Historical information

Advertisement for Gold Medal Milk from "Domestic Science Handbook: for use by the pupils of domestic science schools". An example of 1940s advertising through cooking and homemaker books. In this book, instructions are given for many aspects of household management, interspersed with advertisements for useful items. This Gold Medal Milk advertisement is for tinned condensed milk. The page includes an advertisement for Soyer's Baking Powder.

Significance

An example of mid 20th century advertising through 'how-to' books.

Physical description

Digital copy of advertisement from a book