Wodonga & District Historical Society Inc
Domestic object - Haeusler Collection Lactogen baby formula measuring spoon c.1920s
The Wodonga Historical Society Haeusler Collection provides invaluable insight into life in late nineteenth and early twentieth century north east Victoria. The collection comprises manuscripts, personal artefacts used by the Haeusler family on their farm in Wodonga, and a set of glass negatives which offer a unique visual snapshot of the domestic and social lives of the Haeusler family and local Wodonga community.
The Haeusler family migrated from Prussia (Germany) to South Australia in the 1840s and 1850s, before purchasing 100 acres of Crown Land made available under the Victorian Lands Act 1862 (also known as ‘Duffy’s Land Act’) in 1866 in what is now Wodonga West. The Haeusler family were one of several German families to migrate from South Australia to Wodonga in the 1860s.
This item is a Nestlé Lactogen baby formula measuring scoop used in the preparation of formula for bottle feeding. It was used by Ilma Margaret Ernestine Haeusler (née Tasker, b.1900 in Tallangatta) to feed her son Alfred who was born in 1922. Ilma died in childbirth in 1928. This measuring spoon is one of several objects in the Haeusler Collection concerning early childhood that provide insight into family and home life in early twentieth century Wodonga.
The first fully artificial infant milk formula, Farine Lactee, was developed in the 1860s. Companies continued to attempt to develop synthetic formulas which nutritionally replicated human breast milk in the decades that followed. Nestlé began producing Lactogen in 1921. It was marketed to women as a nutritionally superior substitute for breast milk, and as a nutritional supplement for breast feeding mothers. From the 1920s, when the Haeusler Collection measure was produced and used, Nestlé employed nurses in major Australian cities to promote Lactogen and its supposed health benefits to new mothers. They also used print advertisements to offer free product samples and instruction booklets advising on pregnancy and infant care for the same purpose.
Nestlé was formed in 1905 by the merger of the Anglo-Swiss Milk Company, established in 1866 by brothers George and Charles Page, and Farine Lactée Henri Nestlé, founded in 1866 by Henri Nestlé. The company grew significantly during the First World War and again following the Second World War, expanding its offerings beyond its early condensed milk and infant formula products.
In the twenty-first century, Nestlé has faced criticism and boycotts over its decision to market baby formula as an alternative to breastfeeding in developing countries. The adoption of bottle feeding in countries without access to clean water and sanitation infrastructure has contributed to high infant mortality rates.
This item has well documented provenance and a known owner. It forms part of a significant and representative historical collection which reflects the local history of Wodonga. It contributes to our understanding of domestic and family life in early twentieth century Wodonga, as well as providing interpretative capacity for themes including local history, social history, and women’s history.Silver toned alloy measuring spoon for Lactogen infant formula, produced by food and drink manufacturing company Nestlé. Embossed with the Lactogen brand name, and teaspoon and tablespoon measurements. "LACTOGEN MEASURE" on central handle/"TABLESPOON" on large inner scoop/"TEASPOON" on small inner scoopchildren, babies, household, domestic, motherhood, family, kitchen