The Municipality of Kew (1860-1863), the Borough of Kew (1863-1910), the Town of Kew (1910-1921) and the City of Kew (1921-1994) were local government instrumentalities in the State of Victoria. In 1994, the City of Kew was amalgamated, together with the former Cities of Camberwell and Hawthorn, into the new City of Boroondara (1994- ). Like other local government entities of the period, Kew was administered by town clerks. The two notable town clerks in Kew's history were H. H. (Henry Hirst) Harrison (1868-1955) and W. D. (William Dickie) Birrell (1899-1974). Harrison was appointed to the position in 1901 and retired in 1938 after 37 years. Birrell, appointed Acting Town Clerk in 1921, became Town Clerk in 1938, following Harrison's retirement. He continued in this role until his retirement in 1966.This card is part of an historically significant civic collection, containing hundreds of separate invitations, documents, greeting cards, programmes and tickets issued and/or collected by successive town clerks. Items in the collection illuminate the political, social and cultural history of the district. As a continuous record, ranging across most decades of the Twentieth Century, they reveal changing tastes in design, values and relationships in the history of local government in Victoria.CITY OF KEW / THE MAYOR, CR W A COMEADOW OBE JP / IN CONJUNCTION WITH THE KEW ELDER CITIZENS' ASSOCIATION EXTENDS TO YOU A CORDIAL / INVITATION TO BE PRESENT AT THE OPENING OF THE / KEW ELDER CITIZENS' CLUBROOMS / 'SOUTHESK' CR, OF COTHAM ROAD AND CHARLES STREET / BY / THE HON E P CAMERON MLC, MINISTER OF HEALTH / MONDAY, 12TH NOVEMBER, 1956, AT 2.45 P.M.civic invitations -- kew (vic), kew elder citizens' association, southesk

The Municipality of Kew (1860-1863), the Borough of Kew (1863-1910), the Town of Kew (1910-1921) and the City of Kew (1921-1994) were local government instrumentalities in the State of Victoria. In 1994, the City of Kew was amalgamated, together with the former Cities of Camberwell and Hawthorn, into the new City of Boroondara (1994- ). Like other local government entities of the period, Kew was administered by town clerks. The two notable town clerks in Kew's history were H. H. (Henry Hirst) Harrison (1868-1955) and W. D. (William Dickie) Birrell (1899-1974). Harrison was appointed to the position in 1901 and retired in 1938 after 37 years. Birrell, appointed Acting Town Clerk in 1921, became Town Clerk in 1938, following Harrison's retirement. He continued in this role until his retirement in 1966.This card is part of an historically significant civic collection, containing hundreds of separate invitations, documents, greeting cards, programmes and tickets issued and/or collected by successive town clerks. Items in the collection illuminate the political, social and cultural history of the district. As a continuous record, ranging across most decades of the Twentieth Century, they reveal changing tastes in design, values and relationships in the history of local government in Victoria.THE MAYOR OF KEW / CR W A COMEADOW OBE JP / AND THE PRESIDENT, LIONS CLUB OF KEW / MR A L WINTER / REQUEST THE PLEASURE OF THE COMPANY OF / _______________ / AT THE / OFFICIAL OPENING OF THE CHILDREN'S TRAFFIC SCHOOL / CR COTHAM ROAD AND GRANGE ROAD / BY / THE HON A G RYLAH MLA, DEPUTY PREMIER / SATURDAY 15TH JUNE, 1957, AT 2.30 P.M.civic invitations -- kew (vic), children's traffic school -- kew (vic.)

The post card is one of a set of commercial cards produced for Sunbury. Each card featured particular buildings or places of interest in the town. This card included Ben Eadie winery, Our Lady of Mt. Carmel Catholic Church, the former old mill by Jacksons Creek and the railway viaduct and bridge at Rupertswood. All the buildings featured on the card are of historical significance to Sunbury's early development.A post card featuring a collage four sepia views of Sunbury. The following greeting is written on the card: In and around Sunbury with Greeting. ben eadie winery, our lady of mount carmel catholic church, railway viaduct, the old mill

The post card with its greeting was sent by a person called Edwin to his brother. A non-digital sepia photograph in post card format of the administrative building at the Sunbury Asylum, with a New Year's greeting hand written on the back. post cards, sunbury asylum

Unused local Council Christmas card.Blue folded card with border of green holly and photograph of Grenville Shire Council Chambers, Linton."A Merry Christmas Wish From Linton".shire of grenville, christmas cards

Issued for internee use at Camp 3, Tatura, by the Australian Young Mens' Christian AssociationChristmas greeting notelet, front "cover" features cut-out map of Australia, picture of a kangaroo in bottom left hand corner and of an emu in bottom right hand corner. Painted red bow at "spine"|Second page features sketch of internment camp trees and barracks. Part is seen through a cut out on front page. Printed on Page 3 in German : Christmas /New Year greeting and organisation responsible for production of notelet. Stapled togetherww2, camps, documents, cards

Small white card with blue flowers 'Greetings Sincere' and And All Good Wishes' on frontdocuments, cards

White card with glossy exterior surface, matt inside, featuring tram 33 line drawing printed onto one quarter in glossy green ink. Other half on the outside has a stuck on label with details about the Ballarat Vintage Tramway and the makers logo - Alikan Graphics and their phone number. On inside is Christmas Greetings for 1991 from Peter Winspur to Warren Doubleday. The PS concerns the 1991 Christmas card of the Metropolitan Fire Brigades Board which had a Mark III pumper parked across the tram lines in Melbourne at the top end of Collins St.In blue ink on inside of card is "To Warren / Christmas Greetings / All the Best for 1992 / from / Peter." see brief description for information regarding the PS.tramways, trams, greetings cards, ballarat vintage tramway, btm logo

.1 - Postcard - full colour with serrated edge - Nu-color-Vue - co produced with the TMSV - of the A. E. Twentyman cable set at his Northcote home. The rear is printed in brown ink - card number NCV 234, with place for stamp. gives detail of the tram, the photograph location, the TMSV logo and the Nucolorvue on the left hand side and that photo is courtesy of Wrappings Pty Ltd. .2 - similar photo but with Alf's second saloon tram in the view and details but with card number NCV 905 and photo credited to A. E. Twentyman. .3 - same photo as .1, but glued into a Nu-color-Vue produced greeting card with a cut out for the caption on the rear of the card - has the Wrappings Pty Ltd. photograph credit with raised gold printing. Has been used to send Christmas Greetings to Brian Weedon, signed by Ron Scholten and has the TMSV Sales stamp on the inside. .4 - 2nd copy of postcard - on rear - Has 33 cent stamp, postmarked for the Centenary of Cable Car Services, 11/11/1985 with a grip included and stamped "100 years of Melbourne trams carried on Commemorative official trip from Flinders St, Melbourne to Richmond Town Hall, November 11, 1985" in blue ink in the bottom right hand corner.trams, tramways, postcards, cable trams, northcote, tmsv, greetings cards, centenary, stamps

Divided back postcard featuring a circular photo of Collins St Melbourne, Elizabeth St area, with cable and a horse drawn cab. Has an embossed imprint around the photo with a Christmas and New Year Greeting and a message Rear has space for stamp, address, message. Notes that it was published by H&B.trams, tramways, cable trams, collins st, elizabeth st, christmas cards, melbourne

Christmas Card, featuring Z81 as the W11 Karachi tram, in Docklands, photo by Ian Green, 16/3/2006, produced as a Greetings Card by The Railfan Shop. Has been used by Hugh Ballment of Transit Australia Publishing as a Christmas card to John Prideaux during 2012 and then forwarded to Keith Kings Has hand written notes. See Reg Item 5544 for another versionSee imagestrams, tramways, christmas cards, karachi, z class, w-11 tram, tram 81

Illustration - colour engraving printed onto white card, titled "Princes Bridge" showing the planned St Paul's Cathedral, Flinders St Station, Princes bridge with cable trams and the Yarra River with steam powered boats. On rear - "Engraving of Prince's Bridge and St Paul's Cathedral, Melbourne 1889" with a note that it was drawn before the completion of the cathedral the design shows in that intended by the Architect, William Butterfield and that it was from the collection of St Paul's Cathedral.trams, tramways, yarra river, st pauls cathedral, melbourne, greetings cards

Illustration - colour printed onto white card, titled "Collins Street - Melbourne" from a painting by Donald Cameron. Shows a tram arriving west bound at corner of Swanston and Collins St, with the Town Hall in the background. Card produced by The Anti-Cancer Council for sale. Produced as a Christmas Card, two fold vertical with details of the artist and the producer on the rear. Also a second copy of just the illustration only. Card used by Clive Mottram for 1992.trams, tramways, collins st, town hall, illustrations, greetings cards

Illustration - colour engraving printed onto white card, titled "Swanston Street Melbourne" of a painting of a street scene in Swanston, looking north with the Town Hall and the City Square in the work. Painting by John Tiplady, produced to raise funds for the Australian Rotary Health Research Fund. Used for a Christmas Card.trams, tramways, swanston st, town hall, greetings cards

Greetings Card, the intersection of Flinders St and Swanston St, c1926 after the conversion of Swanston St cable cars. Cable cars in Flinders St. Has Flinders St Station in the background. Printed by the Ministry of Transport for Christmas 1984 and sent to Keith Kings. Has a message on the inside with year and Steve Crabb's signature. See Reg Item 103 for a framed print and 5617 for a photographic print of the image.in ink on the inside signature of Steve Crabb in black ink.trams, tramways, greetings cards, flinders st, minister for transport, swanston st, cable trams, flinders st station

Greetings card, featuring a photo of B1 2001 on the front, taken on 12/11/2017 during the farewell tour in Victoria Parade by Peter Carwardine, printed for Christmas 2017?Has a Christmas greeting to Keith and Glentrams, tramways, victoria parade, b class, tours, christmas cards, tram 2001

Christmas card, printed - 8 pages featuring a MMTB logo (gold) on the front cover and a photo of the Wattle Park Golf course, from the MMTB. Has a serrated edge with a slight silver finish. Not dated. Two copies held.trams, tramways, mmtb, christmas, greetings cards, wattle park

Red coloured card titled "City Circle Tram Melbourne Australia" with a cut out or stamped out image of a city circle tramcar. Inside is a pop up heavy paper image of a red city circle tram when the card is fully opened. Made by NGO Greetings Ltd.trams, tramways, greetings cards, city circle

Printed card with accompanying envelope within a plastic sleeve, featuring some destinations from a Kew Depot destination roll, with the additional destination of "Far Kew" at the bottom. From a series of cards and tea towels produced by Poulier and Poulier during 2009. Has on the rear of the card, details of the designer, its background and the suppliers web site along with a sketch of the front of a W class tram.trams, tramways, destination roll, kew depot, greetings cards, sales

Set of three Christmas Cards prepared by Peter and Patti Duckett and sent to Mel Elliot. Printed photo on exterior with red printed ribbons, photo corners on inside with another photo and gold block print and the Duckett's address. Photographs by Peter Duckett or from his collection. .1 - Features a photo of Patti and Driver H.N. "Sam" Serman in front of X 217, 8/6/1957 and internally a photo of Members and Friends of the AETA taking delivery of X217 at Preston Workshops. Card text notes the tram on loan to PTC and will be going to Hawthorn - possibly a c2000 card. .2 - Photos and text of the Engine Room of the Ultimo Tramway Power Station. .3 - Photos of the Sandringham - Beaumaris Tramway c1900, including the Sandringham House Private Hotel. See item 6668 for the original postcard. .4 - Photos Circular Quay c1903 and South Bondi terminal, September 1950. 2nd copy of .1 (used for 1999), .2 and .3 added 18/9/2020Inside each card is an inscription "To Dear Cynthia, Mel, David, Heather, With Love" or similar On rear of ,4 is a lable with the words "Donated by John Frost 13/4/2013 KT" .2 and .3 - has "To Dear Keith with Warm wishes" in the Greetings section.trams, tramways, aeta, x class, christmas cards, power station, horse trams, sandringham, tram 217

M&MTB Season Greetings Card 1926 – 1927. The card consists of a heavily embossed brown cover with the MMTB logo on the front cover, with a printed sheet internally and tied together with a green ribbon. The photographs have been overlaid with a gold borders and the message has been printed in gold ink. An experienced printer estimated it would have taken some two hours to hand set the message, the press operator another two hours to get the registration correct before printing it and after printing allowed up to four days for the gold ink to dry before handling the paper again. This is certainly a work of art in terms of printing. Whether it was done by the M&MTB’s internal printing office is unknown. Of the view it would have only been sent to “select” people. On the front of the insert sheet is a photo of Dandenong Road, page 2 a message from The Board, page 3 a photo of Wattle Park, page 4 blank.trams, tramways, christmas cards, mmtb, dandenong rd, wattle park

From the album of WWI soldier William West (1268) of the 29 Infantry Battalion, 5th Pioneers Battalion. These postcards, photographs and clippings were sent to William's family and loved ones during the years he was on active service. See also 207 and 220. Assorted cards and photographs nested within a larger card. 1. Bi-fold Christmas card with blue flowers and horseshoe 2. Black and white photograph of a man wearing a suit and hat in a green / grey cardboard oval window mount 3. Sepia photograph of a man in a suit in a dark grey oval window mount 4. Small rectangular card with round edges and handwritten message from Mrs William West 5. Plastic and paper card with yellow cover and rose detail, pink ribbon binding 6. Small black and white landscape photograph of Ypres with "magpie cigarette" branding on back 7. Small slip of paper with inscription: "Pohoto" 8. Small rectangular card with white string binding and oval black and white photograph of a horse and carriage and printed detail of a kangaroo and wattle. Inscription reads: "Greeting from Wattle Land"album, photo album, newspaper clippings, postcard, wwi, christmas wishes, photograph, moustache, sepia, ypres, wattle land, australia, magpie cigarettes

Collection of personal effects that belonged to Private SIdney Spencer Plum, 3431 1st Pioneer Battalion. SIdney was born on 3/1/1894 at Dockers Plains via Wangaratta. He attended both North Wangaratta and Dockers Plains schools. He was a Blacksmith aged 21 years when he enlisted on 12/6/1915 and embarked on 11/10/1915 on board HMAT Nestor. He was wounded three times and was discharged from the AIF on 16/3/1919. Items include oval photo of Sidney Plum in the centre surrounded by four post cards, one embroidered post card of a dove with an envelope in it's beak with the Union Jack and French flag, a Greetings From The Front" booklet, "The Armour of Light" bible, "A Form of Prayer for open air services" book, Soldier's Pay Book, a "To my dear Mother" card, a black leather pouch, a rising sun badge, round gold medallion. A framed montage of personal items belonging to Private Sydney Spencer PLUM compiled by his family to honour his memory and service. In addition to general military issue the remaining items were most likely purchased whilst on leave in France and England during the first world war. Postcards particularly embroidered postcards were sent home to loved ones and friends.Framed Collection of personal effects - Private Sidney Spencer Plum, 1st Pioneer Battalion. Includes oval photo of Sidney Plum in the centre surrounded by four post cards, one embroidered post card of a dove with an envelope in it's beak with the Union Jack and French flag, a Greetings From The Front" booklet, "The Armour of Light" bible, "A Form of Prayer for open air services" book, Soldier's Pay Book, a "To my dear Mother" card, a black leather pouch, a risen sun badge, round gold coloured medalion. Frame has a donation plaque.Front: Pte Sidney Spencer Plum, 1st Pioneer Battalion. Donated by Max & Hilary (Plum) Ryan and Sylvia Reed (Plum) of Wangarattaa Back: Wangaratta Picture Framers 9 Oct 2003. Also has messages from front postcards; Dear Mother, Just a few lines to let you know that I am alright hoping that you and all the rest is well too. We have had three fogs over here and it is very cold at night. I was picked in Cairo and they had some Turkey Officers an a German spy in gaol there. I wrote to Aunt Nelline. I got two letters from Alf. Maude Saxby hasnt wrote to me since I was up there on final leave. I get the letters quicker. I got Alf photos all right. I will be having Christmas in London. Well I think this is all this. I remain you son Sid. Tell Alf to send me over the Age so I can see how the war is going. I suppose Dad and the rest is busy harvesting now. Glad to hear that you got the photos all right. I think this is all this time from Sid same address as before. Dear Mother, Just a few lines to let you know that I am keeping well hoping that you and every body is the same. We have some great fogs over here, it rained all one night. We had a very good Christmas we got a billy issued to us and it had every thing in it. The Captain of our company gave me a Christmas pudding. All the same I wished I were back in Australia again. I think this is all this time. Yours truely son Sid, 25/12/15plum, sidney, world war 1, postcards, embroidered postcard, soldier's pay book, leather pouch, bible, prayer book, sydney

Refer “Mrs May Burns” collectionEmbroidered silk postcard, various colours, centre a pink bow, under flag depictions and flowers underFront: A Happy Easter Rear: Somewhere in France To dear Mother Father & all at home with best love from Will & Roydocuments, cards, easter greetings, handcrafts - embroidery

non-fictioncalendar, bookmark, john sands, printing

These Christmas cards are part of an album of postcards which date from late 19th century to mid 20th century. These cards are the only cards in the collection and may be circa 1950s. They depict representations of the Madonna and Child by Italian Rennaissance artists. These cards are inside their original envelopes and were never used but may have been kept for religious, sentimental or aesthetic reasons.These Christmas cards are the only cards in an album of postcards dating from the late 19th century to mid 20th century. It reflects the popularity of collecting postcards in Australia which reached a height in the early 1900s until around 1920. Christmas cards (3) almost identical except for different representations of the Madonna and ChildInside cards: 'Christmas Greetings / and good wishes / for the New Year' Back of cards at bottom: 'G. B. Florence Made in Italy'christmas cards, postcard album, "green postcard album"

Birthday postcard with portrait of young girl in green dress in frontGreetings to Gladys from Myrtledocuments, cards

These type of cigarette silks were included in WD & HO Wills cigarette packets to induce women in particular to take up smoking.|The Word 'Cartophilic?|It is believed that this unusual word was coined in the 1920s by Col. Bagnall, an Englishman, who was the father of the hobby of cigarette card and trade card collecting. It is thought to be a combination of a Latin word, 'carto' meaning 'card and the Greek word 'philic', meaning 'love'.- lover of cards. The term originally related to the collection of the two types mentioned, however, our Society has included postcards in the range of items collected by our members.|The Cigarette Card|The cigarette card began its evolution in the United States of America, in the early 1880s as a plain piece of cardboard used by tobacconists to protect the cigarettes which were sold in that era, not in packets, but loosely. A purchaser would buy his cigarettes then wrap them in paper around the small piece of cardboard, which acted as a stiffener. In fact, for many decades, cigarette cards were known as 'stiffeners' in the USA.|The card depicting 'The Marquis of Lome' is reputed to be the first known cigarette card issued. This is thought to have been in 1879. It did not take long for an enterprising entrepreneur to recognise the advertising potential of the cigarette card, and, very soon, the cards began displaying popular images, often in sets. This had the effect of youngsters, wishing to complete their sets, harassing their fathers to buy a specific brand of cigarettes. The kids who collected cards in the days when they were being issued in the cigarette packets, would hang around outside the local tobacconist's shop, pestering the men who had just bought a packet of cigarette, with the cry: 'can I have the cig can mister?'|It is a proven fact that, here in Australia during the 1930s, at least one set had one card deliberately withheld and issued very sparingly. This card is No. 86 (Mrs Jack Crawford) in the Carreras 'Turf Personality Series'. Thus, in a set of reasonably easy cards to get, this one card is a constant source of frustration for the collector, and as such, commands a premium when it comes to price. It is not hard to imagine the young collector nagging his to Dad to keep buying 'Turf' cigarettes to enable him to finish the set.|From small beginnings the cigarette card soon gave rise to a booming industry in itself. Artists and writers were|employed to produce the cards, which were miniature works of art and served as little encyclopaedia's for the children of the day. By the 1930s cards were being issued in the countless millions. It has been stated, in one book on the history of cards; that 450 million sets of a series produced and issued by the prolific issuer of cards in the United Kingdom, WD & HO Wills. As each set contained 50 cards you would need a calculator with a very long result window to see the answer to how many cards of that series were in circulation.|Australia's involvement would appear to have its beginnings with the English and American firms who shipped their tobacco products here and the cards of American Tobacco Company (ATC) are found in great numbers in early Australian collections; many featuring Australian subjects, e.g. 'Australian Parliament a 1901 issue. Earlier U.S. sets depicting Australians included Goodwin & Co's, so called. 'Australian Series' with cricketers and Australian Rules footballers who were on the sporting scene during the 1880s. The caption of one of theses cards reads:|'W.Hannysee. Captain Port Melbourne Football Club' which enables us to pinpoint the year of issue to either 1889 or 1890.|On the Australian scene the first local manufacturer who issued cards seems to have been The National Cigarette Company of Australia Proprietary Limited, whose 'Tally Ho' packets contained cards from a series of thirteen featuring the touring 'English Cricket Team 1897-8' Of the few Australian manufacturers who issued cards, only two companies issued more the two sets.|Undoubtedly the cards issued by the Melbourne firm Sniders & Abrahams (later Sniders & Abrahams Pty Ltd) are the 'jewels in the crown' of Australian card issues. They issued some thirty-three series, with numerous sub-series and allied issues such as metal badges, metal football shields, celluloid flags etc., which ensured that the hobbyist had a vast range from which to collect. Sporting themes – football, cricket, horse racing – dominate, indicating the Australians' love of sport and the outdoors was as strong in those earlier times as it is today. Military, animals and birds themes were also to the fore, with a touch of culture being provided by 'Shakespeare', 'Dickens', actresses and even classical 'Statuary'. Humour was not forgotten with 'Cartoons and Caricatures', 'Naval and Cricket (double meaning) Terms' and the 'Jokes' series. Art and history were covered by the artist, S.T. Gill's 'Views of Victoria in 1857' while the stereoscopic 'Views of the World' expanded the collectors' knowledge of the world as a whole.|The Sniders & Abrahams series began in 1904 and by 1919 the company was in decline and was eventually taken over by G.G. Goode & Co. Ltd. This company produced one set only, the highly collectable 'Prominent Cricketer Series' issued in 1924. During the early to mid-1920s, J.J. Schuh Tobacco Pty Ltd issued eight series, again containing the popular subjects of sport and war. At least two provincial tobacconists, Lentens of Bendigo and Baillies of Warrnambool, issued private football series. The last series of cards issued by a truly Australian firm was Dudgeon & Arnell's '1934 Australian Cricket Team'.|The Australian market was not neglected by the English companies with WD & HO Wills, Godfrey Phillips and Ogdens all making their contributions. By far the most active issuer was the long-established company Wills, whose 'Cricketers' of 1901 heralded the flood of Australian series, which continued into the mid-thirties.|The onset of the 1939-45 World War sounded the death knell of the cigarette card and very few post-war issues were made, certainly not here in Australia.|The Trade Card|The Trade Card is a non-tobacco item used by manufacturers to promote and advertise their products, in the same way that cigarette cards were. It is uncertain exactly when they were first produced, but in the USA, non-collectable cards were issued by firms in the early 1800s. These were more akin to a latter day 'business card'. It was not until the 1850s, when coloured and pictorial cards were issued to advertise and promote products that the Trade Card|became a collectable item. Many beautiful lithographic cards were produced in this early era and they are very mu sought after by collectors. By the 1870s the issues of Trade Cards became more prolific and it is from this era that more cards are seen.|Again, it is difficult to pinpoint the exact date of the first Australian Trade Card and it may be that the highly collectable and extremely rare 'American Candy Co's' - 'Pure Caramels' Australian Rules football card, issued i 1891, is the earliest series. This confectionery firm was located in Fitzroy, a Melbourne suburb. To date only two subjects have been seen.|Another early set was 'Flags', issued by F.H.Fauldings & Co. It featured testimonials of seven English cricketers who toured Australia with the 1894/5 Test team. Fauldings was an Adelaide based firm which manufactured medicinal toiletries, soaps and oils, using the distinctly Australian eucalyptus oil. During the 20th century a multitude of Australian businesses issued trade cards, with confectionery manufacturers such as Hoadleys, Allens, Sweetacres and Australian Licorice producing the majority of them. Again sporting themes dominated with the ever popular Aussie Rules football cards being the most numerous. Cricket issues ran a close second.|Apart from sporting cards, almost every subject imaginable was covered by the Trade Card, making it the most diverse and interesting branch of cartophilly. In contrast to the Cigarette Card, which had its demise prior to the Second World War, the Trade Card is still alive and well.|We all are aware of the long running 'Birds of Australasia' series put out by Tuck-fields Tea and 1 doubt if there is a kitchen drawer in Australia that has not got one or two of these informative and attractive cards floating about in it. These cards were first produced in the early 1960s and are still being inserted in that company's packets of tea. Such is also the case with Sanitarium Health Foods, manufacturers of the well known Weetbix, who began issuing cards, with a wide range of subjects, in the early 1940s and continue to do so.|The 1940s and 1950s saw the two breakfast food giants, Kornies and Weeties dominating the card scene. Kornies footballers were in production fora decade from 1948 to 1959. Four years later in 1963, we saw the start of four decades of Scanlens bubble-gum card issues, both football and cricket. In the mid 1990s, with the end of the Scanlens/Stimorol cards, the Trading Card came on the scene. These cards do not fit under the umbrella of the Trade Card, having been produced and marketed purely as a 'collectable' with no connection whatsoever to any product, which of course is necessary for an item to be classified as a Trade Card.|The earliest British postcard was issued in 1870 and was designed to send short messages; the stamp was printed on the card, therefore it did not require an envelope. It was considered by many to be lowering the postal standards because the texts were no longer private. However the cards were a great success as on the first day of issue in 1870, half a million passed through the London postal centre.|The first illustrated postcards are said to be those introduced by a French stationer in 1870. He realized that French troops fighting in the Franco-Prussian War needed to be able to send short messages to their families and designed a 'postcard' to suit the purpose. As many of the soldiers were illiterate they decorated their cards with sketches of their many activities at the front rather than writing; thus creating a picture postcard. Private enterprise soon saw the great financial possibilities of this new easy and attractive way of communication by post; also sending a postcard cost less than postage for letters. It was correctly assumed that postcards were likely to overtake letter writing in many instances.|Between 1875 and 1882 every state in Australia introduced official postcards, N.S.W. first and Tasmania last. Each state produced a simple type of postcard with a pre printed stamp allied to that state. The stamp side stated 'The Address Only To Be Written On This Side'; the reverse side sometimes carried a simple illustration or decoration with space fora short message, each state extolling their own state's virtues. In 1901, with the advent of Federation, the new Government became responsible for all postal services in Australia and produced postcards for sale in every state. With several mail deliveries each day in most towns, postcards were used for many purposes. One 1906 postcard, with an illustration of fruit, was sent from Mrs X in the morning to her greengrocer ordering her fruit and vegetables to be delivered that afternoon. Another lady asks her charlady to 'come this afternoon'.|Australian private enterprise also began selling pictorial postcards, most companies using the very experienced German printing works who were the worlds best in the field of lithography and fine detailed colour-printing. Many of these beautiful German cards still exist today, 100 years later. Australia did have a few fine printers but they were in the minority. Black and white postcards printed in Australia in the early 1900s were often of good quality e.g. postcards printed by 'The Bulletin', illustrating the works of 'The Bulletins' top artists.|Between c1903-09 The Melbourne company Osboldstone and Atkins etc. printed coloured reproductions of 46 J.A. Turner bush/rural life paintings, which were generally of good quality and became hugely popular and still sought after today. Like thousands of homes in Europe, Britain and U.S.A., many Australia homes had albums of cherished postcards, which were given pride of place for visitors to see and enjoy.|Postcard collecting remained popular but was changing with the times. About 1912 the Australian photographer George Rose of Melbourne began to produce topographical B/W real photographic postcards covering most of Australia and other photographers began to do likewise. These cards soon found their way into collections as well.|WWI and the horrors of war suddenly changed the world; postcards were still in great demand but the subject matter was far more serious. Thousands of postcards from the trenches in European war zones arrived in Australia to be included in family albums. Propaganda and recruitment messages were produced to encourage enlistment. Australian postcard producers began to create cards decorated with gum leaves, boomerangs, wattle etc., which were designed for sending to Australian troops serving overseas. Very few 'pretty' cards were available, as access to the Gentian printing works was no longer possible and exporting of postcards from Britain was very limited. By the end of WWI people had other more serious problems to contend with and the avid postcard collecting hobby declined, fold greetings took over and topographical photographic postcards became a small but steady income for the producers and newsagents etc. in every town.|Fortunately many of these old postcards still exist and are avidly collected by a new generation or postcard collectors. The Australian Cartophilic Society Inc. is one of four postcard/cigarette card organizations in Australia. They are, N.S.W. Post Card Collectors Society; Queensland Card Collectors' Society Inc. and West Australian Card Collectors|Society, and across the Tasman there is a New Zealand Postcard Society.|References:|Picture Postcards of the Golden Age A Collector's Guide by Toni & Valmai Holt. Picture Postcards in Australia 1898 - 1920 by David CookBox of Cigarette Silks ( 10 ) depicting animal motifs, which were placed in cigarette packets as an incentive for women in particular to smoke.|WD & HO Wills|Produced 1911 - 1917personal effects, smoking accessories, recreations, collections

From 'magnetic' album (1200.57.a) and probably collection gathered by Basil Watson when in England. b. Various aircraft and aviators of the era (75) - many with names of aircraft and persons printed on front of card. c. Four cards of note: 1. 3 males in front of a bi-plane - 'Basil' written in ink on top border (above RH male of group); 2. postcard with 'Xmas Greetings from the Australian Flying Squadron'- on reverse: dated Egypt 1916/17 and addressed to Basil Watson at Elsternwick, from ''your forgotten pal, 'Nicco' ''. 3. 7 males (2 in uniform) in factory setting; one male standing higher than others - written in ink on top border 'Basil' (above latter male).Card addressed to G A Watson, Elsternwick ''My dear Dad'' (not postmarked) re availability of tools. d. photograph of biplane (no inscription) - B Watson plane??cottage, miners