This publication was a major item in the Falls Creek marketing program for 2004. A major feature of 2004 winter season was the opening of Drover’s Dream, arguably Australia’s most picturesque chairlift. Taking over from Panorama Poma, the new four-seat high-speed chairlift would open up more top to bottom riding. This was a multi-million dollar resort investment and expanded the Sun Valley area. It was over 700 metres long and added an additional 7.4 hectares of beginner and intermediate terrain. It was predicted to reduce queues on the Towers Chairlift as it had a capacity of 2,400 riders per hour. XC Skiing was strongly promoted including Cross-Country Trail Passes, Lessons and Ski Hire available from Falls Creek Nordic Hire at Windy Corner, Gebi’s Ski Hire, Viking Ski Hire and Koki Ski Hire. Accommodation rates for 43 different venues were included. Corporate Partners in 2004 were Bilia Volvo, Nursing Australia, Milo and Ten TV, with Hewlett Packard sponsor of the Falls Creek Racing and Events Department.This booklet is significant because it documents seasonal activities at Falls Creek in 2004 and the opening of the Drover's Dream Chairlift.A glossy publication of 40 pages promoting Falls Creek all year round. It includes detailed information of activities at Falls Creek, images and advertising,falls creek activities 2004, drover's dream falls creek, falls creek marketing