'The Japanese company Ito En has been working solidly for the last five years to establish a green tea industry in this area .' The article includes assistance from the Alpine Shire, the cost and benefits of the schemeThis is of historic and social significance regarding industries in Mt Beauty and the Kiewa Valley especially as some no longer grow green tea as the affect of bush fires (smoke) made the industry not viable.Article with Title "Green Tea - The Facts" published on Page Seven from local publication "This Week" Falls Creek. Bogong. Mt. Beauty Summer Edition 21 Friday January 23rd 2004. Refers to properties of which there are 50% in the Kiewa Valley including Mt Beauty.green tea in mt beauty, japanese company ito en