Shaving cream is a cream applied to the face, or wherever else hair grows, to facilitate shaving. The use of cream achieves three effects: lubricates the cutting process; swells keratin; and de-sensitizes skin. Shaving creams commonly consist of an emulsion of oils, soaps or surfactants, and water. Until the early 20th century, bars or sticks of hard shaving soap were used. Later, tubes containing compounds of oils and soft soap were sold. Newer creams introduced in the 1940s neither produced lather nor required brushes, often referred to as brushless creams. Creams that are in tubes or tubs are commonly used with a shaving brush to produce a rich lather (most often used in wet shaving). Bristol-Myers Squibb Australia Pty Ltd is a foreign owned proprietary company that obtains its revenue through the importation and distribution of pharmaceutical products. Bristol-Myers Australia is now headquartered in Mulgrave, Victoria and with an Australian presence dating back more than 80 years, Bristol-Myers Squibb Australia is a long-standing contributor to Australia’s health and economy. A blue glass jar with a screw top lid containing 'Ingrams' men’s shaving cream. Lid : Ingrams / Shaving / Cream Bottle Label : Ingrams / Concentrated / SHAVING CREAM / A LITTLE GOES A LONGER WAY / BRISTOL MEYERS CO. PTY. LTD. SYDNEY.shaving equipment, soap, safety razor, straight razor, cutthroat razors, moorabbin, bentleigh, cheltenham, early settlers, ingram pty ltd, bristol-myer squibb australia pty ltd, shaving cream,