City of Moorabbin Historical Society (Operating the Box Cottage Museum)
Clothing - Clothing, lady's nylon stockings 'Prestige Wonderfoot'', mid 20thC
... prestige hosiery pty ltd... stockings nylons prestige hosiery pty ltd melbourne bentleigh ...
Prestige Limited was formed in 1922 by George Foletta to manufacture fine silken hosiery. The company had acquired the Atlas Knitting and Spinning Mills Pty Ltd which had been established in 1920 and produced "Prestige hosiery" from 1921. Prestige Limited merged with Holeproof Hosiery Company (Australia) Pty Ltd in 1964. Both were taken over by Pacific Dunlop in 1968. The Prestige name was dropped in 1978/79. George Gotardo Foletta (1892-1973), hosiery and knitwear manufacturer, was born on 30 January 1892 at Northcote, Melbourne, eldest son of Victorian-born parents Henry Gotardo Foletta, a stonemason of Swiss extraction, and his wife Gertrude, née Bright. Henry repaired the depression-ravaged fortunes of his family by starting a successful fancy goods commission-agency.....George persuaded the demoralized board to restructure around a quality-first marketing policy. By 1924, when George A. Bond & Co. Ltd ( Sydney) was liquidated, Prestige was back in the black. About this time the company became the first Australian knitter to make fully-fashioned silk stockings, outselling the best imported brands and giving Prestige dominance of the local hosiery market. With the arrival of British-trained Leslie Gough in 1926, Prestige entered its period of greatest expansion. By 1933 it was spinning its own silk yarn, had diversified into lingerie and commenced business in New Zealand; three years later it was spinning imported rayon filament into hosiery yarn.A pair of unworn lady's brown nylon 'service weight' stockings made by 'Prestige' Pty Ltd. in the original boxBox Lid: House of / Prestige / ‘monogram’ / WONDERSOFT / SERVICE WEIGHT “FOOT COMFORT’ NYLONS. Box inside lid : ‘monogram’ / You will have day long comfort when your feet are cushioned / with the softness and the smoothness of ‘Prestige “Foot Comfort” nylons. The secret is in the Nylon soles / …and you will find these “ Foot Comfort” / soles in ultra sheer, sheer, service sheer / and service weight nylons. / by Prestigeclothing, stockings, nylons, prestige hosiery pty ltd, melbourne, bentleigh, cheltenham moorabbin