Each postcard folder in this set has no address, message or postage stamp. Postcard folders such as these were popular as holiday souvenirs in the early to mid-20th century and were kept in good condition by collectors. The size is convenient for posting to friends and relatives and packing as holiday luggage. Postcards in the early-to-mid-19th century were an inexpensive way to remember and share holiday scenes, as few people could afford a camera and the price of developing the photographs. The images on these postcards were produced from black and white lithographs of photographs taken at Warrnambool and the surrounding district during the early to mid-20th century. Publishing firms such as Melbourne-based Valentine and Rose purchased photographs from local photographers and reproduced them for sale. This set of postcard folders shows that more than one publishing company had access to the same or almost the same images. The photographs include street scapes, the Warrnambool Breakwater and Pier, Botanical Gardens, beach scenes, cliff formations, the Hopkins River, municipal buildings, the Post Office and the Soldiers’ Memorial. The postcard folders in this set of three are significant as a record of local history from the late 19th century to the mid-20th century. The locations of the images match photographs and postcards in our collection that were taken at different times and provide a historical record of the Warrnambool and southwest Victorian locations, growth and changes.. The images record changes in the coastline, land, bay, buildings and other structures, roads, transportation and even the fashions of the times. Set of three postcard folders containing black and white images of photographed scenes showcasing Warrnambool and district between 1880 and 1942. The images were produced from lithographs of the original photographs and are printed on both sides of long strips of white photographic paper that are Z-folded into covers of textured card. Some of the images are repeated in all three folders. Folder 8665.1 - the cream-coloured folder was produced by The Valentine Publishing Co. Pty. Ltd. Melbourne and contains 15 photographs, some of which are also in the blue and the green folders. Folders 8665.2, the green folder, and 8665.3, the blue folder, were published by Rose Stereograph Co, Armadale, Vic. Each contains the same twelve images, but they are presented in a different order. flagstaff hill maritime museum and village, great ocean road, shipwreck coast, warrnambool, flagstaff hill, flagstaff hill maritime museum, flagstaff hill maritime village, warramble, postcard, postcard folder, warrnambool scenes, picturesque views of warrnambool, picturesque views of warramble, lady bay, port of warrnambool, breakwater, warrnambool breakwater, viaduct, merri river footbridge, merri river suspension bridge, suspension footbridge, merri river mouth, hopkins river mouth, proudfoot's, fanny nelson, nelson's boatsheds, nelson's boathouse, boathouse, hopkins river boathouses, flett's boathouse, flett, george rose, image of a rose, rose series, rose stereograph co, rose stereographic company, lighograph, armadale victoria, lady bay beach, beach scene, lower light, concrete footbridge, 1922 footbridge, viaduct road, rose postcard, new concrete bridge, 1945, 1890, 1922, small footbridge, 1872 footbridge, 1872, merri river estuary, stingray bay, postcards, shipwrecked coast, maritime museum, souvenir, warrnambool local scenes, hopkins river, botanic gardens, soldiers’ memorial, pier, post office, municipal buildings, merri river, proudfoot’s, the cliffs at shelly beach, the road to sandy beach, tourism, photographs, visitors, travel, scenes, local history, mid-20th century, 1940s, 1950s, rose stereograph co armadale. vic, valentine publishing co. pty. ltd melbourne, valentine publishing co. pty. ltd sydney

Rose souvenir folder containing fourteen black & white photographs Of Bendigo buildings and scenes. Pall Mall & PostOffice, Upper Reserve showing Municapal Baths, Memorial Hall & Po, Mitchell Street, The Conservatory, Lake Weeroona showing Boat houses, Pall Mall, Soldiers Memorial, Queens Gardens, Shamrock Corner, Rosalind Park, The Fernery, Pall Mall , Alexandra Fountain.Rose Stereograph Co, Armadale Vicbendigo, buildings, heritage buildings

A series of photographs produced by the Rose Stereograph Company in Victoria, Australia as a souvenir of Marysville.Souvenir envelope containing 12 black and white photographs of natural attractions in Marysville and surrounding area. Published by Rose Stereograph Co, Armadale, Victoria.Rose Series/ Picturesque Views of/ MARYSVILLE/ AUSTRALIA PUBLISHED BY/ ROSE STEREOGRAPH CO/ ARMADALE, VIC.the taggerty river marysville vic (image 1), panorama from mt gordon marysville vic (image 2), cora lynn falls marysville vic (image 3), cumberland-cora lynn trip marysville vic at the meeting of the waters (image 4), michael dene marysville vic (image 5), nichols lookout marysville vic (image 6), the stevenson river marysville vic (image 7), cathederal mount from mt gordon marysville vic (image 8), stevenson falls marysville vic (image 9), mountain ash tallest known hardwood tree in world (301ft 6in) cumberland marysville vic (image 10, the main street marysville vic (image 11), talbot drive vic no 12 taggerty river (image 12), souvenir, rose stereograph company, marysville, victoria

A series of photographs produced by the Rose Stereograph Company in Victoria, Australia as a souvenir of Marysville.Souvenir envelope containing 12 black and white photographs of natural attractions in Marysville and surrounding area. Published by Rose Stereograph Co, Armadale, Victoria.Rose Series/ Picturesque Views of/ MARYSVILLE/ AUSTRALIA PUBLISHED BY/ ROSE STEREOGRAPH CO/ ARMADALE, VIC.the taggerty river marysville vic (image 1), panorama from mt gordon marysville vic (image 2), cora lynn falls marysville vic (image 3), cumberland-cora lynn trip marysville vic at the meeting of the waters (image 4), michael dene marysville vic (image 5), nichols lookout marysville vic (image 6), the stevenson river marysville vic (image 7), cathederal mount from mt gordon marysville vic (image 8), stevenson falls marysville vic (image 9), mountain ash tallest known hardwood tree in world (301ft 6in) cumberland marysville vic (image 10, the main street marysville vic (image 11), talbot drive vic no 12 taggerty river (image 12), marysville, rose stereograph company, souvenir, victoria

Postcard of The Nerve Test, The Grampians,Vic. ---The Rose Series,P617. Published by the Rose Stereograph Co. Armadale, VicYoung man in suit standing on an outcrop of a rocky ledge,mountain scenery in background.scenery, grampians ranges

A series of photographs produced by the Rose Stereograph Company in Victoria, Australia.Souvenir envelope containing 12 black and white photographs of natural attractions in Marysville and surrounding area. Published by Rose Stereograph Co, Armadale, Victoria.Rose Series/ Picturesque Views of/ MARYSVILLE/ AUSTRALIA PUBLISHED BY/ ROSE STEREOGRAPH CO/ ARMADALE, VIC. M Lorraine Mickelburoughthe taggerty river marysville vic (image 1), panorama from mt gordon marysville vic (image 2), cora lynn falls marysville vic (image 3), cumberland-cora lynn trip marysville vic at the meeting of the waters (image 4), michael dene marysville vic (image 5), nichols lookout marysville vic (image 6), the stevenson river marysville vic (image 7), cathederal mount from mt gordon marysville vic (image 8), stevenson falls marysville vic (image 9), mountain ash tallest known hardwood tree in world (301ft 6in) cumberland marysville vic (image 10, the main street marysville vic (image 11), talbot drive vic no 12 taggerty river (image 12), marysville, rose stereograph company, souvenir, victoria

GEORGE ROSE 1861-1942: - George Rose was a well-known Victorian photographer, famous for his late 19th and early 20th century photography. He was born in Clunes, Victoria, and was in his 20th year when he founded Rose Stereograph Company in 1880. He took the opportunity of a popular trend of the times to produce stereographs, pairs of almost duplicate photographs that appeared in 3D when viewed in a handheld stereo viewer. By the 1920s, these lost their popularity, so he used his photographic skills to produce cards and postcards of scenes and people. The twelve photographs in the Rose postcard folders include locations connected to other items in our Collection, including the Valentine postcard folder in this set. The photographs are titled: - . The Avenue and War Memorial. Warrnambool. Vic. . The Blow-hole. Thunder Point. Warrnambool. Vic. . Botanical Gardens. Warrnambool. Vic. . Eagle Rock. Warrnambool. Vic. . The New Concrete Bridge and Breakwater. Warrnambool. Vic. . Liebig Street. Warrnambool. Vic. . Looking to Thunder Point. Warrnambool. Vic. . The Beach. Warrnambool. Vic. . Hopkins Falls. Warrnambool. Vic. . Shelly Beach. Warrnambool. Vic. . The Mouth of the Hopkins River. Warrnambool. Vic. . Panorama of Warrnambool, Vic. [Kepler Street towards Presbyterian Church on Spence St] The photographs in this postcard folder were taken between 1880 and 1942 by the renowned Victorian photographer George Rose. The locations match photographs and postcards in our collection that were taken at different times. A comparison between them shows the changes over time in the land and bay, the buildings and other structures, transportation and even the fashions of the times, building the story of our local history.Postcard folder, Rose Series, blue cover. One of a set of three containing images of Warrnambool and district before 1942. Green folder, textured cardboard folder containing a Z-folded strip of white matte photographic paper with six black and white photographs on each side. Titles are printed below the images. The folder is secured by placing two tabs into two slots on the back cover to hold the cover in place and create an envelope shape. Three horizontal lines are printed on the front for the receiver’s address. There is a logo of a long-stemmed rose on the left side and inscriptions on the front cover. The lithograph photographs were taken between 1880 and 1942 by well-known Victorian photographer George Rose and published by Rose Stereograph Company of Armadale, Victoria. The folder contains scenes of popular areas at Warrnambool and nearby locations including Lady Bay, the Port of Warrnambool, the Warrnambool Breakwater, the Viaduct, the Merri River Footbridge, the Hopkins River Mouth, and Proudfoot’s and the Fanny Nelson/Flett boathouses. Image: [Rose with rosebud and leaves] Printed: "Rose Series / Picturesque Views of / WARRNAMBOOL / AUSTRALIA" "PUBLISHED BY / ROSE STEREOGRAPH CO / ARMADALE. VIC." flagstaff hill maritime museum and village, great ocean road, shipwreck coast, warrnambool, flagstaff hill, flagstaff hill maritime museum, flagstaff hill maritime village, warramble, postcard, postcard folder, warrnambool scenes, picturesque views of warrnambool, picturesque views of warramble, lady bay, port of warrnambool, breakwater, warrnambool breakwater, viaduct, merri river footbridge, merri river suspension bridge, suspension footbridge, merri river mouth, hopkins river mouth, proudfoot's, fanny nelson, nelson's boatsheds, nelson's boathouse, boathouse, hopkins river boathouses, flett's boathouse, flett, george rose, image of a rose, rose series, rose stereograph co, rose stereographic company, lighograph, armadale victoria, lady bay beach, beach scene, lower light, concrete footbridge, 1922 footbridge, viaduct road, rose postcard, new concrete bridge, 1945, 1890, 1922, small footbridge, 1872 footbridge, 1872, merri river estuary, stingray bay, postcards

GEORGE ROSE 1861-1942: - George Rose was a well-known Victorian photographer, famous for his late 19th and early 20th century photography. He was born in Clunes, Victoria, and was in his 20th year when he founded Rose Stereograph Company in 1880. He took the opportunity of a popular trend of the times to produce stereographs, pairs of almost duplicate photographs that appeared in 3D when viewed in a handheld stereo viewer. By the 1920s, these lost their popularity, so he used his photographic skills to produce cards and postcards of scenes and people. The twelve photographs in the Rose postcard folders include locations connected to other items in our Collection, including the Valentine postcard folder in this set. The photographs are titled: - . The Avenue and War Memorial. Warrnambool. Vic. . The Blow-hole. Thunder Point. Warrnambool. Vic. . Botanical Gardens. Warrnambool. Vic. . Eagle Rock. Warrnambool. Vic. . The New Concrete Bridge and Breakwater. Warrnambool. Vic. . Liebig Street. Warrnambool. Vic. . Looking to Thunder Point. Warrnambool. Vic. . The Beach. Warrnambool. Vic. . Hopkins Falls. Warrnambool. Vic. . Shelly Beach. Warrnambool. Vic. . The Mouth of the Hopkins River. Warrnambool. Vic. . Panorama of Warrnambool, Vic. [Kepler Street towards Presbyterian Church on Spence St] This postcard folder shows scenes and places of interest in and around Warrnambool. The George Rose postcard folders in this set were produced in Victoria and include pictures taken by the renowned photographer between 1880 and 1942. Other postcards in our collection have photographs of the same or similar locations at different periods in time. Each postcard records a moment in history and is significant as a way to compare and show the changes in the local environment and community, building a story of the local history. The images record changes in the coastline, land, bay, buildings and other structures, roads, transportation and even the fashions of the times. This copy folder is one of a set of three. This folder has a green-grey textured rectangular card cover with a sketch of a rose on the front. The cover also contains the name of the postcard series, the location of the series' focus, the producer's details, and lines for adding an address. The folded cover contains a long, concertinaed page with six titled photographs on each side, totalling twelve. The folder contains scenes from Warrnambool and nearby popular areas, including Lady Bay, the Port of Warrnambool, the Warrnambool Breakwater, the Viaduct, the Merri River Footbridge, the Hopkins River Mouth, and Proudfoot’s and the Fanny Nelson/Flett boathouses. The cover has a sketch of a rose and inscriptions. The lithograph photographs were taken between 1880 and 1942 by well-known Victorian photographer George Rose, Rose Stereograph Company of Armadale, Victoria.Image: [Rose with rosebud and leaves] Printed: "Rose Series / Picturesque Views of / WARRNAMBOOL / AUSTRALIA" "PUBLISHED BY / ROSE STEREOGRAPH CO / ARMADALE. VIC."flagstaff hill maritime museum and village, great ocean road, shipwreck coast, warrnambool, flagstaff hill, flagstaff hill maritime museum, flagstaff hill maritime village, warramble, postcard, postcard folder, warrnambool scenes, picturesque views of warrnambool, lady bay, port of warrnambool, breakwater, warrnambool breakwater, viaduct, merri river footbridge, merri river suspension bridge, suspension footbridge, merri river mouth, hopkins river mouth, proudfoot's, fanny nelson, nelson's boatsheds, nelson's boathouse, boathouse, hopkins river boathouses, flett's boathouse, flett, george rose, image of a rose, rose series, rose stereograph co, rose stereographic company, lighograph, armadale victoria, lady bay beach, beach scene, lower light, concrete footbridge, 1922 footbridge, viaduct road, rose postcard, new concrete bridge, 1945, 1890, 1922, small footbridge, 1872 footbridge, 1872, merri river estuary, stingray bay, postcards, green-grey postcard folder, shipwrecked coast, maritime museum, souvenir, warrnambool local scenes, photography, local history, tourism, photographs, visitors, travel, scenes, mid-20th century, 1940s, 1950s, concertina fold, z-fold, 1880s, collection, correspondence, rose stereograph co armadale, victorian photographer, soldiers’ memorial, hopkins river, the cliffs at shelly beach, the road to sandy beach, pier, botanic gardens, post office, municipal buildings, merri river, proudfoot’s

A orange coloured postcard album of twelve views of the city of Bendigo, the prints are in Black and White. On the front cover are the words 'Rose Series, Picturesque views of, Bendigo, Australia.' There is a line drawing of a rose on the left hand side of the front, underneath the drawing is written Published by, Rose Stereograph Co. Armadale, Vic.place, bendigo, picturesque views of bendigo., views of bendigo

A series of photographs produced by the Rose Stereograph Company in Victoria, Australia as a souvenir of Marysville.Souvenir envelope containing 12 black and white photographs of natural attractions in Marysville and surrounding area. Published by Rose Stereograph Co, Armadale, Victoria.Rose Series/ Picturesque Views of/ MARYSVILLE/ AUSTRALIA PUBLISHED BY/ ROSE STEREOGRAPH CO/ ARMADALE, VIC. Miss Jessie Parkhurst/ "Flowerdale"/ Romsey. Vic. From Medythe taggerty river marysville vic (image 1), panorama from mt gordon marysville vic (image 2), cora lynn falls marysville vic (image 3), cumberland-cora lynn trip marysville vic at the meeting of the waters (image 4), michael dene marysville vic (image 5), nichols lookout marysville vic (image 6), the stevenson river marysville vic (image 7), cathederal mount from mt gordon marysville vic (image 8), stevenson falls marysville vic (image 9), mountain ash tallest known hardwood tree in world (301ft 6in) cumberland marysville vic (image 10, the main street marysville vic (image 11), talbot drive vic no 12 taggerty river (image 12), marysville, rose stereograph company, souvenir, victoria

A series of photographs produced by the Rose Stereograph Company in Victoria, Australia as a souvenir of Marysville.Souvenir envelope containing 12 black and white photographs of natural attractions in Marysville and surrounding area. Published by Rose Stereograph Co, Armadale, Victoria.Rose Series/ Picturesque Views of/ MARYSVILLE/ AUSTRALIA PUBLISHED BY/ ROSE STEREOGRAPH CO/ ARMADALE, VIC. Mrs. J Moron/ 23 Woodlands Avenue/ Pascoe Vale South The date stamp is illegible.the taggerty river marysville vic (image 1), panorama from mt gordon marysville vic (image 2), cora lynn falls marysville vic (image 3), cumberland-cora lynn trip marysville vic at the meeting of the waters (image 4), michael dene marysville vic (image 5), nichols lookout marysville vic (image 6), the stevenson river marysville vic (image 7), cathederal mount from mt gordon marysville vic (image 8), stevenson falls marysville vic (image 9), mountain ash tallest known hardwood tree in world (301ft 6in) cumberland marysville vic (image 10, the main street marysville vic (image 11), talbot drive vic no 12 taggerty river (image 12), rose stereograph company, souvenir, marysville, victoria

Emerald Country Club and Golf Course was originally part of the Nobelius Nursery complex. When Nobelius died in 1921 the nursery was sold, and part of the grounds developed as the Emerald Country Club (20's) the Emerald Country Club and Golf Course still exists and functions as originally intendedHistory of Emerald Country Club and Golf CourseB/W postcard showing a party of people swimming in pool. Rose Series Postcard P.2469Front: The Rose Series P.2469 'Emerald Country Club Swimming Pool, Emerald, Vic. Back: Published by the Rose Stereograph Co. Armadale, Vic. The "Rose" Series De Luxe A Real Photograph Produced in Australiaemerald country club and golf course, rose series

This postcard folder contains lithographs of photographs taken locally by Georg Rose between 1880 and 1942. He reproduced them at his company's premises, the Rose Stereographic Company at Armadale, Victoria. The postcard folder was purchased as a Warrnambool souvenir by the donor's parents around 1945 to 1950. Interestingly, the city on the cover is printed as "Warrambool", which is a location in New South Wales, but the postcards within all have the locations and text of Warrnambool. The photographs include the 'new' concrete bridge, built in 1922 to replace the original bridge, built in 1872. The boathouses belonging to Proudfoots and to Flett/Fanny Nelson are also pictured on the Hopkins River mouth. The twelve photographs included locations connected to other items in our Collection. The photographs are titled: - b. The Avenue and War Memorial. Warrnambool. Vic. c. The Blow-hole. Thunder Point. Warrnambool. Vic. d. Botanical Gardens. Warrnambool. Vic. e. Eagle Rock. Warrnambool. Vic. f. The New Concrete Bridge and Breakwater. Warrnambool. Vic. g. Liebig Street. Warrnambool. Vic. h. Looking to Thunder Point. Warrnambool. Vic. i. The Beach. Warrnambool. Vic. j. Hopkins Falls. Warrnambool. Vic. k. Shelly Beach. Warrnambool. Vic. l. The Mouth of the Hopkins River. Warrnambool. Vic. m. Panorama of Warrnambool. Vic. [Kepler Street towards Presbyterian Church on Spence St] George Rose, 1861-1942: - famous for his Late 19th and early 20th century photography. He was born in Clunes, Victoria, and was in his 20th year when he founded Rose Stereograph Company in 1880. He took the opportunity of a popular trend of the times to produce stereographs, pairs of almost duplicate photographs which appeared to be in 3D when viewed in a handheld stereo viewer. By the 1920s these lost their popularity, so he used his photographic skills to produce cards and postcards of scenes and people. The photographs in this postcard folder were taken between 1880 and 1942 by the renowned Victorian photographer George Rose. The locations match photographs and postcards in our collection that were taken at different times. A comparison between them shows the changes over time in the land and bay, the buildings and other structures, transportation and even the fashions of the times, building the story of our local history.This copy of a postcard folder has a blue-grey textured rectangular card cover with a sketch of a rose on the front along with the name of the postcard series. the location of the series' focus, the producer's details and lines for adding an address. The folded cover contains a long, concertinaed page with six titled photographs on each side, totalling twelve in all. Interestingly, the cover has the location name of "Warrambool", a place in NSW, instead of Warrnambool, the location of all of the photographs inside. The folder contains scenes from Warrnambool and nearby popular areas including Lady Bay, Port of Warrnambool, Warrnambool Breakwater, Viaduct, Merri River Footbridge, the Hopkins River Mouth, with Proudfoot’s and the Fanny Nelson/Flett boathouses. The cover has a sketch of a rose and inscriptions. The photographs for the lithographs were taken prior between 1880 and 1942 by well-known Victorian photographer, George Rose, Rose Stereograph Company of Armadale, Victoria.Image: [Rose with rosebud and leaves] Printed: "Rose Series / Picturesque Views of / WARRAMBOOL / AUSTRALIA" [correct spelling is WARRNAMBOOL] "PUBLISHED BY / ROSE STEREOGRAPH CO / ARMADALE. VIC." Printed lines (3) for an address. Printed rectangle [ ] for attaching a stamp.flagstaff hill maritime museum and village, great ocean road, shipwreck coast, warrnambool, flagstaff hill, flagstaff hill maritime museum, flagstaff hill maritime village, warramble, postcard, postcard folder, warrnambool scenes, picturesque views of warrnambool, picturesque views of warramble, lady bay, port of warrnambool, breakwater, warrnambool breakwater, viaduct, merri river footbridge, merri river suspension bridge, suspension footbridge, merri river mouth, hopkins river mouth, proudfoot's, fanny nelson, nelson's boatsheds, nelson's boathouse, boathouse, hopkins river boathouses, flett's boathouse, flett, george rose, image of a rose, rose series, rose stereograph co, rose stereographic company, lighograph, armadale victoria, lady bay beach, beach scene, lower light, concrete footbridge, 1922 footbridge, viaduct road, rose postcard, new concrete bridge, 1945, 1890, 1922, small footbridge, 1872 footbridge, 1872, merri river estuary, stingray bay, postcards

Rose Series Postcard No. 2858, titled "Looking S.E Down View Street Bendigo" with Bikrney No. 28 climbing the hill. Postcard contained within the Wal Jack Bendigo and Geelong Album, see Reg Item 5003 for more details. Has the T&G and has "The Union Bank of Australasia Limited" in the background. Published by the Rose Stereograph Co. Armadale Vic, has the rose logo on the rear and a statement "A real photograph produced in Australia". No space for the stamp or address line.Yields information about View St Bendigo and the work of the Rose Stereograph Co.Postcard - black and white photograph with a divided back.On rear in ink "Birney 28" and in pencil "WJ"trams, tramways, bendigo, rose postcards, view st, tram 28

Rose Series Postcard No. 2868, titled "Looking down Mitchell St Bendigo Vic", from the railway overbridge. Has bogie tram No. 23 descending the hill, with the destination of Eaglehawk. Would appear the railway station entrance has been barriered off. Published by the Rose Stereograph Co. Armadale Vic, has the rose logo on the rear and a statement "A real photograph produced in Australia". No space for the stamp or address line. Postcard contained within the Wal Jack Bendigo and Geelong Album, see Reg Item 5003 for more details.Yields infomation about Mitchell St Bendigo and tram No. 23Postcard, divided back with notes on the rear.On rear in ink "Bogie 23" and in pencil "WJ"trams, tramways, bendigo, rose postcards, mitchell st, tram 28

Set of 12 views of Ballarat printed with six photos on either side of a folded strip of paper contained within a heavy brown paper folder. Published by the Rose Stereograph Co. of Armadale Vic., titled "Rose Series Picturesque Views of Ballarat Australia". Front cover has address area, stamp position, a drawing of roses and publishers details. 1. "The Town Hall and Sturt St. " with two trams eastbound in Sturt St. The first tram is a Sebastopol type tramcar. (see image 4) 2. "Eureka Memorial" 3. "The Conservatory" 4. "The gardens and Town Hall, Sturt Street" 5. "Panorama of " Sturt St. from Town hall, looking east 6. "Avenue of Honour Arch" 7. "The Flight from Pompeii - The Gardens" statue 8. "Bridge Street" - showing an SEC single truck tram in the street (see image 5) 9. "The Statuary Pavilion, Botanical Gardens" 10. "Sturt St." 11. "Lake Wendouree" 12. "Sturt St." (from Grenville St.) - with two ESCo trams in photograph (see image 6) (See also Reg. Item 2268 for a single postcard using this image.) All have words "Ballarat Vic." after the caption. Images 1 of front cover, 2 and 3 are of the object itself. Date of photos seem to be varied over time from early 1930's through to 1940's given the different motor cars in the photographs. On front cover in pencil in stamp area "G $7-"trams, tramways, ballarat, rose postcards, sturt st, bridge st, gardens, esco

Recreational activities and provisions at Emerald Park Lake circa 1940sPostcard made from black and white photograph. Many bathers at Emerald Park Lake Swimming Pool. Springboard in foreground, water slide on right to the rear. FRONT: 'The Rose Series', P 519 COPYRIGHT' 'Springboard & Water Slide, Swimming Pool, Emerald, Vic.' REAR: Rose illustration in centre, flanked by 'POST CARD' and "The "Rose" Series Deluxe', 'A Real Photograph Produced in Australia'. Along left: 'Published by the Rose Stereograph Co., Armadale, Victoria'.emerald park lake, rose series, swimming pool

The construction on Lake Kerferd began in 1862 however it wasn't completed until 1874 due to engineering and funding issues. The lake was named after George Briscoe Kerferd (1831–1889) who was responsible for Beechworth's water scheme. George Briscoe Kerferd was born on 21 January 1831 in Liverpool, England and arrived in Melbourne April 1853. He spent his first years in Australia in Bendigo before settling down in Beechworth as a wine and spirits merchant. He married Ann Martindale on 17th December 1853 at St James Cathedral, Melbourne and between them they had three sons and five daughters. Kerferd began his political and legal career in Beechworth when he was first elected to the Municipal Council in May 1857. Later he would be elected to the Legislative Assembly for the Ovens District in November 1864, and continued to represent the area until February 1886. The postcard holds Historic significance due to its connection to Beechworth and its Lake Kerford. It demonstrates the interactions between nature and colonialists, especially how the lake has somewhat been 'protected' with the man made fencing. It also presents information on the environmental development or degradation for the area, with possible changes to the environment that may have been caused by human physical forces, natural decay or Global Warming.Sepia rectangular postcard printed on paper.Obverse: The Rose Series P. 10542 / Copyright / Evening lights, Lake Kerferd, Beechworth, VIC Reverse: Farley / Published by the Rose Stereograph Co., / Armadale Victoria. / 84-132-1 / Post card / The "Rose" Series De Luxe / A Real Photograph Produced in Australia / BMM299 lake kerferd, beechworth, water scheme, water reserve, reservoir, legislative assembly, hon. george briscoe kerferd, catchments, beechworth water reserve, beechworth catchments, municipal council, st. james cathedral, lakes, reserve, water supply, political projects, rose series, postcard, rose series stereograph

The Rose Stereograph Company first began producing postcards, identified as the 'P' series (like this particular example) in 1913 and continued in this business until 1967 after which they switched to machine manufactured colour postcards printed by an external company. These were produced by Victorian-era photographer George Rose (1861-1942) often reputed as one of the best photographers in Australia during the later 19th Century and early 20th Century. Rose was born in 1861 in Clunes and began his photography business in 1880 when he founded the Rose Stereograph Company. He later switched to producing postcards after stereographs lost popularity in the early 1920s. The Mayday Hills Hospital was one of these locations photographed by George Rose and published as a postcard. Beechworth's Mayday Hills was chosen as the site of Victoria's newest asylum, at the time, due to the landscape and altitude. The hilltop atmosphere and the native fauna, it was argued, would assist in the cure of the patients kept at the hospital (Wood 1985, 122). The positioning of the hospital had a beneficial effect on the rural town. A pamphlet published by James Ingram and Son (1849) reveal that famous landmarks in Beechworth which included the Post Office, Gaol, Courthouse and Asylum "demonstrate the appreciation of Beechworth by the Government not only as as important district center, but also as a site unrivaled as a sanitarium". There were other locations in contention at the time, but ultimately Beechworth was chosen (Craig 2000,33). Prior to the creation of the Asylum in Beechworth, those charged with having mental illnesses or, as it was termed, "insanity" were unable to be properly cared for in the Gaol (which is where they were often sent). John Buckley Castieau wrote, in 1861 for the Ovens and Murray Advertiser, that the Gaol was unable to properly care for those classified then as "insane" but that they would endeavor to treat them above the other inmates (which he notes is not always the case in other establishments). Castieau wrote this in favour of supporting the building of the Mayday Hills Hospital in Beechworth. It was stated that at the time the Mayday Hills Hospital was built, there were 83 prisoners kept in the Gaol who were to be rehoused to the Hospital on the grounds of "insanity". The classification as someone as "insane", in this period of time is a reflection on the inability to cure and understand illnesses of the mind during the mid to late 1800s. Opening on the 24th of October 1867, the Mayday Hills Hospital was originally named the "Ovens Lunatic Asylum", a title which is very much a product of its time. Whilst controversial, changes to the name is part of the history of the Hospital and can provide much insight into the understanding of mental illness throughout history and the use/disuse of this term provides information into the reception/changing opinions of mental illness in society. The Hospital would later become known as the "Mayday Hills Asylum" and/or "Mayday Hills Hospital" with the latter being the most commonly used title. An article in the Ovens and Murray Advertiser notes that on the 7th of March 1865, the foundation stone of the Hospital was laid (it would officially open in 1867) and that it was such a moment of accomplishment and joy for Beechworth that a letter to the editor even suggested that there should be a holiday dedicated to the day the foundation stone as laid. This reveals an extent to which the townspeople of early Beechworth valued the construction of the Hospital in their town. It provided the town with a sense of prestige and honour. At first glance, the remains of the Mayday Hills Hospital in Beechworth, Victoria, inspire tragedy, trauma and beauty. The buildings themselves, with their Italianate style Renaissance architecture designed by J.J. Clark (Craig 2000, 49 & Smith 2016, 203) reflect a bygone period of European and Australian history. The gardens provide a sense of tranquility and beauty. The experience of those within these walls remains a valuable area of study to provide a more complete understanding. This particular hospital is considered the fourth of its like and one of three identified as the largest of their kind. The Mayday Hills Hospital is a sister to the Kew and Ararat Asylums in Melbourne which are both located in relative proximity. Understanding the role of the Mayday Hills Hospital in Beechworth history is integral to understanding the development of the goldfields town, but also for providing important information as to the history of caring for, and the reception of, mental illnesses in Australian and wider European history. Mayday Hills provides a case study which can be researched through oral history, an analysis of the grounds/buildings and through images like this postcard which portray the structure in a highly deliberate manner. Images like this depict the strong façade of the Hospital and provide a glimpse into the tranquility of the gardens. This has been done deliberately to provide a sense of comfort and healing about the building to those looking from the outside. Further research into the importance of the Hospital in Beechworth and it's connection to the town will be supported through images like these kept in the Mayday Hills photo album in the collection of the Burke Museum.Pale sepia toned rectangular postcard printed on matte card.Obverse: THE ROSE SERIES P. 4689 / COPYRIGHT / ADMINISTRATIVE OFFICES, MENTAL HOSPITAL, BEECHWORTH, VIC / Reverse: Published by the Rose Stereograph Co. / Armadale, Victoria / POST CARD / THE "ROSE" SERIES / DE LUXE / A REAL PHOTOGRAPH / PRODUCED IN AUSTRALIA /mayday hills, asylum, mental hospital, hospital, beechworth

Black & White postcard ot the Conservatory Gardens Bendigo. The Rose Series P.2856. Published by the Rose Stereograph Co. Armadale Victoria.Camera View holder. Addressed Mrs P Rechter 131 Mitchell St Bendigo Vic. Reverse; Produced by Murray Views, Gympie Q.postcard, photograph, bendigo

Postcard, black and white: Image shows Town Hall, Bendigo, bus in foreground RH side. 'Competitions' sign on side of Hall. Buses parked along kerb in background in Hargreaves Street. On bottom ' The Rose Series, P 2863, Town Hall, Bendigo, Vic.Rose Series/Rose Stereograph Co., Armadale, Victoriabendigo, buildings, town hall, town hall, bendigo, competitions

Postcard, black and white: image shows corner of Williamson and Hargreaves Streets, with SEC office building. Town Hall in background. On bottom : The Rose Series P 2830, State Electricity Building & Town Hall, Bendigo, Vic.Rose Series/Rose Stereograph Co., Armadale, Victoriabendigo, buildings, sec and town hall, bendigo, state electricity, town hall, hargreaves street

Postcard, black and white. On bottom : ' State public offices, Bendigo, Vic., The Rose Series, P 2859'Rose Series/Rose Stereograph Co., Armadale, Victoriabendigo, buildings, state public offices, bendigo, state public offices, rose series

Postcard, black and white. Image shows woman standing on LH side on shore of lake. Ducks in water and on bank. Island partly visible on RH side. On bottom ' The Rose Series P 2854, Lake Weeroona, Bendigo, Vic'Rose Series/Rose Stereograph Co., Armadale, Victoriabendigo, parks and gardens, lake weeroona, bendigo, lake weeroona, boat sheds

Postcard, black and white: image shows boat shed on LH side of image, facing Lake Weeroona. Hospital building visible in background. On bottom : The Rose Series P 1630, a view at Lake Weeroona, Bendigo, Vic'Rose Series/Rose Stereograph Co., Armadale, Victoriabendigo, parks and gardens, lake weeroona, lake weeroona, bendigo, hospital, boat sheds

Postcard black and white: image shows boat sheds on shore of Lake Weeroona. Seat in foreground on near side of lake. On bottom: 'The Rose Series P 1630, a view at Lake Weeroona, Bendigo, Vic.'Rose Series/Rose Stereograph Co., Armadale, Victoriabendigo, parks and gardens, lake weeroona, lake weeroona, boat sheds, bendigo, sport, rowing

Postcard, black and white. Image shows Lake Weeroona with reflections of surrounding vegetation on lake surface. Person sitting on wooden seat facing lake, in foreground. On bottom ' The Rose Series P 2844, reflections, Lake Weeroona, Bendigo, Vic.'Rose Series/Rose Stereograph Co., Armadale, Victoriabendigo, hospital, lake weeroona, recreation, bendigo

Postcard, black and white. Image shows view looking south-east down View Street towards Charing Cross. Cars parked either side of road, tram on tracks. On bottom 'The Rose Series P 2858' looking S.E. down View Street, Bendigo, Vic.'Rose Series/Rose Stereograph Co., Armadale, Victoriabendigo, streetscape, view street, bendigo, view street, tram, cars, rose series

Black and white postcard of Charing Cross Bendigo, early 1950's or late 1940's. Rose Series postcard P13585, of a bogie tram heading to Eaglehawk behind the fountain and a single trucker heading for Golden Square hidden behind a pole. A number of motor cars in the scene along with people in summer clothing. In the background is the Beehive building, Mobilgas advertisement on top of the Beehive building and "Melba Frocks" shop on the corner, later Ezywalkin shoes. The postcard has the title underneath of "Looking north from Charing Cross Bendigo Vic". Divided back type with Rose Postcard Rose logo and that it was published by the Rose Stereograph Co. Armadale Victoria. Has not been used.trams, tramways, bendigo, charing cross, rose postcards

A postcard in a series produced by the Rose Stereograph Company in Victoria, Australia as a souvenir of Marysville.An early postcard of Cathedral Mount and the Cathedral Range from Mount Gordon near Marysville in Victoria.POST CARD The "Rose" Series/ De Luxe A Real Photograph/ Produced in Australia Published by the Rose Stereograph Co./ Armadale, Victoria.mount cathedral, cathedral range, victoria, mount gordon, p.2291, postcard, souvenir, rose series postcard