Showing 108 items matching "wool marketing textile industry"
-
National Wool Museum
Report, Report for the Wool Textile Manufacturers of Australia, 1965
... Wool Marketing Textile Industry - history... Marketing Textile Industry - history Wool Textile Manufacturers ..."Report for the Wool Textile Manufacturers of Australia, 1965", contains description of state of the textile industry in 1965 and includes recommendations for the future.ALwool marketing textile industry - history, wool textile manufacturers association alexander lau pty ltd, alexander lau pty ltd, wool marketing, textile industry - history -
National Wool Museum
Report, Wool Industry Review: Progress Report Nov 1965
... Wool Marketing Textile Industry - history... Marketing Textile Industry - history Wool Textile Manufacturers ..."Wool Industry Review: Progress Report Nov 1965" includes review of P A Management Report, (w7071), proposals by Sir Alan Westerman and Mr McKinnon of the Dept of Trade.wool marketing textile industry - history, wool textile manufacturers association alexander lau pty ltd, alexander lau pty ltd, wool marketing, textile industry - history -
National Wool Museum
Folder
... Wool Marketing Textile Industry - history...-and-the-bellarine-peninsula Wool Marketing Textile Industry - history ...wool marketing textile industry - history, alexander lau pty ltd, wool marketing, textile industry - history -
National Wool Museum
Advertising Sign, Is there a Physician in the house?
... Wool Marketing Textile Industry Weaving... Industry Weaving Collins Bros Mill Pty Ltd Wool Marketing Textile ...Advertising material from the "Physician Mix n' Match" advertising campaign 1970.Advertising material from the "Physician Mix n' Match" advertising campaign 1970. Advertising material from the "Physician Mix n' Match" advertising campaign 1970. Advertising material from the "Physician Mix n' Match" advertising campaign 1970.wool marketing textile industry weaving, collins bros mill pty ltd, wool marketing, textile industry, weaving -
National Wool Museum
Advertising Sign, Is there a Physician in the house?
... Wool Marketing Textile Industry Weaving... Industry Weaving Collins Bros Mill Pty Ltd Wool Marketing Textile ...Advertising material from the "Physician Mix n' Match" advertising campaign 1970.Advertising material from the "Physician Mix n' Match" advertising campaign 1970. Advertising material from the "Physician Mix n' Match" advertising campaign 1970. Advertising material from the "Physician Mix n' Match" advertising campaign 1970. Advertising material from the "Physician Mix n' Match" advertising campaign 1970.wool marketing textile industry weaving, collins bros mill pty ltd, wool marketing, textile industry, weaving -
National Wool Museum
Poster, Physician blankets and flannels
... Wool Marketing Textile Industry Weaving... advertising poster. Wool Marketing Textile Industry Weaving Collins ...A Collins Bros Pty Ltd ,"Physician" blankets advertising poster.A Collins Bros Pty Ltd ,"Physician" blankets advertising poster.wool marketing textile industry weaving, collins bros mill pty ltd, wool marketing, textile industry, weaving -
National Wool Museum
Book, World Wool Guide 1969
... Wool Marketing Textile Industry Wool Brokering Wool... Textile Industry Wool Brokering Wool Processing Woollen Mills ..."World Wool Guide 1969 ed."wool marketing textile industry wool brokering wool processing woollen mills trade - international, world wool guide inc., wool marketing, textile industry, wool brokering, wool processing, woollen mills, trade - international -
National Wool Museum
Folder, Apparel Conference 1985
... Wool Marketing Textile Industry... Marketing Textile Industry Australian Wool Corporation Gunn Sir ...Conference folder, Apparel Conference 1985. Part of a collection of Australian Wool Corporation promotional memorabilia believed to have used in the era of Sir William Gunn.APPAREL CONFERENCE 1985/ INTERNATIONAL WOOL SECRETARIAT DEVELOPMENT CENTRE...wool marketing textile industry, australian wool corporation, gunn, sir william, wool marketing, textile industry -
National Wool Museum
Book, World Wool Guide, 27th ed., 1965
... Wool Marketing Textile Industry Wool Brokering Wool... Guide Inc, Philadelphia. Wool Marketing Textile Industry Wool ..."World wool guide, 27th ed.,1965" - World Wool Guide Inc, Philadelphia.wool marketing textile industry wool brokering wool processing woollen mills trade - international, world wool guide inc., wool marketing, textile industry, wool brokering, wool processing, woollen mills, trade - international -
National Wool Museum
Book, Winston Churchill Memorial Trust: fellowship report
... Wool Marketing Textile Industry... - International Wool - transportation Wool Marketing Textile Industry ..."Winston Churchill Memorial Trust: fellowship report." D B Trebeck, 1974 Churchill Fellow. Includes sections on export, shipping and marketing of wool.export - wool trade - international wool - transportation wool marketing textile industry, export - wool, trade - international, wool - transportation, wool marketing, textile industry -
National Wool Museum
Calendar, Wool promotional calendar 1959-1960
... Wool Marketing Fashion Textile Industry... Textile Industry Australian Wool Bureau Wool Marketing Fashion ...Illustrated calender promoting Australian Wool Bureau activities and deadlines 1959-1960.Illustrated calender promoting Australian Wool Bureau activities and deadlines 1959-1960.MISS D FRIZON/ 8.8.1990wool marketing fashion textile industry, australian wool bureau, wool marketing, fashion, textile industry -
National Wool Museum
Journal, Wool Record
... Wool Processing Wool Marketing Textile Fibres Textile... Textile Industry Textile Production Wool Processing Wool Marketing ..."Wool Record" Vol. 100, No. 2745, Bradford, Fri. Dec. 22, 1961.wool processing wool marketing textile fibres textile industry textile production, wool processing, wool marketing, textile fibres, textile industry, textile production -
National Wool Museum
Book, World wool guide1970-71
... Textile Industry Textile Production Wool Marketing Wool... Textile Industry Textile Production Wool Marketing Wool Sales ..."World wool guide1970-71, 32nd ed" - Curtis Guild & Co. Includes statistical and technical informationtextile industry textile production wool marketing wool sales, textile industry, textile production, wool marketing, wool sales -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of two children Child on left has light chin-length curly hair and wears a beanie and turtleneck jumper with a Nordic motif. The Child on the right wears a collared shirt and checked shorts with a pale V-neck cardigan with two front pockets and four buttons. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the right edge with white ink is an index code A90473-19 From a promotional shoot for Kathryn Knitwear[Obverse] (stamped in blue ink with green ink lines above and below) ROUGH PROOF (White ink) A90473-19 [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Photograph, c.1960
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph printed on photographic paper depicting a young blonde girl wearing white tights, shiny black mary janes with broguing and a short black long-sleeved dress. The dress has three horizontal rows of white lace trim and a velvet ribbon that ties in a bow across the front panel. She has one arm behind her back and is resting her other arm and leaning against an ornate dining chair with velvet upholstery. From a promotional shoot for Kathryn Knitwearbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Archive - Packaging, c.1965
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Clear plastic sheet printed in white, blue and orange with Kathryn Knitwear logo and cartoon image of two children.KATHRYN Knitwear KATHRYN BY ROBERT BLAKE OF MELBOURNE, AUSTRALIAbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Photograph, David Franklin Associates Pty. Ltd, c.1960
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of two children. The boy on the left wears a dark short sleeve polo shirt and holds a magnifying glass up to his eye while biting his lip. The inscription on the reverse indicates that his shirt is navy blue and has metal buttons. The girl on the right wears a pale crew neck shirt and cardigan with long sleeves and a tartan skirt. She has a picture book in her lap and is holding her hand up to her mouth. The inscription indicates that her shirt and cardigan are a matching pink set. The back of the image has a slip of typewritten paper taped onto it that features the proposed marketing inscription. The name and address of the marketing firm is stamped to the bottom right of the reverse, and a reference rumber (M582-1) is written in greylead below it[reverse] Well worth inspecting! A trio of Kathryn’s ‘BRI-NYLON’ garments, made from a fabric that is soft, springy. Does not pull and has an attractive lustre, They young man wears a navy blue shirt with collar, short raglan sleeves, and metal button trim at the neckline. They young lady wear a pink crew neck pullover with short raglan sleeves topped by a matching button through cardigan with long raglan sleeves. Retail price of the 3 garments vary according to size, from approx. £1.9.6 to approx. £3 gns. Sizes range from 22” to 34”, and colours include pale blue, lemon, white, acqua and botany blue. DAVID FRANKLIN ASSOCIATES PTY. LTD. 16 GEORGE PARADE, MELBOURNE. 63-2141 [handwritten] M582-1business, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Pamphlet - Mail Order Pamphlet, Kathryn Knitwear et al, 1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Advertising pamphlet for Kathryn Knitwear’s direct-to-consumer subsidiary ‘Woolknit Distributors’. Consists of four pages, printed in colour. Front cover is orange and features an image of a baby sitting up on the floor with a toy box and rocking chair behind. There are four rag dolls on the left hand side of the image; two sitting on the seat of the rocking chair, one at the base, and one in the foreground. Below the image is the woolmark logo. The internal pages are laid out as a double page spread, with the left hand side detailing instructions for ordering and a description of the offered garments, and the right hand side featuring drawings of babies wearing the garments available for purchase. The back page is a full-page advertisement for ‘Foftly’ detergent, and features a blonde woman wearing a blue jumper with matching blue eyeshadow with a blonde baby wrapped in a white blanket. The bottom of the page has a coupon for 40c off a purchase of ‘Softly’.[obverse] special offer! of KATHRYN NEW SEASONS BABYWEAR IN PURE NEW WOOL (woolmark logo) PURE NEW WOOL Free sample of “Softly” with every order! [internal] 8 EXQUISITE STYLES AT PRICES YOU CAN’T AFFORD TO MISS … ! Woolknit distributors* brings you an exciting range of new seasons pure wool baby clothes made by leading children’s wear manufacturer “Kathryn” mailed direct to you at no extra cost. - STYLED IN A DELIGHTFUL RANGE OF COLOURS… - DESIGNED EXCLUSIVELY IN WOOL FOR SAFETY, WARMTH, COMFORT AND LONG LIFE… - ALL HAND WASHABLE FOR EASY CARE… - A MONEY BACK GUARANTEE FROM WOOLKNIT DISTRIBUTORS IF YOU ARE NOT COMPLETELY SATISFIED… Just select your style number from the list below: Fill in details of colour, size and quantity required on the enclosed card. Mail it in the reply paid envelope and print your name and address clearly. Send only cheque, postal order or money order. Do not enclose stamps, coins or bank notes. [left column] 15/MJ Matinee jacket with collar in Warm white; blue; lemon; pink. Size 16” only $3.50 16/MJ Pop your little bundle into this lacy matinee jacket. Warm white; blue; lemon; pink. Size 16” only $3.30 117/CSW All winter warmth in this com- bination suit with smart ‘fair- isle’ pattern and zip front. Red/ Warm white; Empire blue/Warm white; Sky blue/Warm white. Sizes 16” and 18”. $6.50 625/3 Beautifully styled pram set, keeps baby cosy from top to toe. Jacket, cap and breech- ettes. Warm white; blue; lemon; Pink. Sizes 16” and 18” and 20”. $9.30 681/CW Delightful baby cardigan in purl knit. Warm white; blue; lemon; pink. Sizes 18”, 20” and 22”. $4.30 [right column] 629/3 Three-piece pram set, including Frock, bonnet and breechettes. Warm white; lemon; pink. Sizes 16” and 18”. $10.00 Each item available individu- ally :- 629/B – Breechettes. Warm white; lemon; pink. Sizes 16” and 18” $3.00 629/C – Bonnet. Warm white; lemon; pink. Sizes 16” and 18” $1.60 629/F – Frock, hand embroidered. Warm white; lemon; pink. Sizes 16” and 18” $5.40 721/PW Cuddly pullover in purl knit keeps out winter winds. Warm white; blue; lemon; pink. Sizes 18”, 20” and 22”. $4.30 Shawl. Exquisitely knitted, super-fine shawl. Warm white only. $9.50 SIZE CHART Baby’s age / 0-6mths / 6mths. to 1 year / 1 to 2 years / 2 to 3 years Size of garment to order / 16 / 18 / 20 / 22 *WOOLKNIT DISTRIBUTORS PTY. LTD. 30 HALL STREET, MOONEE PONDS, VICTORIA, 3039 [reverse] Softly care keeps woollens soft as new Softly is safe for all kinds of woollens From the delicate things baby wears to the heavy winter blankets you wash in your machine. Softly gently cleans and protects. Leaving them soft as new. Try Softly yourself by taking advantage of the offer below. Do it now – for your woollens’ sake.business, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing, mail order -
National Wool Museum
Photograph, David Franklin Associates Pty. Ltd, c.1960
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of two children. The boy on the right wears a dark short sleeve polo shirt. The inscription on the reverse indicates that his shirt is navy blue and has metal buttons. The girl on the left wears a pale crew neck shirt and cardigan with long sleeves and a pair of checked trousers. The inscription indicates that her shirt and cardigan are a matching pink set. The children have their heads resting together and smile looking toward the left of the picture. The back of the image has a slip of typewritten paper taped onto it that features the proposed marketing inscription. The name and address of the marketing firm is stamped to the bottom right of the reverse, and a reference rumber (M582-13) is written in greylead below it[reverse] Worth smiling about! A trio of Kathryn’s ‘BRI-NYLON’ garments, made from a fabric that is soft, springy. Does not pull and has an attractive lustre, They young man wears a navy blue shirt with collar, short raglan sleeves, and metal button trim at the neckline. They young lady wear a pink crew neck pullover with short raglan sleeves topped by a matching button through cardigan with long raglan sleeves. Retail price of the 3 garments vary according to size, from approx. £1.9.6 to approx. £3 gns. Sizes range from 22” to 34”, and colours include pale blue, lemon, white, acqua and botany blue. DAVID FRANKLIN ASSOCIATES PTY. LTD. 16 GEORGE PARADE, MELBOURNE. 63-2141 [handwritten] M582-13business, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Drawing - Illustration, Kathryn Knitwear, c.1961-1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Original ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Original illustration artwork on cream matboard/card inked in shades of grey and black. Used for marketing. Depicts Five figures of children in iconic Kathryn knitwear styles. The boy on the top left wears a dark crew neck jumper over a pale collared short with shorts. The two other boys on the top row (at centre and right) are depicted in very similar outfits, though the shades of their clothing differ. They are both shown in v-neck cardigans with three buttons and a colourwork animal motif at the hem over a pale suit with a dark tie. The figure at the centre has a dark cardigan and pale shorts, while the figure at the right has a light cardigan and dark shorts. The two figures on the bottom row are both girls wearing flared skirts with bows in their hair. They both wear crewnecks, the figure on the left wears a pale cardigan with six buttons down the front, while the right wears a dark jumper with two buttons on the shoulder and an animal motif at the hem. The jumper on the girl on the right is the same style as NWM-08893. There is tape still affixed to the back of the boardbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of three children Child on left has light chin-length curly hair and wears a beanie and turtleneck jumper with a Nordic motif. Toddler in the middle wears a three piece knit set of a beanie, cardigan and bootee leggings. It features a textured patterned stitch and is very similar to NWM-08913. The Child on the right wears a collared shirt and checked shorts with a pale V-neck cardigan with two front pockets and four buttons. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the right edge with white ink is an index code A90473-17 From a promotional shoot for Kathryn Knitwear[Obverse] (stamped in blue ink with green ink lines above and below) ROUGH PROOF (White ink) A90473-17 [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Archive - Advertisement, 6/10/1969
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white printed advertisement showing a small child wearing a pale v neck cardigan with scalloped border at the neck and embroidered floral motif holding a white rose. Text advertises Kathryn knitwear garment made with Orlon acrylic fibre by DuPont. Communication regarding this advertisement can be found under NWM-09063[obverse] IT’S GOOD TO GROW UP IN SOFT AND GENTLE Orlon* ACRYLIC FIBRE THIS ONE CREATED BY KATHRYN REGD * DU PONT’S REGISTERED TRADEMARK FOR ITS ACRYLIC FIBRE. DU PONT MAKES FIBRES NOT THE GARMENT SHOWN HERE. SOLE REPRESENTATIVES IN AUSTRALIA AND NEW ZEALAND – P ROWE INTERNATIONAL, PTY. LIMITEDbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of a young woman with chin-length curly hair, wearing a dark v-neck jumper with a pale stripe at the neck and sleeve cuffs over a collared shirt and tie. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the bottom edge with white ink is an index code A92762-3 From a promotional shoot for Kathryn Knitwear Collegewear[Obverse (stamped in blue ink with green ink lines above and below)] ROUGH PROOF (upside down) A92762-3 [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing, teenagers, school uniforms -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of a young woman with chin-length curly hair, wearing a dark v-neck jumper with a pale stripe at the neck and sleeve cuffs over a collared shirt and tie. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the top edge with white ink is an index code A92762-8 From a promotional shoot for Kathryn Knitwear Collegewear[Obverse] A92762-8 (stamped in blue ink with green ink lines above and below)] ROUGH PROOF [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing, teenagers, school uniforms -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of three children Child on left has light chin-length curly hair and wears a beanie and turtleneck jumper with a Nordic motif. Toddler in the middle holds a toy trumpet and wears a three piece knit set of a beanie, cardigan and bootee leggings. It features a textured patterned stitch and is very similar to NWM-08913. The Child on the right wears a collared shirt and checked shorts with a pale V-neck cardigan with two front pockets and four buttons. The face and arm of a man with glasses and a goatee is visible on the left side of the image, smiling widely to encourage the toddler to smile for the camera. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the right edge with white ink is an index code A90473-4 From a promotional shoot for Kathryn Knitwear[Obverse] (White ink) A90473-4 (stamped in blue ink with green ink lines above and below) ROUGH PROOF [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of three children Child on left has light chin-length curly hair and wears a beanie and turtleneck jumper with a Nordic motif. Toddler in the middle wears a three piece knit set of a beanie, cardigan and bootee leggings. It features a textured patterned stitch and is very similar to NWM-08913. The Child on the right wears a collared shirt and checked shorts with a pale V-neck cardigan with two front pockets and four buttons. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the left edge with white ink is an index code A90473-23 From a promotional shoot for Kathryn Knitwear[Obverse] (White ink) A90473-23 (stamped in blue ink with green ink lines above and below) ROUGH PROOF [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of three children Child on left has light chin-length curly hair and wears a beanie and turtleneck jumper with a Nordic motif. Toddler in the middle wears a three piece knit set of a beanie, cardigan and bootee leggings. It features a textured patterned stitch and is very similar to NWM-08913. The Child on the right wears a collared shirt and checked shorts with a pale V-neck cardigan with two front pockets and four buttons. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the right edge with white ink is an index code A90473-26 From a promotional shoot for Kathryn Knitwear[Obverse] (White ink) A90473-26 (stamped in blue ink with green ink lines above and below) ROUGH PROOF [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of three children Child on left has light chin-length curly hair and wears a beanie and turtleneck jumper with a Nordic motif. Toddler in the middle wears a three piece knit set of a beanie, cardigan and bootee leggings. It features a textured patterned stitch and is very similar to NWM-08913. The Child on the right wears a collared shirt and checked shorts with a pale V-neck cardigan with two front pockets and four buttons. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the right edge with white ink is an index code A90473-14 From a promotional shoot for Kathryn Knitwear[Obverse] (White ink) A90473-14 (stamped in blue ink with green ink lines above and below) ROUGH PROOF [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of three children Child on left has light chin-length curly hair and wears a beanie and turtleneck jumper with a Nordic motif. Toddler in the middle wears a three piece knit set of a beanie, cardigan and bootee leggings. It features a textured patterned stitch and is very similar to NWM-08913. The Child on the right wears a collared shirt and checked shorts with a pale V-neck cardigan with two front pockets and four buttons. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the left edge with white ink is an index code A90473-2 From a promotional shoot for Kathryn Knitwear[Obverse] (White ink) A90473-2 (stamped in blue ink with green ink lines above and below) ROUGH PROOF [Reverse] LATROBE STUDIOSbusiness, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing -
National Wool Museum
Photograph, LaTrobe Studios, c.1972
... Textile Industry - history Wool Marketing... Marketing Wool Marketing Fashion Textile Industry Children's ...Kathryn Knitwear, founded by Robert Blake, manufactured high quality children’s knitwear in Melbourne from the 1940s – 1980s. Robert Blake began manufacturing children’s knitwear in his bedroom in Strathmore using a hand powered machine in the late 1940s. The operation moved to Ascot Vale and Essendon, before eventually establishing a factory in Moonee Ponds in the early 1950s. The business continued to expand, necessitating a move to a new factory in Broadmeadows. By 1962, the Broadmeadows factory was producing an average of 20,000 garments per month, which increased to 24,000 by 1964. Robert Blake’s Son, Brendan recalls that “The Kathryn brand was famous around Australia, anywhere children needed to keep warm and dress smartly. It also won a number of wool fashion awards”, including the 1969 Wool Awards, which was held by the Australian Wool Bureau and published in Women’s Weekly. The Kathryn range was designed for durability, comfort and care, without sacrificing style. They used patterning techniques that increase stretchiness, comfort and fit, as well as integrating decorative elements into the fabric to prevent them from being bulky, uncomfortable or tight. Making longevity of style a priority, Brendan Blake remembers that “there was one particular garment that was in the range for at least thirty years”. He also recalls “In the past, when women have found out that I was associated with Kathryn Knitwear, they would often relate to me the story of a garment they had purchased or received as a gift and, when their child had grown out of it, they would hand it on to another child. Several ladies have told me of purchasing garments for their daughters’ glory box, or saving a particular garment after their daughter had grown out of it. Brendan Blake: “At the peak of their operation they employed approximately two hundred people, mainly women and girls. A family would often seek to send their daughter to work in this company because they knew they would be looked after and safe. One lady wrote to me telling me that working at the Moonee Ponds Factory prior to getting married was the happiest time of her life.” In 1963, workers at the Kathryn factory earned £13 per week, which was 8 shillings and 8 pence higher than the minimum weekly wage for female workers in the textile manufacturing industry (£12 11s 4d). By 1970, the Kathryn Knitwear brand expanded from children’s knitwear into womenswear under the brand name ‘Lady Kathryn’, and for boys and men under ‘Robert Blake’. Continuing to diversify their distribution, they also began exporting ‘Kathryn’ garments to New Zealand, the Pacific Islands, and Japan. ‘Kathryn Knitwear’ was well-known for their early adoption of modern materials and techniques that had broad appeal to their customer base. This is shown in their early use of the acrylic fibre ‘Orlon’ in the 50s and 60s and ‘Superwash’ wool in the 1970s. Many of Kathryn Knitwear’s styles, particularly those that were long running staples of the brand, were available in both wool and Orlon to suit the consumer’s preference. Far from the humble origins of one man in his bedroom with a hand-cranked machine; at its closure in 1980, the Broadmeadows factory of ‘Kathryn’ housed more than 100 machines, including 53 sewing machines and 45 knitting machines. Robert Blake was “a passionate advocate for wool and Australian Made” throughout his whole life. A strong thread that ties through the lifespan of Robert Blake and Kathryn Knitwear is a balance between adopting new innovations without sacrificing the core values of durability, comfort, care and style that had made the brand so well known. Their legacy forms an integral part of both Australian social and manufacturing history.Black and white photograph of three children Child on left has light chin-length curly hair and wears a beanie and turtleneck jumper with a Nordic motif. Toddler in the middle wears a three piece knit set of a beanie, cardigan and bootee leggings. It features a textured patterned stitch and is very similar to NWM-08913. The Child on the right wears a collared shirt and checked shorts with a pale V-neck cardigan with two front pockets and four buttons. Stamped with ROUGH PROOF in blue ink with green lines above and below it. Written along the right edge with white ink is an index code A90473-28[Obverse] (stamped in blue ink with green ink lines above and below) ROUGH PROOF (White ink)business, business history, manufacturing, knitting machine, fashion textile production, business archives, manufacturing documents, textile industry - history wool marketing, wool marketing fashion textile industry, children's knitwear, children's clothing, knitwear marketing