Stories Organisations Projects About Login

National Wool Museum Geelong, Victoria

The National Wool Museum experience is more than just wool. It is a cultural hub in Victoria's second largest city. A vibrant gathering place between the historic waterfront and central Geelong. The Museum is a place to collect, share and create stories of our community and region. Here history, science, fashion, handcraft and art come together. Temporary exhibitions and programs combine lifelong learning, hands-on exploration and entertainment for people of all ages.


Contact Information

PO Box 104 Geelong Victoria 3220 (map)
+61 03 5272 4701, 03 5272 4163


Opening Hours

Monday-Friday 9:30am-5pm. Saturday and Sunday 10am-5pm.

Entry Fee

Adults $9; Children $5; Concession $7; Family $30 (two adults and up to four children); Group $7 per person (for 15+ people); Schools $4.50 per student.


26 Moorabool Street Geelong Victoria

View on Google Maps

The collection of the National Wool Museum contains a range of material relating to the people involved in all aspects of the wool industry since the 1830s. The collection is people-oriented, containing items and records documenting their lives within the industry, from the farm to the factory, as well as the range of products made from wool. The collection contains significant documents, images and objects relating to the history of Geelong and rural Victoria, punctuated by significant wool-related items from other states.. The oldest known item in the collection dates to 1810. The collection consists of approximately 7,500 objects, and includes textiles, paper-based items, objects, paintings, photographs and large pieces of machinery.


The National Wool Museum Collection is a nationally significant collection, unique in Australia and of high local significance. It demonstrates the development, and importance, of wool and the wool industry in Australia generally and in Geelong specifically. The collection is particularly significant because of the way in which it can demonstrate the importance of wool, and the effect wool had and has, on the economic and social development of Australia. Australia's growth as a nation has been significantly enhanced through the development and use of wool and the National Wool Museum's collection of wool, wool by-products and related equipment and machinery is a testament to this fact.

Frankie Ohia 3 March 2016 12:22 AM

I have some stencils and I would like to learn more about their origin and association with either the wool supplier or the governing body who would have used the stencil. I also would like to know what PI stands for please. Also, please feel free to call me on 04 04 650 111. Here are pics:

G Corless 11 March 2019 11:40 AM

I actually have a wool travel blanket from The Geelong R .S & S Woolen Mills in very good condition and is fully labeled called the Huntington Steward

Leave a comment

1 items

Hirst family films

National Wool Museum, Geelong

Disc containing film of the Hirst family between 1936-1964. It includes 1951 floods at mill. Godfrey Hirst's children. The family home in Newtown and holiday home at Eastern view.

Inscriptions & Markings

"Hirst family films 1936-1964 Incl. Godfrey Hirst and co P/L Woollen mills"