Showing 901 items
matching marketing
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Federation University Historical Collection
Banner, University of Ballarat Banner, c2005
University of Ballarat Satin Banner university of ballarat, banner, marketing -
National Wool Museum
Leisure object - Game
Note from collector- "For more than 100 years blankets were made all over Australia in over 100 woollen mills. My aim, is to preserve 100 examples of these wonderful pieces of history. Ten years ago I started collecting the iconic Onkaparinga travel rugs, so that on movie nights at home there would be plenty to go around. Everyone had their favourite; even the cat had his own – a small red tartan one. Keeping an eye out for those travel rugs at op-shops and markets, collectable stores and bazaars, led to noticing vintage blankets. I'd never really thought about them before or paid much attention though of course I had grown up with them at my grandmother's. When I discovered my first Laconia cream blanket with blue stripes, my eyes just went gaga. Well that was it, I was hooked and since then over 500 blankets have passed through my hands. These common, everyday items, found in all households for so many decades, were traditional engagement gifts. Pairs were prized wedding presents turning into family heirlooms. They were fashionable dressers of beds, givers of warmth, bestowers of security and reliability. The comfort found in these objects resonates with almost all of us; we grew up with them ourselves or fondly recall them in a grandparent’s home. There is no modern replacement with the integrity of these old blankets, many of them now older than most of us. They are romantic, sensible, special, familiar, nostalgic and nothing else feels so appropriate in so many situations. No offense to the great Aussie doona, but from hippie to hipster, at a music festival, picnic, campsite or couch, a vintage blanket is something coveted by all. This industry that employed tens of thousands and must have been such a huge contributor to the economy is almost completely lost now. Blanket Fever is an ode to everything that came before: the land, the sheep, the shearers, the hands, the mills, the weavers, the designers, the distributors, the department stores. To the grandparents that gave them, the people that received them, the families that kept them; thank you. I’m passionate about my collection of Australian blankets manufactured in mostly Victoria, South Australia and Tasmania from the 1930s to the end of the 1960s. The collection has blankets from each of these four decades representing the styles and fashions of their time and includes dated advertisements which help determine the eras the blankets are from." Playing card set - double pack of cards in original boxWith Complements "Onkaparinga"/Onkaparinga Blankets/Onkaparinga Robes of Distinctionblanket fever, onkaparinga, marketing -
Rutherglen Historical Society
Newspaper article, The Herald, Self-made super marketer, by Jan McGuinness, 29/5/79
Newspaper article about Sir Thomas North, formerly from Rutherglen, published in The Herald 29/05/1979. Title of article "Self-made super marketer", by Jan McGuinness, concluding a series called "The Company Kings"super markets, marketing, tom north -
Bialik College
Poster (Sub-series) - Large advertising posters, c. 2000s
visual and performing arts, drama, marketingvisual and performing arts, drama, marketing -
Bialik College
Document (Sub-series) - PR and enrolments, c. 1987-1990
1980s, 1990s, marketing1980s, 1990s, marketing -
Bialik College
Mixed media (series) - Branded objects
marketing, 2000s, 2010smarketing, 2000s, 2010s -
Melbourne Legacy
Film - Video tape, 'Legacy of Laughter' - Press Release Video 5'11", c.1994
A video recording of the 'Legacy of Laughter'. From the typed label it is a press release video of 5 minutes and 11 second duration.A record that Legacy prepared promotional videos, though the details are not complete as it has not been played.A VHS video tape with a typed label in white plastic case of the 'Legacy of Laughter'.Yellow post-in note '1994 Waltzing Matilda'legacy promotion, marketing, press release -
Melbourne Legacy
Pamphlet - Document, brochure, The Legacy Boy - worthy son of a worthy father, 1953
A brochure explaining Legacy's work and providing information on how to donate. The paragraphs included: What is Legacy? Who are the members of Legacy? What kind of help does Legacy provide? How is Legacy financed? How many children is Legacy helping in Victoria? What does its help to widows and children cost Legacy? Why it necessary to provide this degree of help, when there is a generous Repatriation Act? What, shortly, is Legacy's objective in helping the children? Address given for Junior Legacy is 45 Market St, Melbourne.A record of how Legacy portrayed itself to the wider community.One page white paper, printed, folded in half. Black and white photograph and printed text.marketing, legacy promotion, fundraising -
Melbourne Legacy
Pamphlet - Document, brochure, The Legacy Family - worthy of the father, September 1959
A photo of a boy and his mother that was used on a brochure explaining Legacy's work and providing information on how to donate. Whom does Legacy help? What kind of help does Legacy provide? What is the composition of a Legacy Club or Group? How many dependents is Legacy actively helping in Victoria? What does Legacy spend in this Sate in its work? Why it necessary to provide this degree of help, when there is a generous Repatriation Act? What is Legacy's aim? Donations. Address given for Junior Legacy is Legacy House, 293 Swanston St, Melbourne. The photo was also used on the cover of the Legacy Newsletter in September 1953. The boy is wearing a Boys Class uniform with the Legacy logo and his mother is wearing a fur.A record of how Legacy portrayed itself to the wider community.One page white paper, printed, folded in half. Black and white photograph of a boy and his mother and printed text.Handwritten 'Mrs Masters 7330' in pencil on back page.marketing, legacy promotion, uniform -
Ballarat Tramway Museum
Newspaper, Herald Sun, "shorthauls" & "Don't forget Ballarat", 10/08/2001 12:00:00 AM
Newspaper clipping from the Herald Sun (Melbourne) 10/8/2001, from page 8 of the "travel" supplement. Titled "Don't forget Ballarat" in the "shorthauls" column. The supplement was primarily an issue involving rail travel, tourist railways and rail themes. Titled "Don't forget Ballarat" in the "shorthauls" column, the clipping noted that Ballarat Tramway Museum runs a weekend service at Lake Wendouree. Gave times, fares and phone number.btm, rail travel, marketing -
Bendigo Historical Society Inc.
Document - JOAN O'SHEA COLLECTION: CENTRAL DEBORAH GOLD MINE BENDIGO, 26th November, 1984
Joan O'Shea Collection. Central Deborah Gold Mine Bendigo. Promotional material. Chronological History, Poppet legs and shaft, Change Room, Caretakers or rag pickers room, Drying room, first aid room, carbide light room, Underground, carpenters shed, ore bins and loading bays, stamper battery, wilfley table, berdan pans, laboratory, display room, boiler, stroke hold, winding engine, boiler feed pump, electric driven compressor, steam driven compressor, blacksmith's shop.Photograph Courtesy Philip Beer.mining, marketing, central deborah mine. -
Melbourne Legacy
Document, Publicity Report for 2007 Legacy Badge Appeal, 2007
A copy of report printed in the Bulletin to advise legatees about the publicity arranged for Legacy Week in 2007. The launch of the Badge appeal was held at Parliament House with the Hon. Justin Madden MLC speaking about his life as a former Junior Legatee. Television channels publicised Legacy using Ron Barassi and the Widows' Pilgrimage. Leader newspapers promoted Legacy as did Hocking Stuart Real Estate. There was also paid advertisements in newspapers and on television channels during the new. Report was written by Public Relations Officer Carmel McConnell. Document was from a folder of documents donated to the archive by Legatee Bill Rogers that related to his time as President (March 2006 - March 2008).An insight into Legacy taking a professional approach to fundraising in 2006.Print out x 1 page of a report printed in the Bulletin on 20 September 2007 about fundraising for Badge Week.fundraising, marketing, public relations -
Melbourne Legacy
Pamphlet - Document, brochure, Melbourne Legacy, October 1962
This is an example of Melbourne Legacy promotional material from 1962. "An invitation to the Business and Industry Help us build the future." It has photos of significant activities and work that Legacy was doing for the families of deceased servicemen. Photos include boys and girls doing activities in their classes, a Legatee giving family guidance, the Senior Widows Club, boys and girls at the residences, and the Legacy dental service.Brings to life the activities provided for the widows and the work of Melbourne Legacy and the way they approached business for support in 1962.Black and white promotional leaflet from 1962 with red highlights folded into 4 pages.legacy promotion, marketing, activities -
Melbourne Legacy
Pamphlet - Bookmark, Legacy
This is an example of Melbourne Legacy promotional material explaining Legacy. It is a bookmark printed on both sides, including a photo of the Widow and Children statue. The date is unknown. Was in a folder with marketing material from the 1990s to 2009, see items 01240 to 01260. The collection shows the types of marketing materials that were produced and the celebrities that were helping Legacy.An example of promotional material issued by Legacy. It was in a collection of marketing material from the 1990s to 2000s.Colour bookmark to promote Legacy.legacy promotion, fundraising -
Melbourne Legacy
Domestic object - Magnet, I love supporting veterans' families, 2022
A magnet used in a direct marketing campaign in 2021 to encourage people to consider donating money to Legacy. Rectangular magnet with Melbourne Legacy logo and 'I love supporting veterans' families'.fundraising, supporters -
National Vietnam Veterans Museum (NVVM)
Equipment - Bendix Transmitter, "Gibson Girl" radio
Squat yellow transmitter used in emergency life rafts carried by aircraft on flights over water. Shape enabled it to be held between knees to crank generator to provide signal. known as the 'Gibson Girl" radio because of its waisted shape. ("Gibson girl " was a marketing image of a woman with a curved waist).RA (Crown emblem). A.F. Indent No. Y11OD/500320.transmitter -
Uniting Church Archives - Synod of Victoria
Photograph, John Ward, 28/05/1986
John Ward was a Senior Journalist with Church and Nation. Educated at Scotch College he joined the Sun News Pictorial as a cadet and graduated to senior rounds work. After ten years he joined industry as a public relations practitioner and advertising photographer eventually moving to freelance marketing consultancy. He holds an Associate Fellowship with the Australian Institute of Marketing.B & W waist length photograph of John Ward"c&n 28/5 p 24 S/S J Ward"ward, john -
Uniting Church Archives - Synod of Victoria
Photograph, John Ward, 22/07/1987
John Ward was a Senior Journalist with Church and Nation. Educated at Scotch College he joined the Sun News Pictorial as a cadet and graduated to senior rounds work. After ten years he joined industry as a public relations practitioner and advertising photographer eventually moving to freelance marketing consultancy. He holds an Associate Fellowship with the Australian Institute of Marketing.B & W head and shoulders photograph of John Ward "John Ward C&N 22/7/1987 page 3."ward, john -
NMIT (Northern Melbourne Institute of TAFE)
Postcard - NMIT, Visual Arts Department postcards, 1997
Part of NMIT's marketing strategy, these postcards are aimed at prospective Visual Arts students. Each is illustrated with student work.Set of 10 different postcards advertising courses within the Visual Arts Department at NMIT. Colour illustrations on front produced by students, text on back.postcards, visual arts, photography, graphics, nmit, -
National Wool Museum
Report, The Minspec Report : summary and recommendations
"The Minspec Report : summary and recommendations"- Australian Wool Corporation, Marketing Division, Fibre Specification Department, 25 March 1977.woolclassing - objective measurement wool - measurement wool sales export - wool wool marketing, australian wool corporation, woolclassing - objective measurement, wool - measurement, wool sales, export - wool, wool marketing -
Melbourne Legacy
Pamphlet - Document, brochure, The Legacy Story. The spirit of Legacy is service, 1990s
This is an example of Melbourne Legacy promotional material that was issued to inform the public on the work of Legacy. The exact date is not known but it mentions the number of widows was expected to peak in the mid-1990s so this is expected to be early 1990s. See other items of marketing material from the 1990s to 2009 (items 01240 to 01258). The collection shows the types of marketing materials that were produced and the celebrities that were helping Legacy.An example of promotional material issued by Legacy.Colour brochure x 6 pages to promote Legacy in the 1990s.legacy promotion, fundraising -
National Wool Museum
Book, Developing countries quarterly report, second quarter, 1983
"Developing countries quarterly report, second quarter, 1983" H Q Marketing Department. Examines wool consumption in developing countries.trade - international wool marketing, trade - international, wool marketing -
National Wool Museum
Report, Commercial textiles in Australia: a growth market, but will wool benefit?
"Commercial textiles in Australia: a growth market, but will wool benefit? " A G Pinches, Head of Marketing, International Wool Secretariat, April 1981L E WARDtextiles - industrial textile production wool marketing textiles - upholstery textile fibres, international wool secretariat australian wool corporation, carpet, textiles - industrial, textile production, wool marketing, textiles - upholstery, textile fibres -
Falls Creek Historical Society
Magazine - Falls Creek Alpine Resort
Part of an annual marketing campaign, this booklet was designed to provide information for planning a holiday or short visit to Falls Creek for the summer season.This item is important as it documents seasonal activities at Falls Creek Alpine ResortMagazine titled Falls Creek Alpine Resort. Front cover is an image of a grassed hill area with Falls Creek Alpine Resort titled centre top in yellow, American Express logo bottom right and blue back cover with Falls Creek Chamber of Commerce and American Express at bottom of page. Six internal pages with outdoor images and accommodation information for Summer in Falls Creek. falls creek summer, falls creek marketing, accommodation falls creek -
Ballarat Tramway Museum
Newspaper, The Courier Ballarat, "Vintage ride a hit at lake Wendouree", 25/01/2016 12:00:00 AM
Newspaper clipping from The Courier, Monday 25/1/2016, titled "Vintage ride a hit at lake Wendouree" in an item reporting the BTM's operation of the horse tram in Wendouree Parade the previous day. Quotes Peter Waugh as Marketing Manager. Item written by Brendan Wrigley, photo Kate Healy with Len Millar on the brake.horse tram, btm, events -
Melbourne Legacy
Pamphlet - Document, brochure, After all, why do we need it now?, 1974
This is an example of Melbourne Legacy promotional material that was issued to inform the public on the work of Legacy. It was written as an editorial piece in the Melbourne 'Herald' newspaper by journalist John Hamilton who had interviewed Legatee Geoffrey Handbury (president in 1973). See other items of marketing material from the 1990s to 2009 (items 01240 to 01258). The collection shows the types of marketing materials that were produced and the celebrities that were helping Legacy.An example of promotional material issued by Legacy in 1974.Black and white brochure x 4 pages to promote Legacy in 1974 written as a newspaper editorial.legacy promotion, fundraising -
Melbourne Legacy
Domestic object - Bookmark, Legacy Bookmarks, 1990s
Four examples of bookmarks used as Melbourne Legacy promotional material explaining Legacy. They are printed on both sides, two include a photo of the Widow and Children statue. The dates are unknown. They were in an envelope labelled 'Archive Old Legacy Bookmarks' and were with marketing material from the 1990s to 2009, see items 01240 to 01260. The collection shows the types of marketing materials that were produced and the celebrities that were helping Legacy.Examples of promotional material issued by Legacy. Part of an attempt to create an archive of Legacy material. It was in a collection of marketing material from the 1990s to 2000s.Colour printed bookmark x 4 to promote Legacy.legacy promotion, fundraising -
National Wool Museum
Photograph - Denny Lecelles Photographs, c1950
Father of the donor, Mervyn Graham, worked for Denny Lascelles for many years as a wool classer in Geelong and later as a representative in Hamilton. The Denny Lascelles Wool Warehouse was the first building in Victorian planned to facilitate storage, inspection and marketing of wool in one operation, and upon completion was the second largest store in the colony. CJ Denny's was largely responsible for establishment and development of the wool marketing industry in Geelong and is a figure of significance in the history of settlement in Geelong.Black and white photos showcase different rooms of the Denny Lascelles building and the process of classing the wool within the store, from classing the wool to packaging and transportation.8080.7 - On wool press - Made by Johns & Waygood LTD. Melbourne Australia 8080.10 - On truck - Blackiston & Co PTY. LTD. Road transporters. Geelong & Melb.denny lascelles, geelong, wool, wool class, transportation -
Warrnambool and District Historical Society Inc.
Book, John Gerard Craven, The 'Warrnambool' A fascinating and colourful insight into one of the world's greatest and oldest bike races, 2015
History of the Melbourne to Warrnambool Cycling ClassicThis is a hard cover book of 406 pages. The cover has a blue and red background with two colour photographs of cyclists, some printed material and a marketing code with the ISBN number. The printed material includes a Contents page, an Honour Roll of winners of the Melbourne to Warrnambool/Warrnambool to Melbourne Cycle Race and photographs, both in black and white and colour and illustrations.non-fictionHistory of the Melbourne to Warrnambool Cycling Classiccycling, melbourne to warrnambool -
NMIT (Northern Melbourne Institute of TAFE)
Brochure: Open Day NMCOT and NMIT 1992 - 1999, 1999
Part of NMIT's marketing strategy, this invitation to Open Day 1999 is aimed at prospective students. See also posters for Expo days and Taste daysBrochures with programs for Open days for Northern Metropolitan College of TAFE 1992 and 1995, and for Northern Melbourne Institute of TAFE 1997 and 1999, and for NMIT 1999. Also folded invitation to 1999 NMIT Open Day. Coloured illustration on front (artist unknown). Inside text lists NMIT courses and has reply paid postcard requesting course and career guides. open days, postcards, corporate communications, programmes, nmit