Showing 5 items
matching destination marketing
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Federation University Historical CollectionBook, Aspects of Tourism: VFR Travel Research Internation Perspectives, 2015
... destination marketing... visiting friends and relatives elisa backer destination marketing ...Author Elisa Backer was an Associate Professor at Federation University Australia when she wrote this book.Predominately red soft covered book of 226 pagesnon-fictionAuthor Elisa Backer was an Associate Professor at Federation University Australia when she wrote this book. tourism, visiting friends and relatives, elisa backer, destination marketing -
Kiewa Valley Historical SocietyPoster - Mt Beauty, Mt Beauty The Name Says It All
This poster is representative of the tourism marketing that was used in the 1990's to promote the aesthetic beauty of the township of Mt Beauty thus the play on the words, Mt Beauty, The Name Says It All. The poster also promotes activities that are on offer to the visitor in Mt Beauty and the broader area. The poster is also significant as it shows the progression in marketing by the Alpine Shire and the Mt Beauty Chamber of Commerce from the early days of marketing Mt Beauty as a tourist destination. This poster is historically significant as it shows the style of tourism campaigns of the 1990's with the slogan "Mt Beauty The Name Says It All", which is a play on the name Mt Beauty and was promoted by the Mt Beauty Chamber of Commerce and the Alpine Shire. This slogan is no longer part of the tourism for the Alpine Shire and therefore is a good comparative example of previous tourism and current tourism campaigns. Also see "KVHS 0204" for another example of tourism brochure. Coloured poster of local scenes and activities promoting tourism in North East Victoriaposter. mt beauty. tourism. -
Lakes Entrance Regional Historical Society (operating as Lakes Entrance History Centre & Museum)
Book, Tourism Destination Management Pty Ltd & Marketing, Proposed East Gippsland Environmentel Sustainabillity Strategy 2008-2013, 2006
... Tourism Destination Management Pty Ltd & Marketing... Destination Management Pty Ltd & Marketing ...Tourism startegy covering the years 2006 to 2011 aiming to generate increased visitation and length of staff East Gippsland Victoriatourism, advertising -
Ballarat Tramway MuseumSign - Illustration, John Phillips, "Tram 33", late 1970s
Sign or illustration used by the Ballarat Tramway Preservation Society and the Ballarat Tramway Museum on a bromide sheet with the tram logo of 33 with the destination of Carlton St. Prepared late 1970s. Used on marketing, posters, documents etc until the early 2000s.Yields information about the logos used by both the BTPS and the BTM.Sign or advertisement - Bromide sheetbtps, marketing, ballarat vintage tramway, logos, tram 33 -
Harcourt Valley Heritage & Tourist CentreFruit Box Stencils, 1905-1910
Tin stencils were used to brand fruit cases to indicate the source and the destination of Harcourt Fruit for sale to local, interstate and overseas markets. These stencils are typical and also indicate grade/size of fruit. These stencils were used by J. B. Smith of Harcourt and N.C. Gaasch of Harcourt. Both of these growers customarily exported their fruit to England and Germany.An aid to marketing and branding Harcourt fruit, which had been sent in wooden cases for sale. Stencils, tin with delivery and sender details. Collection also includes ink block for branding the stencil information on to boxes.
