King Camp Gillette observed in 1902 that as existing, relatively expensive, razor blades dulled quickly and needed continuous sharpening, a razor whose blade could be thrown away when it dulled would meet a real need and likely be profitable. Safety razors had been developed in the mid-19th century, but still used a forged blade that dulled and rusted. In the 1870s, the Kampfe Brothers ( Germany) introduced a type of safety razor Gillette improved these earlier safety-razor designs, and introduced the high-profit-margin stamped razor blade steel blade. Gillette's innovation was the thin, inexpensive, disposable blade of stamped steel. Gillette's safety razor retailed for a substantial $5 half the average working man's weekly pay — yet sold by the millions. The most difficult part of development was engineering the blades, as thin, cheap steel was difficult to work and sharpen. This accounts for the delay between the initial idea and the product's introduction. To sell the product, Gillette founded the American Safety Razor Company on September 28, 1901 (changing the company's name to Gillette Safety Razor Company in July 1902). Gillette obtained a trademark registration (0056921) for his portrait and signature on the packaging. Production began in 1903, when he sold a total of 51 razors and 168 blades. The following year, he sold 90,884 razors and 123,648 blades, thanks in part to Gillette's low prices, automated manufacturing techniques and good advertising. By 1908, the corporation had established manufacturing facilities in the United States, Canada, England, France and Germany. Razor sales reached 450,000 units and blade sales exceeded 70 million units in 1915. In 1918, when the U.S. entered World War I, the company provided all American soldiers with a field razor set, paid for by the government, and as they were allowed to take them at discharge they continued their use of this product thus ensuring future sales. The company continues in the present day as the Gillette brand of Procter & Gamble, USA. Throughout the 20thC most men used this type of safety razor with disposable stainless steel razor blades to shave their beards prior to the introduction of affordable electric razors in 1960'sA blue packet of unused 'King Gillette' safety razor blades.on top of packet; Press with thumb / and snap end open / GILLETTE QUALITY THE / SAME THE WORLD OVER / FACTORIES IN / USA / CANADA , GREAT BRITAIN / MEXICO , FRANCE / COLUMBIA, GERMANY / BRAZIL, SPAIN / ARGENTINA, AUSTRALIA / GILLETTE TRADE MARK / KING C GILLETTE / RED. TRADE MARKS / GILLETTE (AUST.) PTY. LIMITED / MELBOURNE / DE 2023 / MADE IN AUSTRALIA / shaving equipment, safety razors, gillette king, proctor & gamble, moorabbin, bentleigh, cheltenham,

Package containing 5 Gillette Blue Blades. Partially opened. Package has blue and white background with text in reverse colour. Graphic in black.[See packaging]shaving, gillette, king gillette

King Camp Gillette observed in 1902 that as existing, relatively expensive, razor blades dulled quickly and needed continuous sharpening, a razor whose blade could be thrown away when it dulled would meet a real need and likely be profitable. Gillette's innovation was the thin, inexpensive, disposable blade of stamped steel. Safety razors had been developed in the mid-19th century, but still used a forged blade that dulled and rusted.. Gillette's safety razor was expensive but lasted many years and the convenience of inexpensive disposable sharp blades was very profitable for Gillette.Throughout the 20thC most men used a safety razor with disposable stainless steel razor blades to shave their beards prior to the introduction of affordable electric razors in 1960's.A two piece stainless steel razor blade holder. The base has a round hole to safely push blade with fingertip and the lid has side finger grooves to aid opening. Contains unused 'CLUB' razor blade in paper packet, 2 used Wilkinson Sword razor blades and 2 Gillette Blades on razor blade 'CLUB', WILKINSON SWORD ; GILLETTEshaving equipment, safety razors, gillette king, proctor & gamble, club razor blades pty ltd melbourne, wilkinson sword pty ltd england, moorabbin, bentleigh, cheltenham,

Safety razors had been developed in the mid-19th century, but still used a forged blade that dulled and rusted. In the 1870s, the Kampfe Brothers ( Germany) introduced a type of safety razor. Gillette improved these earlier safety-razor designs, and introduced the high-profit-margin stamped razor blade steel blade. Gillette's innovation was the thin, inexpensive, disposable blade of stamped steel. King Camp Gillette observed in 1902 that as existing, relatively expensive, razor blades dulled quickly and needed continuous sharpening, a razor whose blade could be thrown away when it dulled would meet a real need and likely be profitable. In 1918, when the U.S. entered World War I, the Gillette company provided all American soldiers with a field razor set, paid for by the government, and as they were allowed to take them at discharge they continued their use of this product thus ensuring future sales. An unused, wrapped, man's razor blade in a box. 7 O'clock brand '7 O'CLOCK / REGD. TRADE MARK / BLADES / DOUBLE EDGED shaving equipment. razorblades, safety razors, cheltenham, moorabbin, bentleigh, pioneers, early settlers

A safety razor is a shaving implement with a protective device positioned between the edge of the blade and the skin. The initial purpose of these protective devices was to reduce the level of skill needed for injury-free shaving, thereby reducing the reliance on professional barbers for providing that service and raising grooming standards. The term was first used in a patent issued in 1880, for a razor in the basic contemporary configuration with a handle attached at right angles to a head in which a removable blade is placed (although this form predated the patent). 1847 William S. Henson. patented a "comb tooth guard or protector" which could be attached both to the hoe form and to a conventional straight razor. May 1880 by Fredrik and Otto Kampfe of Brooklyn, New York, improved the 'safety razor' and it differed from the Henson design in distancing the blade from the handle by interposing,, "a hollow metallic blade-holder having a preferably removable handle and a flat plate in front, to which the blade is attached by clips and a pivoted catch. 1900 King C. Gillette had the revolutionary idea of disposable blades so thin and so strong they were deemed impossible to forge by MIT-trained scientists. By 1901, he’d proven them wrong with his breakthrough innovation. The success of Gillette's invention was largely a result of his having been awarded a contract to supply the American troops in World War I with double-edge safety razors as part of their standard field kits (delivering a total of 3.5 million razors and 32 million blades for them). The returning soldiers were permitted to keep that part of their equipment and therefore easily retained their new shaving habits. The subsequent consumer demand for replacement blades put the shaving industry on course toward its present form with Gillette as a dominant force. Plastic disposable razors and razors with replaceable disposable blade attachments, often with one to three cutting edges (but sometimes with four and as of recently, five cutting edges), are in common use today. A steel 'Gillette' safety razor gillette co ltd, cheltenham, moorabbin, maynard dennis, sfety razors, safety razor blades