Large, brown, cloth covered book. A lengthy survey of 1920s graphic advertising in both the USA and England, with the aim of educating the public on what exactly made good advertising. Subjects include “Art & the Public,” “Art & the Business Man,” “The Art of the Printer,” “Commercial Studios & Their Work,” “The Art Agent & His Work,” “Retail Store Advertising,” “Notable Advertising Campaigns,” and much more. Many black and white images, with some in colour. press art school, percy v. bradshaw, ballarat technical art school, posters, advertising, graphics, lettering, press, bookplates, ballarat technical art school library