Historical information

Issued to Essendon supporters at the Round 20 game, Essendon v Collingwood, at the MCG on 13 Aug., 2010, which recognised the significant contribution that seatbelts have made to saving lives over 40 years. Essendon's David Hille was the spokesman for the event.

Physical description

Plastic banner rolled tightly on to a handle at each end so that it opens like a roller blind and rolls shut when released. Banner is black with Essendon bomber logo on left and "Goal!" in large red letters. Reverse has "Belt up" in large red letters over a stylised red seat belt with white TAC logo at bottom. Handles are grey plastic. Package also contains two grey plastic suction caps so that unrolled banner can be stuck to a window. Banner and suction caps are still in original clear cellophane envelope; envelope has been torn.