Historical information

The sign is one collected by shareholders or officers of the Tobacco Company of Victoria Ltd. (located in Myrtleford), who donated it following closure of the tobacco growing industry in Australia.

Significance

The advertisement acknowledges local grower links with a major tobacco manufacturer who purchased leaf from them over an extended period.

Physical description

Large metal multi-coloured enamel advertising sign, rectangular in shape, depicting cigarettes in a cylindrical package,

Inscriptions & markings

Signage includes:
Wills's "Golden Flake" Cigarettes--50s.
W.D. & H.O. Wills