Programme, Abaris Printing and Publishing Co Pty Ltd, Gown of the Year 1964, 1964

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The Gown that won in 1963

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Advertisement for the Cyclax Salon at the Southern Cross Hotel

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The Governor of Victoria attended the event

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Advertisement for Burlington and Lana-knit fabrics made by the Bradford Cotton Mills Ltd

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A Rothmans cigarette advertisement

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Overview of what Melbourne Legacy did in 1960s

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Fabric of the year 1963 was awarded to Bruck Mills for its Bruck Estacel crepe

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Historical information

A programme for a 'Gown of the Year' Gala parade in 1964 presented by the Mannequins and Models Guild of Australia at the Menzies Hotel. The association were members of the modelling profession. They organised the gala and gave their services free so that all proceeds may go to Melbourne Legacy.
Every frock in the parade is an individual creation of Melbourne's top couturiers.
Usually afterwards the gowns were put on display for the public at Melbourne Town Hall and the entry charge was contributed to Legacy.

Significance

A record that Legacy used gala performances for fundraising events.

Physical description

Printed programme of The Gown of the Year gala in 1964 in aid of Legacy, with black and white photos and advertising inside.

Subjects

Identifier

02226

Date made

1964

Printer

Abaris Printing and Publishing Co Pty Ltd

Materials

Paper

Measurements

Width: 180 millimetres, Height: 265 millimetres

Cite this page

Victorian Collections

https://victoriancollections.net.au/items/6136fa904069b836c6ec6e8b

Accessed 22 November 2024

This record was last updated 2 years ago

Completeness

If you want to ask a question, or you know something about this item, contact the collector

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Programme, Abaris Printing and Publishing Co Pty Ltd, Gown of the Year 1964, 1964

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