Memorabilia - Cigarette card - Ballarat, WD HO Wills, 1920s

Historical information

Cigarette cards were used as a stiffening when cigarettes were sold as separate or loose items. See reference.

Sturt St - Victorian Railways photo - mid 1920s with two ESCo trams in the view. Both trams have been fitted with windscreens. The rear of the card gives details of Ballarat and is No. 43 in a series of 100 card of the Australian Scenic Series.

Lake Wendouree - looking east with Mt Warrenheip in the view. No. 26 of the series, also a VR photo.

Significance

Demonstrates the type of card that were made by cigarette companies as collector items and to assist their sales.

Physical description

Set of two WD HO Wills Cigarette photo cards using a light card.

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