Significance
Demonstrates aspects of the method of selling advertising space inside tramcars by the SEC and gives rates.
Physical description
Pamphlet - folded card - giving advertising rates for Geelong, Bendigo and Ballarat tramcars. Details the number of trams in each city, the rates for a standard size internal card, based on the number of cards, larger cards, half yearly and quarterly. Gives reasons why you should advertise. Has the same name, telephone number and the name "Alan Davis Pty Ltd of 149 Castlereagh St Sydney" on the card as well. Not sure of their relationship. On the front small folded section, an image of an owl and the statement "Be Wise and Advertise".
Two copies held.
Inscriptions & markings
On both copies in black ink "BTPS Cat No. 614".