Pamphlet, Yarra Trams, "Think Like a Passenger - The Yarra Trams brand guide", Nov. 2009-2010

"Think Like a Passenger - The Yarra Trams brand guide"

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This media item is licensed under "All rights reserved". You cannot share (i.e. copy, distribute, transmit) or rework (i.e. alter, transform, build upon) this item, or use it for commercial purposes without the permission of the copyright owner. However, an exception can be made if your intended use meets the "fair dealing" criteria. Uses that meet this criteria include research or study; criticism or review; parody or satire; reporting news; enabling a person with a disability to access material; or professional advice by a lawyer, patent attorney, or trademark attorney.

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This media item is licensed under "All rights reserved". You cannot share (i.e. copy, distribute, transmit) or rework (i.e. alter, transform, build upon) this item, or use it for commercial purposes without the permission of the copyright owner. However, an exception can be made if your intended use meets the "fair dealing" criteria. Uses that meet this criteria include research or study; criticism or review; parody or satire; reporting news; enabling a person with a disability to access material; or professional advice by a lawyer, patent attorney, or trademark attorney.

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This media item is licensed under "All rights reserved". You cannot share (i.e. copy, distribute, transmit) or rework (i.e. alter, transform, build upon) this item, or use it for commercial purposes without the permission of the copyright owner. However, an exception can be made if your intended use meets the "fair dealing" criteria. Uses that meet this criteria include research or study; criticism or review; parody or satire; reporting news; enabling a person with a disability to access material; or professional advice by a lawyer, patent attorney, or trademark attorney.

Attribution

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Physical description

.1 - Book - 28 page full colour book, centre stapled, with cut out on the front page, with Yarra Trams logo, titled "Think Like a Passenger - The Yarra Trams brand guide". Provides many photos of Melbourne, leaves, trams, (B 2026 ) brandmarks, fleet upgrade, tram livery proposals and contact details.

.2 - Pamphlet - DL size, 3 fold printed in full colour on white gloss paper, titled "Think Like a Passenger - your new look Yarra Trams", provides information on KDR's approach, brand and tram refresh, and information from Keolis Downer EDI rail and a message from Yarra Tram's CEO Michel Masson. Has KDR and Yarra Trams logos. Two copies held.

Yarra Trams (KDR) took over from the Transdev franchise in Nov. 2009.

Subjects

Identifier

1125

Date made

Nov. 2009-2010

Production methods

Printed

Materials

Paper

Measurements

Width: 210 Millimetres, Height: 141 Millimetres

Cite this page

Victorian Collections

https://victoriancollections.net.au/items/65c1d93d1c532628e873443a

Accessed 24 December 2024

This record was last updated 10 months ago

Completeness

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Pamphlet, Yarra Trams, "Think Like a Passenger - The Yarra Trams brand guide", Nov. 2009-2010

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