This leaflet published by The Great Ocean Road Trust in 1918 gives information about the proposed building of the Great Ocean Road from Barwon Heads to Warrnambool as a memorial to Victorian soldiers in World War One. The President of the Trust, which was a private company seeking donations from the public, was Howard Hitchcock, the Mayor of Geelong. The Memorial Great Ocean Road commenced in 1919 with 3000 ex-servicemen employed to build the road. In 1932 the road was completed to Apollo Bay and in 1936 the road was officially handed into the care of the State Government. This leaflet is of some significance as it shows the initial efforts by Howard Hitchcock of Geelong and a private trust to build the Great Ocean Road in Victoria. This road is today of international significance This is an unbound leaflet of 8 pages (almost A4 size) folded into two insert pages. It has 10 photographs of views along the Great Ocean Road and typed information on the Great Ocean Road Trust and its Building Appeal. It was produced in 1918.great ocean road, great ocean road trust 1918, warrnambool history, memorial great ocean road

Group photography Great Ocean Road Trust, taken at Geelong Town Hall 1918great ocean road. geelong town hall

The booklet's full title is 'Motorists and Tourists who assist to build The Great Ocean Road (Barwon Heads to Warrnambool) will have helped to found a worthy Memorial to all Victorian Soldiers and a National Asset for Victoria.' Date of the copy is unknown. The booklet is an appeal for donations toward the construction of the Great Ocean Road which, upon completion, would then be a Memorial to soldiers and, during construction, provide employment for returned soldiers. The GOR was added to and improved to encourage tourism and has had a direct and lasting impact on the development of the towns, including Peterborough.Facsimile copy of an A4 size leaflet issued in 1918, 4 pages including photographsgreat ocean road, peterborough, the arch, loch ard gorge, tourism, the great ocean road trust