Leaflet, Motorists and Tourists

Historical information

This leaflet published by The Great Ocean Road Trust in 1918 gives information about the proposed building of the Great Ocean Road from Barwon Heads to Warrnambool as a memorial to Victorian soldiers in World War One. The President of the Trust, which was a private company seeking donations from the public, was Howard Hitchcock, the Mayor of Geelong. The Memorial Great Ocean Road commenced in 1919 with 3000 ex-servicemen employed to build the road. In 1932 the road was completed to Apollo Bay and in 1936 the road was officially handed into the care of the State Government.

Significance

This leaflet is of some significance as it shows the initial efforts by Howard Hitchcock of Geelong and a private trust to build the Great Ocean Road in Victoria. This road is today of international significance

Physical description

This is an unbound leaflet of 8 pages (almost A4 size) folded into two insert pages. It has 10 photographs of views along the Great Ocean Road and typed information on the Great Ocean Road Trust and its Building Appeal. It was produced in 1918.

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