Poster with a message from Michel Masson, Yarra Tram's CEO after Keolis Downer - EDI took over the franchise for the operation of Melbourne's tram network. See also item 833 for associated details. November 2009.Yields information about the Keolis Downer EDI outlook on the operation of the Yarra Tram's network.Full colour poster printed on an A4 sheet.trams, tramways, posters, yarra trams, michel masson, keolis downer-edi

Interview with Yarra Trams CEO, Carla Purcell. Appointed to CEO role by Yarra Trams owner Kelli's Downer in November 2022, but started in April 2023 after returning from maternity leave. Tender process is underway for next tram franchise, currently worth $500M per year. Yarra Trams have operated the network for 13 years with current contract expiring at end of 2024. Tram patronage currently at 75% of pre-Covid levels. Melbourne's tram network currently consists of 475 trams, 250 km of track, 2300 employees servicing 200M annual passengers.Informative interview with Carla Purcell, CEO of Yarra TramsNewspaper clipping from the Age titled: "Trams CEO on a track to lift service"tramways, ceo, yarra trams, keolis downer-edi, tender documents, trams

Pamphlet - 4 fold horizontal format, full quarto, titled "Your new look Yarra Trams" following the takeover of the former operator Keolis Downer/EDI rail in late 2009, featuring the new Yarra Trams logo and the terms "think like a passenger", "moving safe haven" and "find your way" - has a sample of the Route 112 route map. Also features the new look trams and the Keolis/Downer - EDI rail logo.trams, tramways, yarra trams, kdr, logos

Folder produced by KDR (Keolis Downer EDI Rail) at the time of assuming control of the Yarra Trams Franchise in Nov. 2009. Includes a letter addressed to individual employees signed by the CEO Michel Masson, and fact sheets about KDR itself, its employees, Brand refresh, its approach, find your way, customer service, delivering for passengers, enhancing performance. Includes a "Think like a passenger" pamphlet.Demonstrates a welcome pack or publicity pack for employees at the time of the take over by KDR.Printed folder containing a letter, 8 double sided sheets and one DL size pamphlet.tramways, franchise, kdr, yarra trams

Metal gift box or tin, contained within a black card cover with Yarra Trams name on the outside. The Gift box or tin, with lid, has the words "Celebrating our first year together", with the Keolis Downer EDI Rail logo and Yarra Trams logo. The box contains a silver coloured metal torch, with LED bulbs fitted with a cotton hand strap. Three AAA size batteries by Ninghai Hengjui Battery Co. contained within the dark grey foam holder. The torch has been printed with the Yarra Trams logo. Folded with in the box is a 10 folded card giving the achievements of the first year (from 30 Nov. 2009) to Nov. 2010. Printed in full colour.trams, tramways, yarra trams, tramtracker, myki, keolis

Folder - colour printed with various documents, part of the "The KDR Yarra Trams Employee Roadshow Program", Keolis Downer - EDI, when they took over Yarra Trams in November 2009. Has 9 separate fact A4 sheets and one folded pamphlet "Think like a passenger" Fact Sheets for: 1. Employee Roadshow program - gives dates. 2. KDR and Yarra Trams 3. Enhancing Performance 4 Delivering for Passengers 5. Customer Service 6. Find your way 7. Yarra Trams Employees 8. A new approach 9. Brand Re-fresh The "Think like a passenger" is a folded DL pamphlet, giving information about KDR and the work they planned to do the tram fleet. Has a message from Michel Masson, the CEO of Yarra Trams on the rear.trams, tramways, keolis, kdr, yarra trams

.1 - Book - 28 page full colour book, centre stapled, with cut out on the front page, with Yarra Trams logo, titled "Think Like a Passenger - The Yarra Trams brand guide". Provides many photos of Melbourne, leaves, trams, (B 2026 ) brandmarks, fleet upgrade, tram livery proposals and contact details. .2 - Pamphlet - DL size, 3 fold printed in full colour on white gloss paper, titled "Think Like a Passenger - your new look Yarra Trams", provides information on KDR's approach, brand and tram refresh, and information from Keolis Downer EDI rail and a message from Yarra Tram's CEO Michel Masson. Has KDR and Yarra Trams logos. Two copies held. Yarra Trams (KDR) took over from the Transdev franchise in Nov. 2009.trams, tramways, yarra trams, kdr, livery, logos, tramcars, information, tram 2026