Flag C.W.A, Mount Beauty CWA, circa mid to late 1900's

Historical information

This flag was used by Country Women's Association (C.W.A) Kiewa Valley Branch circa 1950's. This was in a period when the C.W.A. was the major women's organisation which had the greatest influence amongst rural women (especially in isolated areas). This was a period when broad based communications were mainly by radio,women orientated magazines and the telephone. The CWA was an organisation that catered exclusively to country(rural) women's needs. The atmosphere was one of "sisterhood" and covered nearly all the needs of rural based women. This one organisation incorporated knowledge and learning targeting women who physically may be isolated but not mentally.

Significance

The Kiewa Valley Group of the C.W.A. was a focal point for women in this still relatively isolated rural region and the need to have a place of refuge from the heavy domestic demands that family and business exerted. It was place where the need of a time and space to gain all the mental relaxation and group bonding necessary to balance the sometimes harsh environment that rural life presented existed. The C.W.A. motto "Honour our God, Loyalty to the throne, Service to the country, Through country women, For country women, By country women."

Physical description

This flag is made from dark green cloth and has the Country Womens Association of Victoria insignia embroidered on it in gold and white lettering.This insignia is contained in a circular motif.

Inscriptions & markings

"C.W.A." (each letter layered over each other)

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