Historical information

This tin which once contained coffee with chicory was purchased in a period when the importation of coffee beans into Australia was quite expensive and to counter that local distributors of coffee mixed it with Chicory, a blended coffee, flavoured slightly milder depending on the amount of coffee(percentage) per serve. This provided a cheaper cup of "coffee" drink. This mixture was a spin off from the 1930's Great Depression and the naval blockages of World War II (imports from India and other regional coffee growers) and the scarcity of secure ship supplies. As supplies became more secure "pure" coffee as a drink became available at reasonable costs.

Significance

This "insignificant" coffee/chicory tin is very significant as it demonstrates that the Kiewa Valley was becoming more accessible to reliable coffee supplies and general food items.This was brought about through reliable roads and an ever increasing population The need for travelling supply caravans to the area, and with the establishment of grocery stores in Tawonga and Mount Beauty the supply of previously "hard to get" groceries vanished. This transition was precipitated by the SEC Vic Hydro Scheme of the 1940's to 1960's which increased the valley population two fold.

Physical description

This container of McKenzie's Coffee and Chicory is made from pressed steel and has a tight fitting lid (steel with a protruding lip to allow finger pressured removal). The tin has one pressed seem (holding the cylinder together). The backdrop of the outside of the tin is "grained" brown painted with dark brown (worn) lettering and central between McKenzie's/Coffee is a figure of an eagle with its wings outstretched. All the letters and figure have been embossed into the tin surface. The weighted contents are listed at a capacity of 1Ib Net.

Inscriptions & markings

On one side (front) "McKenzie's Coffee and Chicory 1lb Net". On the other side "COFFEE & CHICORY" underneath "Guaranteed under the Victorian Pure Food Act 1905"
"No. 1000 guaranteed under the Pure Food Act 1908, N.S.W. by Jas F. McKenzie & Co. Pty Ltd., No. 1000." "No 22 Guaranteed under the Food and Drugs Act 1910 by Jas F. McKenzie Pty. Ltd No. 22 (Tasmania)." Further "No. 1000 Guaranteed under the Health Acts by Jas. F McKenzie & Co. Pty Ltd No. 1000 (Queensland) "Containing not less than 50 percent of coffee." And at the bottom Jas.F. McKENZIE & Co. Pty Ltd Melbourne and Sydney"