Historical information
The polish was developed in Australia by William Ramsay who named it Kiwi after the flightless bird endemic to New Zealand, the home country of his wife, Annie Elizabeth Meek Ramsay. Its success in Australia expanded overseas when it was adopted by both the British and American armies in World War I.
In the UK, Kiwi was for many years manufactured at its British headquarters in Ealing (Brumwell Road, London W5 1DT). From here the factory manufactured for the UK market and exported the Kiwi brand too much of Europe and the Middle East. In the mid-1970s, as part of a major streamlining, the UK factory was closed with production switched to France. The UK operation moved to Surrey at Yately becoming, effectively, a sales and marketing office, with distribution contracted to a third party.
In 1980, production for the UK market moved back to the UK and was housed in a factory near Huddersfield. The UK head office was relocated to Maidstone, Kent, where Kiwi had other product interests.
Following the global merger with Nicholas Laboratories, the UK head office was again relocated to Slough at the Nicholas building on Bath Road.
Significance
A significant product as Kiwi is an Australian brand name of shoe polish, first launched and sold in Australia in 1906 and as of 2005 sold in almost 180 countries. Previously owned by the Sara Lee Corporation since 1984, it was sold in 2011 to S. C. Johnson. It is the dominant shoe polish in some countries, including the United Kingdom and the United States, where it has about two thirds of the market. In Malaysia and Singapore, Kiwi has become such a household brand for a shoe polish that the word "kiwi" has been genericized into a verb in the Malay language, meaning "to polish one's shoes".
Physical description
Metal cleaning outfit of Kiwi boot polish brush, scraper, & polish missing
Inscriptions & markings
Kiwi Boot Polish to front of container
Subjects
References
- Wikipedia internet search Search for company history of the Kiwi shoe polish brand