Historical information

King Cole’s fruit shop operated in Liebig Street from around the 1940’s. It was operated by Alan Cole and his family for many years. Many of the advertisements of the mid20th century are advertising case lots of locally sourced product such as Portland and Harcourt. The business name King Cole continues to have a link with Warrnambool as a wholesale business which operates from the industrial Estate in Cooper St West Warrnambool.

Significance

This item provides an historical and social link with the people of Warrnambool and district.

Physical description

White paper bag with red printing.

Inscriptions & markings

King Cole Fruit supply 93 Liebig St Warrnambool, Phone 622699.