Historical information

This ruler was issued as a promotional item by flour manufacturer J.McAlpin & Sons, Abbotsford, whose products were sold under the McAlpin brand,.

Significance

This item is an example of a commonly used pre-decimal item. McAlpin's was a Victorian company that became pre-eminent in its product range throughout Australia in the first half of the twentieth century.

Physical description

A wooden ruler. It is marked in inches/tenths. On it is "McAlpin's Flour - The rule for Better Baking since 1900".

Inscriptions & markings

B.S. & S.
MELB. AUST