Historical information

This box contained packets of Reckitts Blue and was probably displayed in a shop with the lid up showing the brand name and the items. Blue or laundry blue was a household product used up to about 1960 to improve the appearance of textiles during the washing process. It added a trace of blue dye which made white fabrics appear whiter and it was widely used. Reckitts was a firm established by Isaac Reckitt in Hull, England, in 1840. By 1888 it was a public company and in 1938 it merged with J.& J. Colman, a food manufacturer. Later it sold the Colman side of the business and today it trades as the Reckitt Benckiser Group. The firm established an Australian branch in the late 19th century.

Significance

This box has been used to store the Charles Brittlebank birds’ eggs collection but it is of interest in its own right as a box that held Reckitts Blue packets. Most Australian households in the 19th and 20th centuries (up to about 1960) would have used blue bags or packets in the laundering process so they are part of our social history. Today a bleach is used as a replacement for a blue bag.

Physical description

This is a wooden box with a hinged lid (the hinges are hooks and eyes). The box once contained one gross of Reckitt’s Blue. The printing on the box is coloured but some of it is now faded. Inside the lid, pasted on, is the name of the manufacturer. The side of the box also has the name of the manufacturer pasted on but the printing has been discoloured at the edge by the application of maroon-coloured paint.

Inscriptions & markings

On side of box: ‘Reckitt’s Round Blue, contains one gross of circular blocks’
Inside the lid: ‘Reckitt’s Round Blue’