Historical information
This project was completed in two phases:
Phase 1 - Segmentation Study
Phase 2 - Product Development
Physical description
White soft covered book of 34 pages with 22 appendices. It includes pull out brochures and leaflets.
Subjects
- introduction & objectives,
- methodology,
- analysis & findings/results - phase 1: segmentation study,
- analysis & findings/results - phase 2: product development,
- conclusions & recommendations,
- review & evaluation of the project,
- assessment of the industrial experience & learning experience,
- ballarat,
- mildura,
- tourism victoria,
- roy morgan segments,
- goldfields region,
- craig's royal hotel,
- ballarat fine art gallery,
- her majesty's theatre,
- peter freund,
- janice haynes,
- wendy liddell,
- lynne mclennan,
- peter morey,
- barb dunlop,
- wendy hall,
- colin benjamin,
- julie jewell,
- ian hamilton,
- janet reynolds,
- her majesty's theatre ballarat,
- theatre,
- entertainment,
- performing arts
