Document, Warrnambool calling, 1933

Historical information

This is a souvenir of a ‘Back To’ celebration in Warrnambool in 1934. There had been a large-scale ‘Back To’ in Warrnambool in 1930, perhaps prompted by the growing interest in the history of the town ( this was evidenced in many country towns in Victoria at the time) and the need to gather together the remaining older local people as those regarded as pioneers of the district were fast dying out. In 1934 the State of Victoria was celebrating the centenary of the first permanent white settlement at Portland and many other places besides Melbourne took this opportunity to have a reunion of past and present citizens. Also Warrnambool had at the time two men very interested in the history of the settlement – Henri Worland and Patrick O’Grady and the first Warrnambool Historical Society was established the following year with Worland and O’Grady prominent in its establishment and Martin Carter on the first committee as well. Martin Carter, whose name appears on this envelope was the organizer of the 1934 reunion. The Carter family had long been established in Warrnambool as saddlers and Martin Carter was a Warrnambool Councillor from 1917 to 1925 and Mayor during three of those years. No information is available on the ‘Miss Adams ‘ in the address but ‘ R. F. Kennedy & Co.’ refers to the well-known pharmacy business in Timor Street Warrnambool.

Significance

This envelope is of interest as a souvenir of a ‘Back To’ in Warrnambool in 1934.

Physical description

This is a small envelope with most of the back flap missing. The inside of the envelope has a blue lining. The envelope has a franked green Australian stamp and a Warrnambool Post Office stamp. A handwritten address is on the right side of the envelope. On the left side is a printed poster/advertisement in blue, black and grey colouring. The advertisement features an illustration of a woman speaking into a telephone with a coastal scene background.

Inscriptions & markings

‘Warrnambool Calling 1934 Come Home For a Week Jan 13 to Jan 21 Particulars M.L.Carter Warrnambool’
‘Miss A. G. Adams C/O Messrs R.F.Kennedy & Coy Timor Street Warrnambool

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