Historical information

Advertisement for Patons and Baldwins' Knitting Wool in "Domestic Science Handbook: for use by the pupils of domestic science schools". An example of 1940s advertising through cooking and homemaker books. In this book, instructions are given for many aspects of household management, interspersed with advertisements for useful items. This advertisement is for Patons and Baldwins' Knitting Wool and knitting books.

Significance

An example of mid 20th century advertising through 'how-to' books.

Physical description

Digital copy of advertisement from a book