An information brochure on Marysville, the surrounding district and the natural attractions in the region published by Mystic Mountains Tourism.An information brochure on Marysville, the surrounding district and the natural attractions in the region published by Mystic Mountains Tourism.marysville, victoria, australia, information brochure, mystic mountains, mystic mountains tourism, cathedral range, lady talbot drive, cameron cascades, phantom falls, keppel falls, beech forest cascades, the beeches rainforest walk, the big tree, cumberland memorial scenic reserve, cambarville, cumberland falls, cora lynn falls, the big culvert, steavenson falls, lake mountain, marysville visitor information centre

A newspaper article reflecting on the success of a display to promote Marysville and Lake Mountain. This display was the first of four displays over two weeks which was organised by Mrs. Connie Pannan from Nanda Binya Lodge in Marysville; Counselor Malcolm Reed from the Shire of Healesville and Marylyn Guest House in Marysville; Mrs. Val Cockerell from Blackwood Holiday Flats in Marysville; and Mr. Michael Cheshire from the Westernport Healesville Regional Tourist Authority. The display saw the release of a new full colour tourist brochure on Marysville produced with the co-operation of the Marysville Tourist and Progress Association and Westernport Healesville Regional Tourist Authority. It was deemed to be a most successful promotional event for Marysville and Lake Moutain.A newspaper article reflecting on the success of a display to promote Marysville and Lake Mountain. The Association was formed in November 1907 to promote tourism within the area. This included the physical creation of signage, parklands, roads and walks to various attractions. marysville, victoria, lake mountain, marysville tourist and progress association, newspaper article

tourism, marketing, history, mission to seafarers

This publication was produced in the early 1950s to provide the growing tourism trade (at this time), to the region with a more detailed overview of the facilities available to tourists of the region's attractions. This brochure is a very efficient and effective promotional publication. The increasing level of self promotion by local business and commerce sectors of the region the more sought after the region became and the greater the ability of the region to grow (non rural based economy). Some of the regions unique facilities and geological structures are well suited to those tourists who live in cities and "flat land" regional bush areas within Australia. This was a period when the average Australian domestic tourist was more able (finance and transport wise) to see more of their country within the short time they had for "holidays". In the late 1900s, however, with the increase to workers' recreational leave and better transportation (fares, ease of travel to overseas destinations) the local tourism numbers from other domestic locations have been steadily declining. From the 1970s onwards, the increased tourism demand from overseas tourists, for better facilities and easier access to these regional facilities, resulted in better transport, accommodation and communication, which has been a boon for all tourism within Australia. In the 21st century the world is becoming smaller and smaller for the international tourist, especially for those from crowded Asian cities. The greater attraction for "open" spaced locations such as this region are becoming a much sought after change of scenery. This pamphlet which targets the tourist, whether either from other Australian regions or the global tourist, is a good example of self promotion by a relatively small local population. This is especially significant because before the "tourist explosion" in the 1950s onward, these regional areas had a more introspective society with greater emphasis to locally established mores and values. The increased interactions with people from other areas and nations, combined with a greater global communication network is affecting those traditionally established mores to produce a some what unique social transformation which is constantly changing from one generation to the next. One important factor which tourism does bring is that it opens up the region to a wider range of people who look to the region for their own lifestyle changes.This pamphlet has a front cover in colour with the major activities in the region sketched depicting : sunshine, snow skiing, trout fishing, mountain climbing, golfing, swimming, alpine views, tennis, lawn bowls and picnics. The back cover is blank. The pamphlet is fastened together by two staples 30mm from top and bottom, and is folded with the cover slightly thicker than the fifteen pages. Thirteen pages have been printed on both sides. The first page has a black and white photograph of the hotel Alpine and the tall brick constructed Clock Tower. There are another five black and white photographs in the pamphlet.on front cover "Guide to BRIGHT"local tourism, regional information booklet, "time" related brochures, alpine local history

This poster is representative of the tourism marketing that was used in the 1990's to promote the aesthetic beauty of the township of Mt Beauty thus the play on the words, Mt Beauty, The Name Says It All. The poster also promotes activities that are on offer to the visitor in Mt Beauty and the broader area. The poster is also significant as it shows the progression in marketing by the Alpine Shire and the Mt Beauty Chamber of Commerce from the early days of marketing Mt Beauty as a tourist destination. This poster is historically significant as it shows the style of tourism campaigns of the 1990's with the slogan "Mt Beauty The Name Says It All", which is a play on the name Mt Beauty and was promoted by the Mt Beauty Chamber of Commerce and the Alpine Shire. This slogan is no longer part of the tourism for the Alpine Shire and therefore is a good comparative example of previous tourism and current tourism campaigns. Also see "KVHS 0204" for another example of tourism brochure. Coloured poster of local scenes and activities promoting tourism in North East Victoriaposter. mt beauty. tourism.

The Item is a pictorial time piece of the valley and usage, farms,industry,town area, vegetation and winter snow levels Historical and the social-economical development at circa 1995 of land usage and residential buildings style.Major social events e.g. Festival of the Bogong Moth and the Mt Beauty Mardi Gras. It is also a good historical record of tourism campaigns of the Alpine Shire and Mt Beauty Chamber of Commerce. Also see "KVHS 0125"Brochure folds out from a 20.5cm x 29.5cm to 82cm x 29.5cm poster type documentinside panoramic photo of snow tipped alpine mountain range incorporating the Mount Beauty township, farming area of the Kiewa Valley and relevant tourist orientated informationtourism mt beauty tawonga photographs, victorian alps

Tourist brochures have been produced in Warrnambool since the 1890s and this one has been published by the Warrnambool Chamber of Commerce and Industry. Some of the photographs for this brochure come from the Warrnambool Standard newspaper and the information on the car tours was provided by the Warrnambool Tourist Information Centre. Tourism in the Warrnambool region has always been of major importance to the town/city and a local Chamber of Commerce or Tourists’ Association has been active in the area for over 100 years. Today the official tourist guides are produced by the Warrnambool City Council. This brochure is a good example of local tourism promotion in the 1970s and will also be useful for display. This is a small booklet (1975) containing 39 pages. It has local Warrnambool advertisements, maps, photographs, printed material and details of 9 tours that tourists could take by car around Warrnambool. The pages are stapled. The front cover has a blue-tinged image of a surf boat patrol and the back cover has a black and white photograph of Warrnambool’s beach. There is one loose page with a summary of the tourist spots in Warrnambool and a map. Front Cover: ‘For the Time of Your Life – Warrnambool’.tourism in warrnambool, warrnambool

A newspaper article reflecting on the success of a display to promote Marysville and Lake Mountain. This display was the first of four displays over two weeks which was organised by Mrs. Connie Pannan from Nanda Binya Lodge in Marysville; Counselor Malcolm Reed from the Shire of Healesville and Marylyn Guest House in Marysville; Mrs. Val Cockerell from Blackwood Holiday Flats in Marysville; and Mr. Michael Cheshire from the Westernport Healesville Regional Tourist Authority. The display saw the release of a new full colour tourist brochure on Marysville produced with the co-operation of the Marysville Tourist and Progress Association and Westernport Healesville Regional Tourist Authority. It was deemed to be a most successful promotional event for Marysville and Lake Moutain.A newspaper article reflecting on the success of a display to promote Marysville and Lake Mountain. The Association was formed in November 1907 to promote tourism within the area. This included the physical creation of signage, parklands, roads and walks to various attractions. marysville, victoria, lake mountain, marysville tourist and progress association, newspaper article

An information brochure on Marysville, the surrounding district and the natural attractions in the region published by Mystic Mountains Tourism.An information brochure on Marysville, the surrounding district and the natural attractions in the region published by Mystic Mountains Tourism.marysville, victoria, australia, information brochure, mystic mountains, mystic mountains tourism, cathedral range, lady talbot drive, cameron cascades, phantom falls, keppel falls, beech forest cascades, the beeches rainforest walk, the big tree, cumberland memorial scenic reserve, cambarville, cumberland falls, cora lynn falls, the big culvert, steavenson falls, lake mountain, marysville visitor information centre

Four page yellow card brochure outlining the Victorian Goldfields as a regional Victoria tourism strategygoldfields of victoria, goldfields tourism, marketing, goldfields campaign, mining tourism

A decorated cardboard box containing travel brochures, passenger lists and a map of Scotland. Also contains a letter to Grandma from Mary and George, dated 1st July, 1963, telling of their trip around Scotland.Mary, George travel letterplace, lydia chancellor, collection, letters, correspondance, communication, travel brochures, tourism, place, scotland, map, passenger list, ephemera