Part of the Rose Stereograph Co Armadale, VictoriaBlack and white postcard of Ararat Town Hall taken from a high position on the Vincent Street side of the building. A fountain can be seen on the right and there are two garden beds. A woman is walking on a path between the Town Hall and fountain.The Town Hall Ararat, Souther Cross Series 156

Copy of Rose Series Postcard P. 4314. (The Rose Stereograph Company) Shows two bridge crossings over the Diamond Creek in Diamond Street, Eltham. The upper pedestrian crossing provided continual access for foot traffic during times of flood. The railway came to Eltham in 1901, the Eltham Railway Station is visible in the distance as well as a wooden bodied Tait (Red Rattler) First Class train carriage. The Tait train was first introduced in 1910 as a steam locomotive hauled carriage and in 1919 electric motor carriages were introduced however the line to Heidelberg was not electrified till 1921 and to Eltham in April 1923. The Railway General Store on Main Road is visible beyond the station and was built by Luther Haley in 1902. It was the first shop in the present day shopping centre. It was later known as lloyd's stopre (1917-1920) followed by a succession of six other owners until purchased by Eric Staff in 1939. George Rose founded the Rose Stereograph Company in 1880 and was joined by Herbert (Bert) Cutts in the early 20th Century. The pair formed a lifetime working partnership and strong personal friendship. Assisted by George’s two sons, Herbert George and Walter, and later by Neil Cutts, the Rose Stereograph Company continued its operations for more than 140 years. The company was initially built on stereographs, but as cinema took over and stereographs fell out of fashion, the Rose Stereograph Company developed Australia’s first commercially viable photographic postcard business. Specialising in postcards of iconic historical moments and significant landmarks, The Rose Stereograph Company became a staple of the Australian travel industry.This photo forms part of a collection of photographs gathered by the Shire of Eltham for their centenary project book,"Pioneers and Painters: 100 years of the Shire of Eltham" by Alan Marshall (1971). The collection of over 500 images is held in partnership between Eltham District Historical Society and Yarra Plenty Regional Library (Eltham Library) and is now formally known as 'The Shire of Eltham Pioneers Photograph Collection.' It is significant in being the first community sourced collection representing the places and people of the Shire's first one hundred years.Digital image 4 x 5 inch B&W Negdiamond creek, diamond street bridge, eltham, eltham railway station, glass plate negative, lloyd's general store, postcard, railway station, railway store, rose series postcard, rose stereograph company, shire of eltham pioneers photograph collection, staffs general store, tait train, travel

Postcard showing old timber bridge over Yarra River at WarrandyteThe Rose Series P.2046bridges, yarra river, warrandyte, kangaroo ground road, postcards

Postcard showing old swimming pool, Eltham Central Park. Eltham swimming pool was opened in December 1936. It was located adjacent to Central Park. The small children's pool in the foreground was opened in November 1938.Valentine Series postcard No. 3198 In hand writing on reverse - Eltham 1st Swimming Pool, W.J. Burges, 1st caretaker. Also 'Return to Garnet Burges, Judge Book'eltham, eltham central park, central park, postcard, swimming pool, valentine series postcard

Looking west across the Main Road Bridge over the Diamond Creek at Eltham, c.1939. The car in the foreground, possibly the photographer's, is a Ford Model C Ten built by Ford UK between 1934 and 1937. The Model C was released in Australia in 1935. The Ford Model C Ten is a car that was built by Ford UK between 1934 and 1937. The Model C was released in Australia in 1935 https://en.wikipedia.org/wiki/Ford_Model_C_TenPostcardValentine Series No.3196diamond creek (creek), ford model c ten, main road bridge, postcard, valentine series postcard, bridge, cars, eltham, eltham south, main road, motor vehicles, rose stereograph, rose stereograph company

Looking east along the unsealed main road heading into Eltham across the concrete bridge over the Diamond Creek circa 1939. The original wooden bridge was destroyed by flood waters in 1924. Valentine Series No. 3197 Postcard (Michael Aitkin Collection) dated Christmas 1943Postcard Digital file only Postcards scanned from the collection of Michael Aitken on loan to EDHS, 13 Feb 2018Valentine Series No. 3197bridge, diamond creek (creek), eltham, eltham south, main road, main road bridge, postcard, valentine series postcard, michael aitken collection

Photograph of Emerald Park Lake showing diving tower circa late 40'sFront: The Rose Series P. 1792 'Diving Tower and Shelter Shed, Emerald Lake, Vic. emerald park lake, rose series postcards

Depicting early years of Emerald Lake Photograph of Emerald Park Lake showing diving tower circa 40'sFront: The Rose Series P. 1792 'Diving Tower and Shelter Shed, Emerald Lake, Vic. emerald park lake, rose series postcards

Emerald Park Lake - early photographEarly postcard depicting Emerald Park LakeFront: The Rose Series P.1021, 'The Drive, Swimming Pool, Emerald, Vic. Back:: Published by the Rose Stereograph Co. Armadale Victoriarose series, swimming pool, emerald park lake

Recreational activities and provisions at Emerald Park Lake circa 1940sPostcard made from black and white photograph. Many bathers at Emerald Park Lake Swimming Pool. Springboard in foreground, water slide on right to the rear. FRONT: 'The Rose Series', P 519 COPYRIGHT' 'Springboard & Water Slide, Swimming Pool, Emerald, Vic.' REAR: Rose illustration in centre, flanked by 'POST CARD' and "The "Rose" Series Deluxe', 'A Real Photograph Produced in Australia'. Along left: 'Published by the Rose Stereograph Co., Armadale, Victoria'.emerald park lake, rose series, swimming pool

Emerald Country Club and Golf Course was originally part of the Nobelius Nursery complex. When Nobelius died in 1921 the nursery was sold, and part of the grounds developed as the Emerald Country Club (20's) the Emerald Country Club and Golf Course still exists and functions as originally intendedHistory of Emerald Country Club and Golf CourseB/W postcard showing a party of people swimming in pool. Rose Series Postcard P.2469Front: The Rose Series P.2469 'Emerald Country Club Swimming Pool, Emerald, Vic. Back: Published by the Rose Stereograph Co. Armadale, Vic. The "Rose" Series De Luxe A Real Photograph Produced in Australiaemerald country club and golf course, rose series

Picnickers enjoying a Sunday outing near the Wattle Valley Estate at Hurstbridge. Copied from brochure "Wattle Valley Estate". It is believed the picture is taken at the northwest corner of the intersection of Wattletree Road and Hurstbridge-Arthurs Creek Road looking southeast towards the township (most likely where the house is located on the property of what is today No. 2 Wattletree Road)- https://goo.gl/maps/VDorwCe1rJJUapjE6 According to a comment by Jean Verso (via @nillumbikcouncil FB page 3 Jan 2020) - "This view is from Wattle Tree Road with Haleys Gully Road to the right and across the creek to William Gray's nursery at Allwood. The building to the far left looks like Dorset House. The building on the left in the middle distance is still there today and has been used for storage and as a stable/tack room for a number of years." The Wattle Valley Estate was first advertised in August 1925 as weekend building allotments by the Greater Melbourne Land and Development Company. Advertised from £28.10.0 or £60 per block. In August 1926, 30 picked allotments of 60x150 feet were put up for auction Saturday August 14, 1926 with frontages to Valley View Road and Fawkner Crescent advertised in the “Heart of the Glorious Wattle Country” and “Within 15 Minutes of the Newly Electrified Railway Station”. The Advertiser on August 13, 1926 in an article promoting the auction stated “the estate is regarded as one of the best in the district, and will be sold practically without reserve.” It is noted that an advertisement running in The Argus February 22, 1951 offered the remaining 16 blocks for sale at £12.10.0 or £200 the lot. By March 7, the remaining blocks were advertised at £17.10.0 The Wattle Valley Estate took over 20 years to sell and then people could not build on them Cross Ref EDHS_02665 Rose Series Postcard P. 4341, "View at Hurstbridge, Vic." Also, other images from sales brochure SEPP_1055 / 1056This photo forms part of a collection of photographs gathered by the Shire of Eltham for their centenary project book,"Pioneers and Painters: 100 years of the Shire of Eltham" by Alan Marshall (1971). The collection of over 500 images is held in partnership between Eltham District Historical Society and Yarra Plenty Regional Library (Eltham Library) and is now formally known as the 'The Shire of Eltham Pioneers Photograph Collection.' It is significant in being the first community sourced collection representing the places and people of the Shire's first one hundred years.Digital image 4 x 5 inch B&W Neg1925, dorset house, fawkner crescent, haleys gully road, hurstbridge, hurstbridge-arthurs creek road, picnic, postcards, shire of eltham pioneers photograph collection, valley view road, wattle valley estate, wattletree road, exhibition yprl 2019-12

The Rose Series P. 4344 postcard. Similar view to SEPP_0609 taken from near Dudley Street looking north but significantly later in time with numerous stores now constructed on the eastern side south of Pryor Street in what was once Haley's Paddock. Luther Haley sold his bakery store in 1917 and the roof now sports advertising signage for Electrine Candles, presumably coincident with the period of ownership by Hannah Lloyd from 1917 to about February 1920 or Lee’s Railway Store (Messrs J.R. & N.E. Lee 1920-Sep 1922). A boy and a man are standing in the road and the ghost image of three people walking towards them on the footpath just past the store. Ernie Andrew’s combined newsagency and haberdashery/clothing shop with advertising for "The Age" is present at the corner of Arthur Street, on the opposite corner would be the Bootmaker's shop (F. Butterworth, succeeded in 1922 by G.H. McDonald) and William J. Capewell's Butcher shop, second building from right (relocated from in front of the railway station in 1910). North of the News Agency is believed to be Horace H. Clark’s Land and Estate Agency which had also relocated across the road.This photo forms part of a collection of photographs gathered by the Shire of Eltham for their centenary project book,"Pioneers and Painters: 100 years of the Shire of Eltham" by Alan Marshall (1971). The collection of over 500 images is held in partnership between Eltham District Historical Society and Yarra Plenty Regional Library (Eltham Library) and is now formally known as the 'The Shire of Eltham Pioneers Photograph Collection.' It is significant in being the first community sourced collection representing the places and people of the Shire's first one hundred years.Digital image 120 format B&W negative (copy of original postcard)shire of eltham pioneers photograph collection, eltham, main road, bootmakers, butcher, dudley street, electrine candles, eltham town centre, hannah lloyd, lloyd's general store, newsagency, pryor street, rose series postcard, shops, william james capewell, ernie andrew, f. butterworth, g.h. mcdonald, haley's paddock, j.r. lee, lee's railway store, n.e. lee, rose stereograph company

View at Eltham, Vic. Looking from Main Road near Henry Street towards Montmorency showing the railway trestle bridge. Henry Street road reserve on west side of Main road in foreground. c.1920 Copy of Rose Series Postcard P. 4348. (The Rose Stereograph Company) George Rose founded the Rose Stereograph Company in 1880 and was joined by Herbert (Bert) Cutts in the early 20th Century. The pair formed a lifetime working partnership and strong personal friendship. Assisted by George’s two sons, Herbert George and Walter, and later by Neil Cutts, the Rose Stereograph Company continued its operations for more than 140 years. The company was initially built on stereographs, but as cinema took over and stereographs fell out of fashion, the Rose Stereograph Company developed Australia’s first commercially viable photographic postcard business. Specialising in postcards of iconic historical moments and significant landmarks, The Rose Stereograph Company became a staple of the Australian travel industry. This photo forms part of a collection of photographs gathered by the Shire of Eltham for their centenary project book,"Pioneers and Painters: 100 years of the Shire of Eltham" by Alan Marshall (1971). The collection of over 500 images is held in partnership between Eltham District Historical Society and Yarra Plenty Regional Library (Eltham Library) and is now formally known as 'The Shire of Eltham Pioneers Photograph Collection.' It is significant in being the first community sourced collection representing the places and people of the Shire's first one hundred years.Digital image 4 x 5 inch B&W Negbridge street, eltham, eltham railway trestle bridge, postcard, rose stereograph company, shire of eltham pioneers photograph collection, trestle bridge

Postcard sent from Ernest and family to Joe, 3 May 1936. Original photo estimated to be circa 1920. Looking west across the original Main Road Bridge and the Diamond Creek from near the intersection of Antoinette Boulevard. To the right of the bridge appear to be orchard trees in flood waters. The long wooden suspension bridge over the Diamond Creek on Main Road at Eltham collapsed during flooding of the Diamond Creek on October 13 and 14, 1923. The original bridge was built around 1840 for the coach road when Cobb & Co.'s coach was the only conveyance between Eltham and Melbourne. Widespread damage was done in Melbourne and surrounding areas by floods resulting from the overflow of the Yarra at many points along its banks. A temporary bridge rigged up was severely damaged by the flooding of the creek and was closed to vehicular traffic in April 1924. A new concrete bridge was constructed to replace it and by May 1926 all the concrete piles and abutments had been completed. The bridge was finally completed and opened for traffic in September 1926, almost three years after it initially collapsed. The Rose Series P. 4346 Postcards scanned from the collection of Michael Aitken on loan to EDHS, 13 Feb 2018Digital file only Postcards scanned from the collection of Michael Aitken on loan to EDHS, 13 Feb 2018michael aitken collection, postcards, main road bridge, main road, eltham, antoinette boulevard, diamond creek (creek), eltham south

Looking southwest from near the intersection of Clyde Street with Cowin Street (in vicinity of State School). St Anne's Church of England (with steeple) is on left side of Main Road. The Rose Series P. 4283Digital file only Postcards scanned from the collection of Michael Aitken on loan to EDHS, 13 Feb 2018michael aitken collection, postcards, diamond creek

The Rose Series P. 4095Digital file only Postcards scanned from the collection of Michael Aitken on loan to EDHS, 13 Feb 2018michael aitken collection, postcards, hurstbridge

The Rose Series P. 4096Digital file only Postcards scanned from the collection of Michael Aitken on loan to EDHS, 13 Feb 2018michael aitken collection, postcards, hurstbridge

Rose Series Postcard P. 4341 “View at Hurstbridge, Vic.” Picnickers enjoying a Sunday outing near the Wattle Valley Estate at Hurstbridge. Copied from brochure "Wattle Valley Estate". It is believed the picture is taken at the northwest corner of the intersection of Wattletree Road and Hurstbridge-Arthurs Creek Road looking southeast towards the township (most likely where the house is located on the property of what is today No. 2 Wattletree Road)- https://goo.gl/maps/VDorwCe1rJJUapjE6 According to a comment by Jean Verso (via @nillumbikcouncil FB page 3 Jan 2020) - "This view is from Wattle Tree Road with Haleys Gully Road to the right and across the creek to William Gray's nursery at Allwood. The building to the far left looks like Dorset House. The building on the left in the middle distance is still there today and has been used for storage and as a stable/tack room for a number of years." The Wattle Valley Estate was first advertised in August 1925 as weekend building allotments by the Greater Melbourne Land and Development Company. Advertised from £28.10.0 or £60 per block. In August 1926, 30 picked allotments of 60x150 feet were put up for auction Saturday August 14, 1926 with frontages to Valley View Road and Fawkner Crescent advertised in the “Heart of the Glorious Wattle Country” and “Within 15 Minutes of the Newly Electrified Railway Station”. The Advertiser on August 13, 1926 in an article promoting the auction stated “the estate is regarded as one of the best in the district, and will be sold practically without reserve.” It is noted that an advertisement running in The Argus February 22, 1951 offered the remaining 16 blocks for sale at £12.10.0 or £200 the lot. By March 7, the remaining blocks were advertised at £17.10.0 The Wattle Valley Estate took over 20 years to sell and then people could not build on them Cross Ref SEPP_1057, “Popular Picnicing at Hurstbridge” rcopied from Wattle Valley estate sales brochure.Digital file only Postcards scanned from the collection of Michael Aitken on loan to EDHS, 13 Feb 20181925, dorset house, exhibition yprl 2019-12, fawkner crescent, haleys gully road, hurstbridge, hurstbridge-arthurs creek road, michael aitken collection, picnic, postcards, rose stereograph company, shire of eltham pioneers photograph collection, valley view road, wattle valley estate, wattletree road

Printed below photograph, "The Rose Series P.13869. Looking to the clock tower, Ringwood, Vic.". Handwritten on Reverse 1956,

Included are photographs of the Orbost township, the Snowy River at Marlo, Gypsy Point, Buchan Caves and Bairnsdale. In the 1960s Orbost had a population of 4000 and was a major tourist attraction in Eastern Victoria with sufficient accommodation and facilities. It was the major town close to several national parks with access to either the surf or the snow. These postcards are pictorial records of Orbost in the 1960s. Postcards are very interesting records of places. architecture and transport.A colour postcard series with photographs of Orbost and the district. The cover photograph is of the Snowy River Bridge. There is an information card.Each photograph is labelled. at the bottom.postcards-orbost postcards-east-gippsland

Black and white postcard photograph of Maroondah Highway Ringwood looking east. Note VC Item 4763 is a postal cover imprinted with Windmill Joinery. Inscription on front: "Rose Series P13688 Entrance to the Town of Ringwood, Vic" Hand Written on back of card, "1956 - 'Windmill' joinery on right - Coach and Horses Hotel on left".

An early black and white photograph of the track to the Cora Lynn Falls in Marysville, Victoria.An early black and white photograph of the track to the Cora Lynn Falls in Marysville in Victoria. These falls are located on the Marysville-Wood's Point Road. Cambarville is notable for its giant mountain ash (Eucalyptus regnans) trees within the Cumberland Memorial Scenic Reserve, and relics from former sawmills and gold mining. The Big Culvert is located nearby on the Marysville - Woods Point Road, which was historically part of the Yarra Track. Cambarville was established as a timber mill town in the 1940s. Timber mill owners A Cameron and FJ Barton named Cambarville. They established the mill to salvage timber from trees destroyed in the 1939 bushfires. Cambarville was impacted by the 2009 Black Saturday bushfires and any remaining structures were destroyed. The photograph was also used to produce the Rose Series postcard P. 4958.marysville, victoria, photograph, cora lynn falls, waterfalls, p. 4958, rose series postcard, rose stereograph company, souvenir, cambarville, marysville-wood's point road, eucalyptus regnans, cumberland memorial scenic reserve, mining, big culvert, yarra track, a cameron, fj barton, 1939 bushfires, 2009 black saturday bushfires, timber mills

An early black and white photograph of the Cora Lynn Falls near Marysville in Victoria.An early black and white photograph of the Cora Lynn Falls near Marysville in Victoria. These falls are located on the Marysville-Wood's Point Road. Cambarville is notable for its giant mountain ash (Eucalyptus regnans) trees within the Cumberland Memorial Scenic Reserve, and relics from former sawmills and gold mining. The Big Culvert is located nearby on the Marysville - Woods Point Road, which was historically part of the Yarra Track. Cambarville was established as a timber mill town in the 1940s. Timber mill owners A Cameron and FJ Barton named Cambarville. They established the mill to salvage timber from trees destroyed in the 1939 bushfires. Cambarville was impacted by the 2009 Black Saturday bushfires and any remaining structures were destroyed. The photograph was also used to produce the Rose Series postcard P. 4947.marysville, victoria, photograph, cora lynn falls, waterfalls, rose series postcard, rose stereograph company, souvenir, cambarville, marysville-wood's point road, eucalyptus regnans, cumberland memorial scenic reserve, mining, big culvert, yarra track, a cameron, fj barton, 1939 bushfires, 2009 black saturday bushfires, timber mills, p. 4947

An early black and white photograph of the main street in Marysville in Victoria. An early black and white photograph of the main street in Marysville, Victoria. This street is now known as Murchison Street. The photograph was also used to produce the Rose Series postcard P. 4927.marysville, victoria, photograph, murchison street, p. 4927, rose series postcard, souvenir, rose stereograph company

An early black and white photograph of the Taggerty River in Marysville, Victoria.An early black and white photograph of the Taggerty River in Marysville, Victoria. The photograph was also used to produce the Rose Series postcard P. 2337.marysville, victoria, photograph, taggerty river, p. 2337, rose series postcard, souvenir, rose stereograph company

An early black and white photograph of the view from Nichol's Lookout which is on the Marysville-Wood's Point Road near Marysville, Victoria.An early black and white photograph of the view from Nichol's Lookout which is on the Marysville-Wood's Point Road near Marysville, Victoria. The photograph was also used to produce the Rose Series postcard P. 2324.marysville, victoria, photograph, nichol's lookout, marysville-wood's point road, p. 2324, rose series postcard, souvenir, rose stereograph company, wood's point, mining, yarra track

An early black and white photograph of the Taggerty River from Murray Pass near Marysville, Victoria.An early black and white photograph of the Taggerty River from Murray Pass near Marysville, Victoria. Murray Pass is off the Lady Talbot Drive. Lady Talbot Drive a 24 kilometer scenic rainforest car journey which passes a number of walks and waterfalls in the Yarra Ranges National Park. Lady Talbot Drive is named after Lady Sarah Elizabeth, the wife of Sir Reginald Talbot, who was the Governor of Victoria from 25th April, 1904 to 6th July 1908.The photograph was also used to produce the Rose Series postcard P. 2309.marysville, victoria, photograph, taggerty river, murray pass, lady talbot forest drive, p. 2309, rose series postcard, souvenir, rose stereograph company, sir reginald talbot, lady sarah elizabeth talbot

An early black and white photograph of the Cameron Cascades near Marysville, Victoria.An early black and white photograph of the Cameron Cascades near Marysville, Victoria. The Cameron Cascades are off the Lady Talbot Drive. Lady Talbot Drive a 24 kilometer scenic rainforest car journey which passes a number of walks and waterfalls in the Yarra Ranges National Park. Lady Talbot Drive is named after Lady Sarah Elizabeth, the wife of Sir Reginald Talbot, who was the Governor of Victoria from 25th April, 1904 to 6th July 1908. The photograph was also used to produce the Rose Series postcard P. 2313.marysville, victoria, photograph, cameron cascades, waterfalls, cameron cascades track, lady talbot forest drive, p. 2313, rose series postcard, souvenir, rose stereograph company, sir reginald talbot, lady sarah elizabeth talbot

An envelope with 12 black and white photographs of scenic attractions taken in and around Marysville in Victoria. An envelope with 12 black and white photographs of scenic attractions taken in and around Marysville in Victoria. The photographs were used for a series of photographs and postcards published by the Rose Stereograph Company in Armadale, Victoria.12 Real Photographs/ For Your Snapshot Album PRODUCED IN AUSTRALIA/ BY The Rose/ Stereograph Company PRINTERS & PHOTOGRAPHIC/ PUBLISHERS/ Armadale, Victoriakeppel falls (image 1), cumberland falls (image 2), track to cora lynn falls (image 3), nichol's lookout (image 4), cameron cascades (image 5), stevenson falls (image 6), taggerty river (image 7), main street (image 8), taggerty river (image 9), talbot drive (image 10), cora lynn falls (image 11), taggerty river (image 12), rose series postcard, rose stereograph company, souvenir