A part of a yearly marketing magazine program promoting Falls Creek ski region for the winter holidays. It includes 24 pages of detailed information and maps describing resort facilities, different runs and access to the snow. Available accommodation is explained with the inclusion of tariffs for 25 different venues in both lodges and apartments for 1988. Transport, ski hire, other village services and insurance and booking agents are also explained. This item is important as it documents seasonal activities at Falls Creek Alpine ResortMagazine titled "Falls Creek Resort - Ski All Day ....Party At Night". It contains 24 pages of images, information, maps and advertising.falls creek marketing, falls creek 1988, falls creek advertising

Part of a yearly marketing and information program to promote Falls Creek region for the summer season. . General activities explained in he brochure are:- Enjoying A Bushwalk In The Alpine National Park, Water Sports, Horse Riding, Mountain Bike Riding, Two & Four Wheel Driving, High Country Wining & Dining, Discovering The Wildlife. Daybreaks & Golden Sunsets And Pure Relaxation. The specific activities in the Summer Program of Events include:- Alpine Nature Rambles. Angling Expeditions, Christmas Carols, National Distance Camp, Food, Wine & Wildflower Weekend, High-O Orienteering Event, Mile High Tennis Tournament, High Country Mountain Bike Ride, Classical Music Weekend, Cadbury Red Tulip Giant Easter Egg Hunt And Festivities. The “Breakaways” brochure is a publication of the Falls Creek Chamber of Commerce, an organisation dedicated to establishing Falls Creek as the premier alpine resort In Australia. This item is important as it documents seasonal activities at Falls Creek Alpine ResortA brochure for summer program at Falls Creek for 1996/7. The front cover features an image of yellow wildflowers, mountain rocks and the sky with the title"Falls Creek Alpine Resort Summer Breakawaysfalls creek marketing, falls creek summer programs., falls creek alpine resort, falls creek events and activities

Part of a yearly marketing and information material promoting Falls Creek Resort for the summer season. It includes a table of events from November 1999 until April 2000. Events listed include:- Falls Creek Multi-Sports Camps, Christmas Day Luncheon and New Year's Eve celebrations, National Distance Training Camp, Cajun Blues Weekend, Food, Wine and Wildflower Weekend, Mile High Tennis Tournament, High Country Photo Exhibition, Falls Creek Off-Road Triathlon, Stanton & Killeen WInemaker Dinner, Classical Music Weekend, Adventures with Style and an Easter Egg Hunt.This item is important as it documents seasonal activities at Falls Creek Alpine ResortA brochure for summer program at Falls Creek Alpine resort for 1999 - 2000. Text is in orange and white print.falls creek marketing, falls creek events, falls creek summer, falls creek camps

This booklet is part of an annual promotional campaign for Falls Creek. It contains headings and sentences of information in Japanese, which reflects the increase in international tourism and marketing. It was designed by the Falls Creek Independent Property Owners, Victoria. The information panel on the back cover indicates it was part of Australia's Southern Region Tourism Promotion C/O Australian Tourism Commission in Tokyo, Japan.This item is important as it documents seasonal activities at Falls Creek and a changing approach to international marketing. An A4 sized marketing booklet, including images and advertising information printed on glossy paper. This publication includes headings and short lines of texts in Japanese script.falls creek marketing, falls creek information, falls creek international tourism, falls creek holiday brochures

Part of an annual marketing campaign, this booklet was designed to provide information for planning a holiday or short visit to Falls Creek for the summer season.This item is important as it documents seasonal activities at Falls Creek Alpine ResortMagazine titled Falls Creek Alpine Resort. Front cover is an image of a grassed hill area with Falls Creek Alpine Resort titled centre top in yellow, American Express logo bottom right and blue back cover with Falls Creek Chamber of Commerce and American Express at bottom of page. Six internal pages with outdoor images and accommodation information for Summer in Falls Creek. falls creek summer, falls creek marketing, accommodation falls creek

Julian Newton-Brown arrived at Falls Creek in 1957. He had studied Pharmacy at Melbourne University. After developing a love for the mountains, Julian moved to Mt. Beauty and then Falls Creek. He worked for the SEC in the test laboratory at Rocky Valley reading weather instruments. By working several jobs, Julian was able to build a small lodge of 10 beds named “Arundel”, located at 18 Slalom Street, Falls Creek. The lodge is now the “Elk at Falls”. Arundel prospered and Julian extended it to include 32 beds and changed its name to "Julian’s” in 1961. When alcohol restrictions were eased in Falls Creek, Julian built a night club which he called “Big Julian’s” and later “THE MAN”. When Julian and his wife Beth retired and left Falls Creek, their son took over running the lodge. An active community man, Julian was a member of the Falls Creek Chamber of Commerce, a member of the SES, a stakeholder in Falls Creek, an author and a documentary maker. Julian Newton-Brown died in May 2020.This map is significant because it contains an image of Falls Creek Alpine Resort.A black and white map of Falls Creek Alpine Resort Map featuring a photo taken by Julian Newton Brown. A numbered legend is included at the bottom right corner.dawn ski club, accommodation falls creek, lodges falls creek, tom mitchell

A part of a yearly marketing magazine promoting Falls Creek region in the summer. This item is important as it documents seasonal activities at Falls Creek Alpine ResortMagazine titled Falls Creek Alpine Resort 1993. Front cover is an image of lake area with Fall Creek Alpine Resort titled centre top in red and three nature photos framed centre bottom. American Express logo bottom right and blue back cover with Falls Creek Chamber of Commerce and American Express at bottom of page. Six internal pages with outdoor images and accommodation information for Summer in Falls Creek. falls creek, victoria, school holidays, 1990s, marketing, graphic design, summer, accomodation, vacation, alpine, alpine resort

A part of the yearly marketing and information material promoting Falls Creek region for the summer holidays. It includes information for the Special Events program from October 1998 until April 1999.This item is important as it documents seasonal activities at Falls Creek in the late 1990s.An A4 size leaflet promoting businesses and activities in Falls Creek over the summer season. An accommodation rates chart is included in the centre page.falls creek marketing, accommodation falls creek, falls creek summer

A part of a yearly marketing magazine promoting Falls Creek ski region for the winter holidays. It includes 24 pages of detailed information and maps describing resort facilities, different runs and access to the snow. Available accommodation is explained with the inclusion of tariffs for 25 different venues in both lodges and apartments. Transport, ski hire, other village services and insurance and booking agents are also explained. The brochure was published by Victour.This item is important as it documents seasonal activities at Falls Creek Alpine ResortAn A4 sized magazine titled "Ski Falls Creek - The Ski Easy Resort". It consists of 24 pages of information and images.falls creek 1985, the ski easy resort, falls creek marketing, falls creek maps, falls creek activities

This brochure is part of the marketing campaign for the Falls Creek Resort for winter 1989. The slogan "Fall For the Fun at Falls". The back cover includes an image of a group on the snow under the caption "We Fell For the Fun' . Below the image is the question "What will you fall for at Falls?". The Falls Creek logo is also printed on both covers.This item is important as it documents seasonal activities at Falls Creek Alpine ResortMagazine titled "Falls Creek Ski Resort - Fall for the Fun at Falls" promoting the 1989 Winter Season. It contains images and information about activities and events.falls creek marketing, falls creek magazines, falls creek resort, falls creek winter programs

Falls Creek Snow Resort is on the Bogong High Plains in north east Victoria. It competes with other Australian snow resorts during Winter. This folder was created in the 1990s.Falls Creek began during the construction of the Kiewa Hydro Electric Scheme. It is a major ski resort in Australia and is currently promoting tourism in Summer especially for bush walkers and cyclists.Red plastic folder with 6 pages in plastic sleeves. Each page has headings describing and promoting the facilities and benefits of Falls Creek Snow Resort.falls creek snow resort, tourism in alpine resorts

Part of a yearly marketing program to promote Falls Creek Resort, this issue features a skier on the cover leaping in the air. The deals on offer include "First At Falls" for beginners, "Family Fair Deal", and the "Ski Away No More To Pay Super Special". The brochure was produced by the Falls Creek Chamber of Commerce.This item is important as it documents seasonal activities at Falls Creek Alpine Resort during the late 1990s.Magazine titled Falls Creek 1998 Ski Holidays printed in A4 format. It includes images and winter accommodation information.falls creek marketing, falls creek resort, falls creek chamber of commerce, falls creek ski holidays 1998

1. Falls Creek ski resort is on the Bogong High Plains 2. Kiewa Hydro Electric Scheme (late 1940s to early 1960s) was constructed by the State Electricity Commission of Victoria and included the townships of Bogong and Mt Beauty. The photos were taken by Wally Howell.Falls Creek is at the head of the Kiewa Valley and a major tourist attraction. Kiewa Hydro Electric Scheme was constructed by the SECV and included the creation of the Mt Beauty township.1. 16 Coloured photos of Falls Creek - not dated or labelled. Includes Malony's Ski Hire & Restaurant and Sundance Inn 2. 162 Coloured Photos not dated or labelled. Includes Kiewa Hydro Electric Scheme and Mt Beauty. Some multiple copies. 1. "Processed by Kodak Oct. 85 M" on printed in red ink on the back of one photo. Also, later labels were added in ink to identify each photo.falls creek, snow resort, skiing, ski lodges, sundance inn, malony's ski hire, spargos lodge, t-bar lifts, mt beauty, tourism

Falls Creek is a Ski Resort in the north east of Victoria. This brochure has been produced to encourage tourists to visit throughout the year.Tourism to the Kiewa Valley is an important industry for the area. Falls Creek is a ski resort with accommodation during winter for skiers, snow boarders and other snow sports. It involves entertainment, restaurants and associated workers. This brochure is produced to promote the resort throughout the year to increase the occupancy of these lodges. The tourist industry has increased steadily with fishing, cycling and bush walking increasing numbers in the area.Glossy square brochure folded in in half and half again. Front page is yellow on the left with black print on the far left. The right side has the title with blue, green and grey background with yellow, orange and white as part of the title. The back is a man standing in front of a sunset with print in a column towards the right side. Inside includes a map with advertisements for accommodation surrounding it.falls creek ski resort; alpine region in victoria; mountain lodges;

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the Beginners' slopes at Falls Creek, Victoriarope tows, beginners slopes falls creek, falls creek resort

"The Australian Ski Year Book" was first published in 1928 by the Kosciusko Alpine Club and the Ski Club of Australia, which with the Kiandra Ski Club, were the oldest organisations for skiing in Australia. In later years organisations from Victoria, Tasmania and New Zealand were included. It was published on behalf of N.S.W. Ski Council, Ski Club of Victoria, Ski Council of Tasmania, Ski Council of the Federated N.Z. Mountain Clubs. It aimed to provide an annual record of the sport of ski running in Australia, and of events elsewhere which would be of interest to Australian ski enthusiasts. This publication was a guide to all major resorts operation at the time in New South Wales, Victoria and Tasmania. Information about Falls Creek included a description of its location describing geographical features, its 12 ski tows and available services. The accommodation advertised included Winterhaven Lodge, Falls Creek Motel, Spargo's Lodge, Attunga Alpine Lodge, Nelse Alpine Lodge, Les Chalets, Julian Lodge and Koki and Karelia Alpine Lodges.This item is significant because it is an issue of a long-running Australian ski publication which includes items about Falls Creek, Victoria..The Australian Ski Year Book Resort Guide of 1981 includes information and advertising about resorts throughout Australia. Falls Creek information and Accommodation Guide featured on pages 10 & 11 of this issue.australian skiing, accommodation falls creek, falls creek resort

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the skiers at the Sun Valley tow. This Tow operated from 1967 until 1989.falls creek resort, tows and lifts at falls creek, sun valley tow

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the skiers at Sun Valley with Rocky Valley Dam in the background. Rocky Valley Dam is man-made and has a capacity of 28,000 megalitres. It was created for the Kiewa Hydroelectric Scheme and is also utilised in snow making for Falls Creek.falls creek resort, sun valley tow, rocky valley dam, hydroelectricity

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the skiers walking in front of the National Fitness Camp at Howmans Gap. The Camp was run by the Victorian State National Fitness Council. Initially the camp was leased from the State Electricity Commission (SEC). It had a capacity of 110 participants and offered both summer and winter activities.falls creek resort, national fitness camp howmans gap

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the Poma lift and Ski Bowl area in Falls Creek. The Baby Poma opened at Falls Creek in 1964 and the International Poma in 1969.falls creek resort, poma lift falls creek, international poma falls creek

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the view near the Sun Valley Tow. This Tow operated from 1967 until 1989.falls creek resort, sun valley tow, tows and lifts at falls creek

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the Gully Chair Lift Lower Station, Falls Creek. The area is covered in deep snow. The Gully Double Chair Lift came into operation in 1964 and operated until 1982 when it was replaced by the Gully Triple Chair.falls creek resort, tows and lifts at falls creek, the gully chairlift

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of skiers on the Gully Double Chair Lift, Falls Creek. The Gully Double Chair Lift came into operation in 1964 and operated until 1982 when it was replaced by the Gully Triple Chair.falls creek resort, tows and lifts at falls creek, the gully chairlift

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the first Ski Jump beside the Snow Crystal Inn and Bogong Ski Lodge. The Snow Crystal Inn was built by Milan Kovacic in the early 1950s. It has since been demolished and rebuilt. The Bogong Ski Club was established in the 1940s and built a clubhouse in the Falls Creek basin. The original building later burned down and a new Lodge was constructed.falls creek resort, tows and lifts at falls creek, snow crystal appartments

These photographs were taken in and around Falls Creek by Samuel Keith Pearce and printed for him as a foldout postcard by NuColor Vue. The postcards state they were printed for S. K. Pearce Pty. Ltd of Tawonga and Mount Beauty. Samuel Keith Pearce was born on 24 June 1917 in Armadale, Victoria. By the late 1940s he owned the Mt Beauty Supermarket, Newsagency, Drapery and Hardware store at Mount Beauty and also a store at Tawonga in partnership with his brother Gordon Cathew Pearce. For some time, they operated as Pearce Brothers. In the early 1960s Keith also opened a mini mart In Falls Creek. As well as being a keen photographer and an astute businessman, Keith Pearce was a well-known identity in the Kiewa Valley, making many contributions to the development of the area over a long period. This included serving as a member of the Bright Shire Council for many years. He worked hard to promote the interests of the Upper Kiewa Valley. As a sign of recognition and appreciation for his contribution to the community, the park opposite the grocery store in Mount Beauty was named the SK Pearce Gardens in his honour. Samuel Keith Pearce died on 7 July 1994 in Mount Beauty, VictoriaThis collection of postcards and image is significant because they were commissioned by a highly successful business in Falls Creek, Victoria.A high definition photo of the T-Bar Bottom Station and Power House with Ski Jump beside the Snow Crystal Inn visible in the background.falls creek resort, tows and lifts at falls creek, snow crystal appartments, power house falls creek

Falls Creek is a ski resort in the north east of Victoria on the Bogong High Plains. Members of business's (accommodation & restaurants) formed the Falls Creek Chamber of Commerce to promote tourism 'under' the Falls Creek Tourist Area Management Committee. The Falls Creek Tourist Area Management Committee under the direction of the State Electric Commission of Victoria came into effect in 1959 and from then on building sites were leased and building and sewerage controls were applied. In 1979 the Victorian State Government had established the Ski Industry of Victoria working party with a brief report on its operation. These papers give an insight into the business of the Falls Creek Chamber of Commerce in 1984 eg. car parking, noise, closure of the resort due to heavy snow falls, the media and general development of the resort. Local business people are named as attending the meeting indicating many non English surnames. 4 yellowed papers typed on both sides of the first 3 pages. irst paper has 6 items listed re Falls Creek Chamber of Commerce / Sub Committee on General Booking Conditions.Dated 15th August 1984 Next 3 papers dated 13th August 1984 Falls Creek Chamber of Commerce / Minutes of General Meetingfalls creek, ski resort, bogong high plains, falls creek chamber of commerce, snow, ski lodges,

The introduction: "Skiing has been a sport in Victoria since the turn of the century. It has only been popular since the 1950s however, when the Alpine areas were opened up to commercial development."Employees of the SECV skied on the High Plains during the construction of the KHES. In 1946 the first lodge was approved by the SEC at Falls Creek. See Falls Creek pages 6-11 for details of amenities in 198048 pages held by 2 staples. 1980 Issue. Front Cover "Victoria has mountains of snow". In color - skier in front of trees laden with snow.Front cover in pen and underlined "J. Watson"falls creek ski resort, snow sport

This publication was released by the Falls Creek Tourist Area Management Committee during the 1969 snow season. It followed decisions to expand the accommodation and services to approximately double its size at that time. It was aimed at promoting the Resort in an effort to attract further interest and potential investment in this development.This brochure is significant because it documents the manner in which the Tourist Resort was prompted for investors.A fold out brochure with a skier on the front cover. The leaflet information about the size and location of Falls Creek including names of several lodges and a map of the Tourist Village on the back cover.Front cover: Falls Creek THE ALPINE PLAYGROUND OF VICTORIAfalls creek tourist resort, falls creek development, falls creek promotion

This publication was developed by the Falls Creek Resort Management Committee to promote activities and facilities at Falls Creek for the Winter Season 1999. It was a publication specifically focused on cross country skiers. This item is significant because it illustrates how Falls Creek has been marketed and promoted over time.A coloured fold out trail guide including a map of all trailsfalls creek trails, falls creek marketing, falls creek promotion, cross country skiing

These publications were developed by the Falls Creek Resort Management Committee to promote activities and facilities at Falls Creek for the Winter Seasons of 2001, 2003 and 2005. They include extensive information about ski trails, maps as well as ski and lift passes and packages.These items are important because they document seasonal activities at Falls Creek Alpine Resort over time.Three glossy coloured flyers featuring images and information about skiing and trails at Falls Creek. Prices for different lift passes, ski gear rental and season passes are included.falls creek marketing, lift passes, ski packages falls creek, falls creek trail maps