The London Stereoscopic and Photographic Company began in 1854 as the London Stereoscope Company (LSC), from 1856 was known as the London Stereoscopic Company, and from May 1859 as the London Stereoscopic and Photographic Company.This card is from the collection of a pioneer family of the City of Moorabbin.Stereograph Card manufactured by 'The London Stereoscopic Company' 54 Cheapside - black and whiteThe Falls of Montmorenci, near Qubec, Canada "These beautiful falls are eight miles distant from Quebec, on the Montmorenci river and situated at a point where the river is sixty feet wide. The descent of the torrent is 250 feet higher than those of Niagra, but only about fifty feet in width. The effect of the view of these falls upon the beholder is most delightful. The river at some distance seems suspended in the air, in a sheet of billowy foam. The water which first breaks over the ledge in on sheet is more and more divided as it plunges against the successive layers of rock, which it almost completely veils from view; the spray becomes very delicate and abundant, from top to bottom, hanging over, and revolving round the torrent, till it becomes lighter and more evanescent than the whitest fleecy clouds of summer." In the winter time the spray form the fall freezes in the form of a cone to a height of nearly 100 feet, and at such time the falls a greatly resorted to for the amusement of sliding down the cone with the tobogen, or Indian sleigh. The comparatively short distance from the city and the extreme beauty of the scenery along the whole route, render these falls an attractive scene for the inhabitants, who account a visit amongst their usual recreations.quebec, canada, the falls of montmorenci, moorabbin, stereograph cards

Stereographs consist of two nearly identical photographs paired to produce the illusion of a single three-dimensional image, usually when viewed through a stereoscope. These series of cards are made by one of the Pioneers families of the district who travelled went on a cruise aboard the 'Katoomba' to Papua New Guinea in 1939. The cruise was arranged by the Society of Australasia Methodist Missionary Cruise to Papua New Guinea in April 1939. The Cruise left Brisbane with 370 methodists from Melbourne, Sydney and Brisbane.Many of the early pioneers in the City of Moorabbin were Methodists.43 Homemade black & white - stereograph cards - two identical pictures on cardboard.Description of photo is written on bottom of card.stereograph card, papua new guinea, methodist, missionary cruise, moorabbin, kwato, samarai, katoomba, rabaul, kabakada, vunairima, port hunter, raluana, bronilow memorial church, dohu island, marriott, stereograph cards

Stereographs consist of two nearly identical photographs paired to produce the illusion of a single three-dimensional image, usually when viewed through a stereoscope. These series of cards are made by one of the Pioneers families of the district who visited Sydney in April 1939.Made by one of the pioneer family in the City of Moorabbin9 Stereographic Cards - black & whiteDescription of each card written on bottomsydney, stereograph card, new south wales, city of moorabbin, sydney zoo, sydney harbour bridge, sydney royal botanic gardens, cronulla, hyde park sydney, shrine of remembrance, paramatta park, blue mountains, katoomba, three sisters, moorabbin

This is a Rose's Australia stereocard of Morningside. Built c1875, Morningside was the residence of John and Catherine D'Alton, it was located on site of present (2010) Colonial Motor Inn. c1900 it was owned by Langley family and was taking in paying guests. In 1909 it was leased by James and Grace D'Alton who continued to run a small guest house. In the late 1920's a small building was erected to serve as PO and telephone exchange. C1980 the guest house closed. In 1982 Morningside was demolished.A computer print of a State Library of Victoria Catalogue entry for a stereograph card. The card shows a building, surrounded by trees, standing in large grounds. There is a picket fence with a gate in the foreground and two people leaning on either side of the gate facing each other (as though in conversation). Hills are seen in the background.guesthouses, morningside

This collection of Stereograph card depicts scenes from the Coronation of King George V. Produced by 'The Rose Stereographs. George Rose was born in Clunes, Victoria in 1861 and later worked in his father’s boot-making business in Prahran while studying photography. In 1880 he founded the Rose Stereograph Company and became famous for producing stereographs, or stereoviews, which gave the illusion of being in 3D when seen through a hand-held viewer. Some of the pioneers of Moorabbin were staunch supporters of the Monarchy of England. This collection of cards was donated by one of the founding pioneer families.Stereograph cards - 25 cards produced by Rose Stereographs. - black and whiteDescription of each card written on bottomcoronation, king george v, england, monarchy, moorabbin, london, westminster abbey, trafalgar square, boy scouts, crystal palace, queen mary

This collection of Stereograph card depicts scenes from various Euopean sites and buildings. Produced by 'The Rose Stereographs. George Rose was born in Clunes, Victoria in 1861 and later worked in his father’s boot-making business in Prahran while studying photography. In 1880 he founded the Rose Stereograph Company and became famous for producing stereographs, or stereoviews, which gave the illusion of being in 3D when seen through a hand-held viewer.Collection of one of the pioneer families of City of Moorabbin.11 Stereographic Cards - manufactured by The Rose Sterographics - Black and whiteDescription of each card on the bottomeurope, paris, church of mary magdalene, the louvre, cathedral of notre dame, palace of justice, palace of beautiful arts, champs elysees, boulevard du nord, jules anspach fountain, brussels belgium, cathedral of st gudule, brussels, moorabbin, stereograph cards

This postcard is part of an album of postcards which date from late 19th century to mid 20th century. This card is one of two cards which directly connects the album with an Emerald resident. The writer, O E Cowper was the wife of Percy Cowper who was the Emerald Postmaster 1929-1947. The couple appear to have been on a short holiday in the city. The postcard appears to have been written to an Emerald resident, Elsie, who had a brother, Les. It refers to a shop or perhaps a shopping expedition in local town, Belgrave, which was relevant to Elsie.This postcard in an album of postcards dating from the late 19th century to mid 20th century. It reflects the popularity of collecting postcards in Australia which reached a height in the early 1900s until around 1920. Post Card of Flinders Street, Melbourne c1940s. Black and white photographic image.On front at bottom of image: 'THE ROSE SERIES P.210 FLINDERS STREET, MELBOURNE, VIC. / COPYRIGHT' Back of image: Handwritten message 'Dear Elsie We are having a nice holiday / Hope to be home on / Wednesday mornings / bus Have you heard from Stan? / & how did the shop in Belgrave go / on Saturday. Regards, to Mother Les / & Bill Yours O E Cowper' Baack of image: Printed 'Published by the Rose Stereograph (?) / Armadale Victoria'postcard album, 1940s, flinders street, rose series postcards, "green postcard album"

Recreational activities and provisions at Emerald Park Lake circa 1940sPostcard made from black and white photograph. Many bathers at Emerald Park Lake Swimming Pool. Springboard in foreground, water slide on right to the rear. FRONT: 'The Rose Series', P 519 COPYRIGHT' 'Springboard & Water Slide, Swimming Pool, Emerald, Vic.' REAR: Rose illustration in centre, flanked by 'POST CARD' and "The "Rose" Series Deluxe', 'A Real Photograph Produced in Australia'. Along left: 'Published by the Rose Stereograph Co., Armadale, Victoria'.emerald park lake, rose series, swimming pool

The handwritten names on the reverse of this postcard - Kevin Hogan, Gwen Asling, Kevin Teasdale, and Chris Britton - are all individuals associated with the museum (to varying degrees), seemingly confirming their assessment that this postcard is mistitled and its image is not in fact of Emerald. They were likely correct, indicating that Rose Stereography may have made a mistake. It is difficult to determine how unusual this was; Rose made more than ten thousand postcards, so it is entirely possible some were not checked sufficiently. The reference number P. 1629 was reused at least two more times.While the image on this postcard may not actually be of Emerald, the fact that it is mislabeled as such still tells us about the perception of Emerald at the time of publication - that of a growing rural town amidst hills and trees.This postcard displays a sepia photograph with agricultural space - a field, fences, and trees - in the foreground, and a collection of buildings on a road rising on a hill in the background. Printed text below the image introduce the series and location, while the reverse features a medium-sized rose (a midpoint in the evolution of Rose postcards) and printed text but no message written.Obverse: Bottom Left: "THE ROSE SERIES, P. 1629 / Copyright" Bottom Center: "THE TOWNSHIP OF EMERALD, VICTORIA" Reverse: Printed, Top: "REAL PHOTO POST CARD / THE "ROSE" SERIES DE LUXE PRODUCED IN AUSTRALIA" Printed, Left Side: "PUBLISHED BY 'THE ROSE STEREOGRAPHS' / Armadale, Victoria" Handwritten, Center-Left: "NOT EMERALD / - KEVIN HOGAN / - GWEN ASLING / - KEVIN TEASDALE / - CHRIS BRITTON" Handwritten, Stamp Box: "$12"rose series, emerald

One box of assorted stereoscopic sepia photos. A pile of loose cards - assorted scenes.On lid-"The Rose Stereographs". On photos-Copywright -1914 by Geo. Rose. Back of some cards-handwritten J. McDonald. Each card is numbered. Stamped -Herodotus Studio - Hawthorne G.C. Greenham photographersteregraph postcards audio-visual rose-stereograph

Black and white photograph of tram in Moorabool Street Geelong Victoria. Inscriptions: Front: along bottom edge, the rose series P. 70.Moorabool Street Geelong. Vic. Reverse: Post Card, The 'Rose' series deluxe, a real photograph, Produced in Australia. Published by the Rose Stereograph Coy. Armadale Vic. And a drawing of a rose.person, individual, basil miller

A postcard taken of Reid's Creek in Beechworth, taken in the early 1900s. This image is a representation of early automboile usage in the Beechworth area, with the car crossing the Reid's Creek bridge. Taken in Sepia tone it also has a detailed look of the foundations of the early bridge.Sepia rectangular photograph printed on matte photograph paperObverse The Rose Series P.10534 / Copyright Reid's Creek, Beechworth, Vic Reverse Left Side of Reverse: Published by the Rose Stereograph / Armadale, Victoria Top of Reverse: Post Card /Printed drawing of a rose The “Rose” Series / De Luxe A Real Photograph / Produced in Australia 1997.2607 Tanley Lower Right of Reverse: 2906 automobile, bridge, reid's creek, beechworth, postcard

The construction on Lake Kerferd began in 1862 however it wasn't completed until 1874 due to engineering and funding issues. The lake was named after George Briscoe Kerferd (1831–1889) who was responsible for Beechworth's water scheme. George Briscoe Kerferd was born on 21 January 1831 in Liverpool, England and arrived in Melbourne April 1853. He spent his first years in Australia in Bendigo before settling down in Beechworth as a wine and spirits merchant. He married Ann Martindale on 17th December 1853 at St James Cathedral, Melbourne and between them they had three sons and five daughters. Kerferd began his political and legal career in Beechworth when he was first elected to the Municipal Council in May 1857. Later he would be elected to the Legislative Assembly for the Ovens District in November 1864, and continued to represent the area until February 1886. The postcard holds Historic significance due to its connection to Beechworth and its Lake Kerford. It demonstrates the interactions between nature and colonialists, especially how the lake has somewhat been 'protected' with the man made fencing. It also presents information on the environmental development or degradation for the area, with possible changes to the environment that may have been caused by human physical forces, natural decay or Global Warming.Sepia rectangular postcard printed on paper.Obverse: The Rose Series P. 10542 / Copyright / Evening lights, Lake Kerferd, Beechworth, VIC Reverse: Farley / Published by the Rose Stereograph Co., / Armadale Victoria. / 84-132-1 / Post card / The "Rose" Series De Luxe / A Real Photograph Produced in Australia / BMM299 lake kerferd, beechworth, water scheme, water reserve, reservoir, legislative assembly, hon. george briscoe kerferd, catchments, beechworth water reserve, beechworth catchments, municipal council, st. james cathedral, lakes, reserve, water supply, political projects, rose series, postcard, rose series stereograph

This photograph depicts Camp st in Beechworth looking east. This postcard is part of the Rose Series produced by Victorian photographer George Rose’s business, the Rose Stereograph Company. George Rose (1861-1942), is considered one of Australia's best photographers of the late 19th and early 20th centuries. The Rose Stereograph Company was founded in 1880 and became famous for producing stereographs, or stereoviews, which gave the illusion of being in 3D when seen through a hand-held viewer, a big craze of the era. As stereographs lost popularity in the 1920s, Rose switched to production of postcards and decorative cards, and he and the photographers who followed took thousands of scenes around Victoria as well as interstate that became iconic images of Australian life.Black and white rectangular photograph (copy) printed on gloss photographic paper. Obverse: The Rose Series P.3469 Copyright FORD STREET Reverse: BMM7744 PH150 1998.00059 beechworth, ford street, rose series, photograph, post card, black and white

The Rose Stereograph Company first began producing postcards, identified as the 'P' series (like this particular example) in 1913 and continued in this business until 1967 after which they switched to machine manufactured colour postcards printed by an external company. These were produced by Victorian-era photographer George Rose (1861-1942) often reputed as one of the best photographers in Australia during the later 19th Century and early 20th Century. Rose was born in 1861 in Clunes and began his photography business in 1880 when he founded the Rose Stereograph Company. He later switched to producing postcards after stereographs lost popularity in the early 1920s. The Mayday Hills Hospital was one of these locations photographed by George Rose and published as a postcard. Beechworth's Mayday Hills was chosen as the site of Victoria's newest asylum, at the time, due to the landscape and altitude. The hilltop atmosphere and the native fauna, it was argued, would assist in the cure of the patients kept at the hospital (Wood 1985, 122). The positioning of the hospital had a beneficial effect on the rural town. A pamphlet published by James Ingram and Son (1849) reveal that famous landmarks in Beechworth which included the Post Office, Gaol, Courthouse and Asylum "demonstrate the appreciation of Beechworth by the Government not only as as important district center, but also as a site unrivaled as a sanitarium". There were other locations in contention at the time, but ultimately Beechworth was chosen (Craig 2000,33). Prior to the creation of the Asylum in Beechworth, those charged with having mental illnesses or, as it was termed, "insanity" were unable to be properly cared for in the Gaol (which is where they were often sent). John Buckley Castieau wrote, in 1861 for the Ovens and Murray Advertiser, that the Gaol was unable to properly care for those classified then as "insane" but that they would endeavor to treat them above the other inmates (which he notes is not always the case in other establishments). Castieau wrote this in favour of supporting the building of the Mayday Hills Hospital in Beechworth. It was stated that at the time the Mayday Hills Hospital was built, there were 83 prisoners kept in the Gaol who were to be rehoused to the Hospital on the grounds of "insanity". The classification as someone as "insane", in this period of time is a reflection on the inability to cure and understand illnesses of the mind during the mid to late 1800s. Opening on the 24th of October 1867, the Mayday Hills Hospital was originally named the "Ovens Lunatic Asylum", a title which is very much a product of its time. Whilst controversial, changes to the name is part of the history of the Hospital and can provide much insight into the understanding of mental illness throughout history and the use/disuse of this term provides information into the reception/changing opinions of mental illness in society. The Hospital would later become known as the "Mayday Hills Asylum" and/or "Mayday Hills Hospital" with the latter being the most commonly used title. An article in the Ovens and Murray Advertiser notes that on the 7th of March 1865, the foundation stone of the Hospital was laid (it would officially open in 1867) and that it was such a moment of accomplishment and joy for Beechworth that a letter to the editor even suggested that there should be a holiday dedicated to the day the foundation stone as laid. This reveals an extent to which the townspeople of early Beechworth valued the construction of the Hospital in their town. It provided the town with a sense of prestige and honour. At first glance, the remains of the Mayday Hills Hospital in Beechworth, Victoria, inspire tragedy, trauma and beauty. The buildings themselves, with their Italianate style Renaissance architecture designed by J.J. Clark (Craig 2000, 49 & Smith 2016, 203) reflect a bygone period of European and Australian history. The gardens provide a sense of tranquility and beauty. The experience of those within these walls remains a valuable area of study to provide a more complete understanding. This particular hospital is considered the fourth of its like and one of three identified as the largest of their kind. The Mayday Hills Hospital is a sister to the Kew and Ararat Asylums in Melbourne which are both located in relative proximity. Understanding the role of the Mayday Hills Hospital in Beechworth history is integral to understanding the development of the goldfields town, but also for providing important information as to the history of caring for, and the reception of, mental illnesses in Australian and wider European history. Mayday Hills provides a case study which can be researched through oral history, an analysis of the grounds/buildings and through images like this postcard which portray the structure in a highly deliberate manner. Images like this depict the strong façade of the Hospital and provide a glimpse into the tranquility of the gardens. This has been done deliberately to provide a sense of comfort and healing about the building to those looking from the outside. Further research into the importance of the Hospital in Beechworth and it's connection to the town will be supported through images like these kept in the Mayday Hills photo album in the collection of the Burke Museum.Pale sepia toned rectangular postcard printed on matte card.Obverse: THE ROSE SERIES P. 4689 / COPYRIGHT / ADMINISTRATIVE OFFICES, MENTAL HOSPITAL, BEECHWORTH, VIC / Reverse: Published by the Rose Stereograph Co. / Armadale, Victoria / POST CARD / THE "ROSE" SERIES / DE LUXE / A REAL PHOTOGRAPH / PRODUCED IN AUSTRALIA /mayday hills, asylum, mental hospital, hospital, beechworth

This Album was presented to the Earl of Stradbroke by Fathers of the Soldiers 16/2/1923. The photo is of Lovers Walk Cowes, showing sandy track with trees and shrubs. The inscription on the card says "Newhaven"Sepia Postcard of Lovers' Walk, Cowes, Phillip Island, Victoria. Has Newhaven on the photo.The Rose Series P. 687. The Lovers' Walk, Newhaven, Phillip Island, Victoriaphillip island, lovers' walk cowes, earl of stradbroke

Donated by S Serpell of Serpell & Reid families, SandringhamPostcard scene of the beach at Rhyll, Phillip Island with Cowes in the far distance.The Rose Series P. 3431. The Beach, Rhyll, Phillip island, Vic. On Back: New Year's Greeting written to Lena from Frank Kirkland - 30/12/1925. rhyll phillip sland, foreshore rhyll phillip island, s serpell

Donated by S Serpell of Serpell & Reid families, Sandringham.Black & White postcard of a man in a horse drawn jinker on pathway looking out to The Nobbies, Phillip Island. Little dog in front of the horse.The Rose Series P 666. Looking to The Nobbies, Phillip Island, Victoria. Letter on back from Eileen to Dick describing her happy times on holiday and sending Christmas Greetings.the nobbies phillip island, nobbies road, horse & jinker, s serpell

Donated by S Serpell of Serpell & Reid Families, Sandringham.Black & White postcard of a view of the beach with scattered houses in the background. Boats in the water.The RoseSeries P 3420. View of Rhyll, Phillip Island, Victoria Letter on back from Elizabeth to her aunt while holidaying in Cowes.rhyll foreshore phillip island, rhyll phillip island, s serpell

One of a collection of 18 photographs & postcards donated by Jill Yeoman. The Suspension Bridige was built during 1940. Postcard to Mrs Hughes & Lilly from Rita telling of a nice holiday visiting various towns and enjoying New Year's Eve fireworks on the Cowes beach.Black & White postcard of the Suspension Bridge from Newhaven, Phillip Island, to San Remo The Rose Series P. 2023. The bridge looking from Newhaven, Phillip Island, Vic.suspension bridge phillip island, phillip island bridge, jill yeoman

One of three photographs donated by Betty Stuart.Sepia postcard of the old Isle of Wight Hotel flanked by Norfolk Pines."The Rose Series, P 661." "Isle of Wight Hotel," Cowes, Phillip Is., Victoriaisle of wight hotel cowes phillip island, hotels cowes phillip island, hotels

One of a collection of 11 postcards donated by M. TrottSepia postcard of The Pinnacles, Cape Woolamai , Phillip IslandThe Rose Series P 10455. The Pinnacles, Cape Wollomai, Phillip I., Vic.the pinnacles cape woolamai, cape woolamai rock formation, phillip island coastline, coastline cape woolamai, m trott

One of a collection of photographs donated by Steve Stefan, Archivist, St Frances Church, MelbourneBlack & White postcard showing the rugged coastline at San Remo."The Rose Series, P. 710" "The picturesque coast, San Remo, Victoria"san remo coastline, coastline, steve stefan

One of a collection of Photographs donated by Steve Stefan, Archivist, St Frances Church, MelbourneBlack & White postcard of the Rocky coastline at San Remo"The Rose Series, P. 711" "The Rock-bound Coast, San Remo, Victoria"san remo coastline, rocky coastline san remo victoria

One of a collection of 6 photograps/postcards donated by T. H. HillSepia postcard of Forrest Caves, Phillip Island. Lady on top and lady and man in the foreground. "The KRose Series, P671" "Forest Caves, Back Beach, Phillip Island, Victoria"forrest caves phillip island, phillip island coastline, rock formations phillip island, t h hill

One of a collection of 6 postcards donated by T. H. HillSepia Postcard of The Watch Tower, Cape Woolamai, Phillip Island"The Rose Series, P. 679" "The Watch Tower, Cape Woolamai, Phillip Island, Victoria"the watch tower, the watch tower cliffs, coastline cape woolamai, cape woolamai cliffs, phillip island coastline, rock formations, t h hill

One of a collection of 6 postcards donated by T. H. HillSepia postcard of The Pinnacles, Cape Woolamai, Phillip Island."The Rose Series, P. 677" "The Pinnacles, Cape Woolamai, Phillip Is., Victoria.the pinnacles, cape woolamai pinnacles, phillip island coastline, pinnacle rock formation, t h hill

One of a collection of 6 postcards donated by T. H. Hill Photograph of the old sea baths at Mussell Rocks, Cowes Sepia postcard of the Sea Baths at Cowes. Pine tree in foreground with yachts and land in the background."The Rose Series, P. 660" "The Baths, Cowes, Phillip Is., Victoria"sea baths cowes phillip island, the baths cowes, t h hill, mussell rocks cowes phillip island

One of a collection of 6 postcards donated by T. H. Hill Climbing Pyramid Rock is now banned. Sepia postcard of Pyramid Rock, Phillip Island with two men on the top. Rather dangerous I would think!! "The Rose Series, P. 663" "The Pyramid, Cowes, Phillip is., Victoria"pyramid rock, cliffs and shoreline pyramid rock, coastline - rock formation - pyramid rock, phillip island rock formation

One of a collection of 11 photographs/postcards donated by Meg Davis & Nancy McHaffie from the estate of Brenda Higgins grand-daugher of JD & Georgianna McHaffieBlack & White Postcard of the Main Street in San Remo. Lots of parked cars and people.The Rose Series P 3998. Busy San Remo, Vic.san remo victoria, main street, san remo victoria, early 20th century vehicles, meg davis, nancy mchaffie