These booklets were issued in 1944 to 1948 by the Warrnambool Progress and Tourist Association(established in 1927). Warrnambool was the winner of the Sun News Pictorial Quest in 1928, the ‘Ideal City’ and used this title to promote the city. There had been several Tourist Associations in Warrnambool prior to 1927 and all of them promoted Warrnambool as a health resort and an ideal holiday destination with the Sea Baths in Gilles Street and the beach close by. These guides were produced during and immediately post World War Two with rationing of petrol and other goods and most people in Victoria would not have been contemplating long and expensive holidays so Warrnambool with its rail service and beach facilities would have been seen as a possible holiday destination. The booklets contain information on the tourist attractions of Warrnambool and district, black and white photographs of buildings, events and scenic spots and advertisements for local businesses. Many of the advertisements also contain photographs of business premises.These booklets are of interest as they contain photographs of Warrnambool in the mid to late 1940's and advertisements for many business operating at that time.[.1] 56 page booklet. The apricot cover has red printing and a picture of a young woman holding a beach ball aloft on the front. The white pages have black printing & blue coloured photographs. The last page is pink. [.2] 54 page stapled booklet. The pale blue cover has dark blue printing and a picture of a young woman holding a beach ball aloft on the front. There are three pink pages at the front. The remainder are white with black printing. This booklet contains a handwritten letter to the Warrnambool City Council and a yellow page typed reply acknowledging the donation. [.3] 48 page originally stapled booklet now held together with white cotton. The beige cover has dark blue printing and a picture of a young woman holding a beach ball aloft on the front. Name written in biro on front cover. There are blue and pink pages which contain photographs and an apricot coloured fold out map. [.4] 50 page booklet with rounded corners. The beige cover has brown printing and a drawing of a tennis player and golfer waving to two ladies in bathing costumes on the beach. There are sail boats, a mountain, clouds and a gum tree in the background. There are some coloured pages. [.1] The Ideal City WARRNAMBOOL ON THE SEA Victoria Australia Tourist Guide Where to Go! What to See! To Advance Warrnambool - "THE IDEAL CITY" Victoria's Premier Health and Holiday Resort - Price 6d. [.2] The Ideal City WARRNAMBOOL ON THE SEA Victoria Australia Tourist Guide Where to Go! What to See! To Advance Warrnambool - "THE IDEAL CITY" Victoria's Premier Health and Holiday Resort - Price 1/- [.3] The Ideal City WARRNAMBOOL ON THE SEA Victoria Australia Tourist Guide Where to Go! What to See! To Advance Warrnambool - "THE IDEAL CITY" Victoria's Premier Health and Holiday Resort - Price 1/6 Handwritten in biro Terry O'Sullivan - WCC 20/2/06 [.4] The Ideal City WARRNAMBOOL Victoria Australia ON THE SEA Happy Holiday Health Resort Surfing Boating Shooting Tourist Guide Where to Go! What to See! To Advance Warrnambool - "THE IDEAL CITY" Victoria's Premier Health and Holiday Resort - Price 1/6 Handwritten in biro 1948 warrnambool, ideal city, warrnambool tourist guide, warrnambool progress and tourist association, warrnambool tourism, warrnambool business advertisements

By the end of the nineteenth century, the firm of Edward Preston & Sons was founded in 1825, becoming one of England's leading makers of hand tools and in many ways a British counterpart to America's "Stanley" for its wide range of quality utilitarian tools at affordable prices. Edward Preston Sr. (1798–1883) was first listed as a plane-maker at 77 Lichfield Street in the Birmingham Directory of 1833, but later listings and advertisements assert that the business was started in 1825. Preston is likewise recorded as a plane-maker living with his family in Lichfield Street in the 1841 census, at which time his younger son Edward was 6 years old. Around 1850, his son Edward left school to join his father's business and is recorded in the 1851 census as a plane-maker at his father's address. He appears to have been quite a talented and resourceful young man, as he had later been able to start up his own "wood and brass spirit level manufacturing business at 97½ Lichfield Street by 1864. By 1866, Edward Jnr had added planes, routers, joiners, coach, gun, cabinet, and carpenters tools to his line, and the following year he moved his shop from his father's address and relocated to 26 Newton Street, before moving again to much larger premises at 22–24 Whittall Street. This location became known as the Whittall Works and later was the office and factory of Edward Preston & Sons, Ltd. In 1889 Edward Preston Jnr and his three sons were brought into the firm and the name was changed to Edward Preston & Sons, becoming Edward Preston & Sons Ltd on incorporation in 1898. Part of the firm's output was a healthy line of malleable and gun-metal planes and patent adjustable iron smoothers, shoulder planes, bull-nose, and block planes - a range that was expanded in later years. The 1901 catalog shows several styles of planes that were unique to the Preston brand, along with the usual styles which had already been set by other makers. The death of Edward Preston Jnr was reported in the Lichfield Mercury of 26 September 1913. "Mr. Preston was decided of an innovative turn of mind," the newspaper wrote, "as many of the machines in use at his works, as well as of the tools produced were the invention of himself and his three sons, who now manage the business." The report noted that at the time of his death, the business was carried on at Whittall Works, Cheston Street, Aston, Birmingham. Falling on hard times, the firm of Edward Preston & Sons was sold to the Birmingham firm of John Rabone & Sons in 1932, and shortly thereafter manufacturing rights to some of the Preston range of planes were sold to the Sheffield firm of C. & J. Hampton, who would later merge with the Record Tool Company. Some of the Preston planes were directly added to the Record line by the Hampton firm, while others were modified or discontinued altogether. Generally, all Preston wooden planes are stamped on the front of the plane, the shape, size, and character type of the stamp indicating the age of the plane. On some metal planes, all the parts were stamped with a number or symbol during manufacture. This number was used to re-assemble the parts following a batch process. Not all Preston tools are trade-marked clearly. Early shoulder, rebate, chariot planes, and chamfer rebates commonly appear without trademarks but may have assembly numbers. The "E P" trade-mark was already in use by 1882. The trade-mark "Preston" also appears on some later tools that were manufactured in Sheffield, England. These are generally smoothing planes and appear modern and very similar in construction to other modern manufacturers' planes.The item gives a snapshot of one of England's premier tool manufacturing companies at a time when significant industrial changes were occurring in manufacturing and business structures in the World that were beginning to affect social changes.Ogee moulding Plane Maker E Preston & Sons sticker with date 1904 -1931flagstaff hill, warrnambool, shipwrecked-coast, flagstaff-hill, flagstaff-hill-maritime-museum, maritime-museum, shipwreck-coast, flagstaff-hill-maritime-village

Warrnambool businesses included in the booklet include Dalton’s Highway Panels, Saunders Toys and Hobbies, Ted Wilson Motors, Bob Hagan & Staff, Elliots Cleaning, Silver Ball Beauty Salon, Shamrock Hotel, Hotel Criterion. The carols included are all well known.Contains a list of businesses in the 1970’s around Warrnambool and districtCream coloured card cover with red and green drawing of Santa Claus and reindeer. Back cover has advertisement for G I Panels of Hamilton and Merry Christmas in green in the bottom part of page. 47 pages. It contains words to carols on alternate pages with advertisements for businesses from Portland, Hamilton and Warrnambool.warrnambool, daltons highway panels warrnambool, saunder's toys and hobbies, ted wilson motors, bob hagan, elliots cleaning, silver ball beauty salon, shamrock hotel

These cards, presumably part of a pack of cards (or two packs) are an advertising tool for Warrnambool rugs made by the Warrnambool Woollen Mill. The Warrnambool Woollen Mill in South Warrnambool was opened in 1910 with John Bennett the first manager. It produced woollen blankets and rugs and woollen products during the war years for military purposes. It closed in 2000.These cards are of interest as an advertising tool for the Warrnambool Woollen Mill which was a major industry in Warrnambool for 90 years. It shows the advertising techniques used by businesses in the 20th century.These are two regulation-size playing cards, both showing the five of clubs, with a colour advertisement for Warrnambool Rugs on the back. The advertisement features an assortment of Warrnambool woollen rugs. On back of cards – ‘Warrnambool Rugs, pure wool’warrnambool woollen mill, cards

These are three copies of ‘Victoria Illustrated’, a publication issued in 1910 by the Victorian Government containing information and photographs of places in Victoria. There are fifteen pages describing Warrnambool. One copy belonged to Bert and Henri Worland. It is presumed that Bert was the older brother of Henri Worland, the Town Clerk of Warrnambool from 1918 to 1949. Henri Worland was one of Warrnambool’s most important historians and was responsible for collecting much of the historical material that is now in the possession of the Warrnambool and District Historical Society. He also wrote about Warrnambol’s history and was well-known in the 1940s for his 3YB radio broadcasts about Warrnambool’s history. His brother Albert was an insurance agent in Warrnambool. This book is of considerable importance as the material on Warrnambool and district covering the year 1910 is of great interest to historians today and is much used. There is a wealth of information on many Warrnambool businesses at that time. The connection with the Worland family is also of interest. These three copies of ‘Victoria Illustrated’ contain information on Victoria early in the 20th century and contain printed text, many black and white photographs and illustrations and advertisements for Victorian businesses. .1 A hard cover book with a dark blue cover and a pasted brown covering on the front and back cover. The front cover has white lettering and an image of a shield with a crown and the Southern Cross and the back cover has an illustrated advertisement for Buchanan’s Whisky. The inscriptions are handwritten in blue ink. .2 The cover is completely detached and the spine is missing. There are 14 pages missing at the end of the book. .3 The cover is missing with a photocopied front page. The outside pages are tattered and three pages are missing from the back. .1 - ‘W.P.T. to Bert & Henri Worland’ ‘H. Worland’ history of warrnambool, henri and albert worland

This is the programme of a concert staged by the Warrnambool Orchestral Society, probably in 1904, in the Warrnambool Town Hall. As well as the Warrnambool Orchestra conducted by Louis Bayer, the concert featured Watkin Mills, Eduard Parlovitz and the Western District Orchestra. Louis Bayer (1857-1907) was born in Germany and came to Warrnambool in 1891. With his wife he taught piano, violin, orchestration and singing and established the Warrnambool Orchestral Society. Bayer was the Musical Director of the 1896-7 Warrnambool Industrial and Art Exhibition, composing the Cantata for the opening ceremony and directing over 60 musical performances, including 22 operas and many concerts. Bayer was a composer and produced many operas, including one called ‘Federation’. Robert Watkin-Mills (1849-1930) was the leading English bass baritone concert performer of his time. He was successful in Britain, U.S.A. and Canada and moved to Canada in 1914. He toured Australia in 1904 and again in 1905. Eduard Parlovitz was a distinguished Polish pianist. This programme is of great significance as an example of a 1904 concert produced under the direction of Louis Bayer, one of the most important musicians in Warrnambool’s history. The concert also featured two internationally-known artists, demonstrating that in 1904 Warrnambool was a venue for the top musicians of the day. These are two sheets of paper folded to make one cover and four pages of printed material. The cover is pink with borders, some ornamental, forming the text boxes that separate the concert information from advertisements for two Warrnambool businesses. The programme details are printed on the white paper inside the cover and include two advertisements. The programme has been stapled but the metal staple has been removed. The programme is slightly torn on the cover edges. warrnambool orchestral society, louis bayer, robert watkin-mills, eduard parlovitz

This scrapbook contains hundreds of auction sale notices for Warrnambool properties (and some more distant) dating from September 1941 to March 1972. In some instances the newspaper article noting the details of the sale and articles recording the result of the sale are included. The names of many of the real estate firms of the period form part of the advertisement. It provides a significant research tool relating to properties in Warrnambool and information to interpret the type of buildings available during this period. The firm of Henry J. Jacobs & Son, Auctioneers & Real Estate Agents was located at 146a Liebig Street with the known dates 1937 to 1964, and at 81 Liebig Street from the 1960s. Henry Jacobs' Frank Jacobs, also worked in the business. This book has been indexed in Houses and Properties Index.This scrapbook is of considerable local significance as it gives a great deal of information on people, properties, prices and sales in the timeframe (19401-1972). It is invaluable to researchers as it contains not only the details of the auctions at the time but also extra information on the owners and buyers and sellers, the names of the properties, the frequency of sales of properties of the time and the names of estate agents operating during the period. It has social significance in that it shows one manner in which business collated information.Dark red cloth bound scrapbook with brown paper pages. The front has a zig-zag imprint as a border and a paper label noting the title of the volume in blue and black text with red underlining. Inside the book has newspaper notices for auction sales from various Warrnambool real estate agents. The last pages are empty.Henry Jacobs - Auctioneer/ AUCTION/SALE/NOTICEShenry jacobs auctioneer, auctioneers, real estate agents, warrnambool, auction sales, jacobs, frank

This is an advertising leaflet issued by the Warrnambool Woollen Mill Co. This mill was established in South Warrnambool in 1910 with John Bennett the first Manager. The mill’s production increased during both World Wars with government contracts and wartime demands. In the 1940s the mill employed over 700 people. In 1968 the mill was sold to the multinational company Dunlop which in turn sold the business in 1982 to Onkaparinga Woollen Mill. In 1983 Onkaparinga was taken over by Macquarie Worsteds and in 1994 this group pulled out of Warrnambool. The Warrnambool Woollen Mill closed in 2000 after 90 years of operation. This leaflet is of interest as an example of the advertising mechanisms produced by the Warrnambool Woollen Mill when it was a locally run large-scale business in the city. The business was a dominant one in Warrnambool for many decades, employing many local people. The factory itself was a well-known landmark in the city. This is a sheet of buff-coloured thick paper folded in two places to make a six-page leaflet. The front page has an aerial black and white photograph of the Warrnambool Woollen Mill, two of the inside pages have 12 black and white photographs showing the processes in making woollen blankets and two other pages have advertisements for Warrnambool blankets and dress suiting material. Inside the folder is a sample piece of pink blanket with a card in red and cream colouring showing the factory’s guarantee. The sample has been glued to the paper. There is evidence of silverfish damage on both the blanket sample and the paper. ‘With the Compliments of the Warrnambool Woollen Mill Co. Ltd.’warrnambool woollen mill

This booklet was given to subscribers of the Warrnambool Standard as an almanac for the year 1875. It was the first of these Standard Almanacs and replaced the yearly diary which was previously printed in the newspaper. These Standard Almanacs were published yearly from 1875 to 1930 and contained information for the residents of Warrnambool and district on the year ahead – the names of local public officials, businesses, hotel keepers, school personnel, local organizations representatives etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. This booklet is of high significance as it is the first of the yearly Warrnambool Standard Almanacs and contains much valuable information on Warrnambool and district for the year 1875. It is a very valuable research tool for those studying and writing Warrnambool’s history and is a rare copy. This copy appears to have belonged to George Barber, the son of George Barber, a well-known solicitor who opened a legal practice in Warrnambool in 1855. He died in 1879 and it appears that one or more members of his family went to live in the Maryborough area as this copy came into the collection of the Warrnambool and District Historical Society via the Midlands Historical Society. This is a soft cover booklet of 80 pages plus many advertisements at the front and back. It has a buff-coloured cover with an ornamental border on the front cover and black lettering. The booklet contains a calendar and information on the people, organizations and businesses of Warrnambool and district in 1875. Some of the pages have been burnt at the bottom edges and there are several pages partly or wholly torn away. The pages have been annotated in many places, mostly in pencil but occasionally in ink. There are many names of the Barber family in the booklet. ‘Geo. Barber Esq. Warrnambool’(repeated many times) warrnambool standard newspaper, fairfax and laurie, history of warrnambool, standard almanac 1875

This booklet was given to subscribers to the Warrnambool Standard newspaper as an almanac for the year 1910. These Standard Almanacs were published annually from 1875 to 1930. They contain much local information on Warrnambool and district about the businesses, government officials, large landowners, harbour management, banks, churches, schools, societies and organizations etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. This booklet is of high significance as it contains much valuable information about Warrnambool and district for the year 1910. It is a very important research tool for those studying and writing the history of Warrnambool and district. The copy is signed ‘G. Barber’ and was probably owned by George Barber, the son of George Barber, the well-known solicitor who opened a legal practice in Warrnambool in 1855. He died in 1879 and it appears that a member or members of his family went to live in the Maryborough area as this copy came into the collection of the Warrnambool and District Historical Society via the Midlands Historical Society. This is a soft cover booklet of 110 pages plus several pages of advertisements at the front and the back of the booklet. The cover has a white background with red and white decorations – a shield, scrolls, sun etc. The back cover has an advertisement for the Warrnambool business of Bruce and McClure and is partly torn away. The booklet shows some wear and staining. The inscription on the cover is handwritten in pencil. ‘G. Barber’ warrnambool standard newspaper, history of warrnambool, standard almanac 1910

This booklet was given to subscribers to the Warrnambool Standard newspaper as an almanac for the year 1913. Warrnambool Standard Almanacs were produced annually from 1875 to 1930. They contain much local information on Warrnambool and district about businesses, government officials, harbour management, churches, schools, banks, large landowners, societies and organizations etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. Ths booklet is of high significance as it contains much valuable information on Warrnambool and district for the year 1913. It is an important resource tool for those studying and writing the history of Warrnambool and district. The original owner of this booklet is not known. This is a booklet of 113 pages. Most of the original advertisements that were at the front and back of the booklet are missing. The original front cover is missing and has been replaced with a photocopy of the original front cover and a plain piece of cardboard at the back. These have been bound with a plastic strip and covered with a sheet of clear plastic. The booklet contains some black and white photographs and some other illustrations. There is some scribble in pencil on the back page. warrnambool standard newspaper, history of warrnambool, standard almanac 1913

This booklet was given to subscribers to the Warrnambool Standard newspaper as an almanac for the year 1926. Warrnambool Standard Almanacs were produced from 1875 to 1930. They contain much local information on Warrnambool and district about the businesses, government officials, banks, churches, schools, harbour management, societies and organizations etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. This booklet is of high significance as it contains much valuable information about Warrnambool and district for the year 1926. It is a very important research tool for those studying and writing the history of Warrnambool and district. This is a booklet of 112 pages. Some of the advertisements at the front and the back are missing. The cover is also missing and has been replaced by a piece of white cardboard affixed with string. The cover has handwritten black printing. The booklet has a fold-out sheet of a map of Warrnambool, several photographs in blue and brown tonings and other illustrations. warrnambool standard newspaper, history of warrnambool, standard almanac 1926

These booklets were given to subscribers to the Warrnambool Standard newspaper as an almanac for the year 1928. These Standard Almanacs were published annually from 1875 to 1930. They contain much local information about Warrnambool and district on the businesses, government officials, banks, churches, schools, harbour management, societies and organizations etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. These booklets are of high significance as they contain much valuable information on Warrnambool and district for the year 1928. They are an important research tool for those studying and writing the history of Warrnambool and district. These are booklets of 114 pages, with several pages of advertisements at the front and the back of the booklets. The covers are light brown with dark brown lettering. Copy One has a piece of string tied to the top right hand corner. Copy Two is dog-eared, with the cover and some pages torn at the bottom right hand corners. The covers of both booklets are somewhat stained. The booklets have a fold-out map of Warrnambool and other Warrnambol maps printed on pink paper. The booklets contain photographs in blue and brown tonings and several other illustrations. warrnambool standard newspaper, history of warrnambool, standard almanac 1928

These booklets were given to subscribers to the Warrnambool Standard newspaper as an almanac for the year 1928. These Standard Almanacs were published annually from 1875 to 1930. They contain much local information about Warrnambool and district on the businesses, government officials, banks, churches, schools, harbour management, societies and organizations etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. These booklets are of high significance as they contain much valuable information on Warrnambool and district for the year 1928. They are an important research tool for those studying and writing the history of Warrnambool and district. These are booklets of 114 pages, with several pages of advertisements at the front and the back of the booklets. The covers are light brown with dark brown lettering. Copy One has a piece of string tied to the top right hand corner. Copy Two is dog-eared, with the cover and some pages torn at the bottom right hand corners. The covers of both booklets are somewhat stained. The booklets have a fold-out map of Warrnambool and other Warrnambool maps printed on pink paper. The booklets contain photographs in blue and brown tonings and several other illustrations. warrnambool standard newspaper, history of warrnambool, standard almanac 1928

These booklets were given to subscribers to the Warrnambool Standard newspaper as an almanac for the year 1930. Warrnambool Standard Almanacs were produced annually from 1875 to 1930 so these copies represent the final ones printed in that form. The almanacs contain much local information on Warrnambool and district about the businesses, government officials, harbour management, churches, banks, schools, societies and organizations etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. These booklets are of high significance as they contain much valuable information on Warrnambool and district for the year 1930. They are an important resource tool for those studying and writing the history of Warrnambool and district. These are two booklets of 112 pages, with several more pages of advertisements at the front and the back of the booklets. Copy Two has some advertisements at the back missing. The covers are brown with red and blue lettering. Copy Two has the back page missing and the front cover much tattered and tied with string. The booklets have several photographs, some black and white and some with blue and brown tonings. warrnambool standard newspaper, history of warrnambool, standard almanac 1930

These booklets were given to subscribers to the Warrnambool Standard newspaper as an almanac for the year 1930. Warrnambool Standard Almanacs were produced annually from 1875 to 1930 so these copies represent the final ones printed in that form. The almanacs contain much local information on Warrnambool and district about the businesses, government officials, harbour management, churches, banks, schools, societies and organizations etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. These booklets are of high significance as they contain much valuable information on Warrnambool and district for the year 1930. They are an important resource tool for those studying and writing the history of Warrnambool and district. These are two booklets of 112 pages, with several more pages of advertisements at the front and the back of the booklets. Copy Two has some advertisements at the back missing. The covers are brown with red and blue lettering. Copy Two has the back page missing and the front cover much tattered and tied with string. The booklets have several photographs, some black and white and some with blue and brown tonings. history of warrnambool, warrnambool standard newspaper, standard almanac 1930

This booklet was given to subscribers to the Warrnambool Standard newspaper as an almanac for the year 1905. The Warrnambool Standard Almanacs were published yearly from 1875 to 1930 and contained information for the residents of Warrnambool and district about local government officials, businesses, harbour management, churches, schools, banks, large landowners, societies and organizations etc. The Warrnambool Standard newspaper was established in 1872 and continues to this day. This booklet is of high significance as it contains much valuable information on Warrnambool and district for the year 1905. It is a very important research tool for those studying and writing the history of Warrnambool and district. The original owner of this booklet is not known. This is a soft cover booklet of 94 pages plus several pages of advertisements. The cover is pink with dark blue lettering and two blue and grey illustrations of Warrnambool. The spine is partly torn away. The front cover has some indecipherable writing and the word ‘Warrnambool’ handwritten twice in black ink. There is one loose newspaper cutting (undated). ‘Warrnambool’ warrnambool standard newspaper, history of warrnambool, standard almanac, warrnambool 1905

This folder has been used to hold music sheets at St. John’s Presbyterian Church in Warrnambool. The folder would have been funded by the businesses advertising in the folder. St. John’s Presbyterian Church was designed by Andrew Kerr and opened for service in 1875. It was destroyed by fire in 1920 and rebuilt to a similar style. This folder is of interest as a memento of St. John’s Presbyterian Church in the mid 20th century. It also gives us information on some Warrnambool businesses at the time. This is a cardboard folder of four pages to hold music. It has space on the third page to write notes. The other three pages contain 21 advertisements for local Warrnambool businesses pasted on to the folder. The folder is blue and the printed material is in red and dark blue print on a light blue background. There are red and blue borders around each advertisement and some advertisements have illustrated material. The folder has two eyelets with metal edging for attaching the sheet music. st. john’s presbyterian church, warrnambool, history of warrnambool

This book presents a pictorial and written record of Warrnambool in 1891.It covers a wide range of topics. It provides statistical evidence relating to public buildings and organisations of that era, as well as basic information about district points of interest. The Mechanics Institute, the Common, Albert Park, the rivers, the Museum and the Sea Baths are all mentioned. The various drawings and advertisements provide a list of businesses which were prevalent at the time.As this book is one of only two complete copies documented to be still in existence, it is of considerable significance and importance to our collection. The drawings and text are artistically very much of the era and are aesthetically pleasing.Plain grey card cover with fabric binding. Handwriting on front cover and inside front cover. It contains a number of black and white and coloured plates depicting scenes of Warrnambool and the district. Approximately 70 pages.Old Warrnambool about 1891 hand written on label on front cover, underneath is also written “When I have finished with these please forward to Warrnambool Historical Society Warrnambool. D 77, 252 in bottom RHC of cover. picturesque warrnambool,, warrnambool 1891,

This Holiday Guide was produced by the Warrnambool Standard with several articles contributed to the supplement by Sally Clark, the Warrnambool Tourist Promotion Officer. Holiday Guides were produced each year to assist and promote tourism in the area. The fact that Warrnambool had won the Premier Town Award for the years 1979-1982 was an added reason for tourists to come to the region and this fact was used as an advertising tool. Warrnambool won the Premier Town Award in 1988 for the third time. This Holiday Guide is of some interest as it shows what was considered the best places for tourists to visit in the Warrnambool region in 1980. The advertisements are also of some value for recording the business life of the city in 1980. This is a 40 page Holiday Guide published by the Warrnambool Standard newspaper in 1980 featuring tourist spots of Warrnambool and district. It includes black and white photographs, maps and advertisements. ‘Warrnambool Premier Town,1979-1982, The Standard, Warrnambool, Holiday Guide 1980’premier town awards, victoria, warrnambool

Warrnambool’s first Palais was established in the Hotel Mansions on the corner of Koroit and Kepler Streets and destroyed by fire in 1929. The second Palais was established at the Liberty Theatre in Lava Street. The third Palais was established in the Oddfellows Hall building in Koroit Street in 1939. Dances were held weekly and sometimes more often and attracted musical talent from the Warrnambool district and even from Melbourne with band leaders such as Tommy Davidson and Vin Mills. In 1974 the Warrnambool City Council bought the building and it was used only intermittently for entertainment purposes. Today the building is in private hands and is used for commercial and business purposes. This advertisement is of considerable significance as it comes from the Palais de Danse dance theatre which was important as a social institution in Warrnambool for over 30 years. The advertisement also reminds us of the era (1940s, 50s, 60s) when beauty pageants and Belle of the Ball competitions were popular all over Australia. This is a document in a brown plastic frame with a gold-coloured metal inside edging. The frame has a glass front. The document is a 1954 advertisement for the Palais de Danse dance floor in the Oddfellows Hall in Koroit Street, Warrnambool. The advertisement has black and red printing on a buff-coloured background. The advertisement has an ornamental edge around the printing and a red-coloured photograph of the dance floor. ‘Palais de Danse, Warrnambool, proclaims The Belle of the Western District, The Largest Provincial Competition, Biggest Prizes Ever Offered, The Most Beautiful Girls in the Western District’ etc etcpalais de danse, warrnambool, beauty pageants, warrnambool

This item has come from funeral directors Beattie and Phillips who have operated as funeral directors in Warrnambool since 1865 when Christopher Beattie and Henry Phillips commenced their business. They operated as partners until Henry died in 1896. Christopher continued until his death in 1916 when the business passed to his son Christopher who operated the business until 1945 when it was transferred to James J Leahy. The business was next to the Wesleyan church in Koroit St. Early advertisements cite the latest in services, vehicles and horses. This cloth could have been used to drape over coffins or seats. The society also has recently acquired a top hat worn by these funeral directors. An item which is associated with one of Warrnambool’s longest running businesses.Black rectangular lined cloth with ties on corners and diagonal velvet braid sewn in diamond shape in the middle. Same braid provides border around the item.warrnambool, warrnambool funeral directors, beattie and phillips funeral directors, j j leahy,

This booklet has been issued in 1940 by the Warrnambool Progress and Tourist Association established in 1927. Warrnambool was the winner of the Sun News Pictorial Quest in 1928, the ‘Ideal City’ and used this title to promote the city. There had been several Tourist Associations in Warrnambool prior to 1927 and all of them promoted Warrnambool as a health resort and an ideal holiday destination with the Sea Baths in Gilles Street and the beach close by. This guide has been produced during World War Two with rationing of petrol and other goods and most people in Victoria would not have been contemplating long and expensive holidays so Warrnambool with its rail service and beach facilities would have been seen as a possible holiday destination. This Warrnambool Tourist Guide is of considerable interest both for its content regarding Warrnambool’s attractions in World War Two and for its 1940s advertisements and photographs. This is a booklet of 33 pages stapled together. It is a Warrnambool Tourist Guide from the 1940s. The pages are mostly white but there are a couple of blue and buff-coloured pages. The cover is pink with mauve and black printed material and a photograph on the front cover of the Warrnambool camping ground on the foreshore. The back cover has become detached. The booklet contains information on the tourist attractions of Warrnambool and district, black and white photographs of buildings, events and scenic spots and advertisements for local businesses. Many of the advertisements also contain photographs of business premises. Front Cover: ‘The Ideal City, Warrnambool On The Sea, , Victoria, Australia, Camping Grounds at the Beach, Tourist Guide – Where to Go! What to See! To Advance Warrnambool, The Ideal City, Victoria’s Premier Health and Holiday Resort, Price 6d.’ tourism in warrnambool, warrnambool, sun news pictorial quest, warrnambool tourist guide, the ideal city

This is a Victorian Municipal Directory for 1945, containing general information on all municipalities in Victoria, a Gazeteer, a Commonwealth Guide and a Water Supply Record. Municipal Directories were published annually in Victoria from 1867 on. This directory came from the Shire of Mortlake which was established in 1864 when it had an area of 2137 square kilometres. The Shire of Mortlake was abolished in 1994 and merged with other neighbouring shires to form the present day Shire of Moyne. This book is very useful to researchers as it contains much information on the City, Borough and Shire structures, the Council employees and Government employees of all the municipalities. It has, therefore, important local information on Warrnambool and the surrounding areas in 1945. This is a soft cover book of 1114 pages. It has a buff- coloured cover with red binding on the spine. The printed material on the covers is printed in black. It has a blue stamp of the Shire of Mortlake on several pages. The book contains several advertisements for Melbourne businesses. ‘Shire of Mortlake’ shire of mortlake, local government in victoria, warrnambool history

These glass slides were made to be used at interval time at the Capitol Theatre in Kepler Street, Warrnambool. The Capitol Theatre (originally the Warrnambool Theatre) was erected in 1930 on the site occupied by the Hotel Mansions which included a Palais de Danse and a Mansions Theatre. All were destroyed by fire in 1929. The Capitol Theatre was built in the Spanish Mission style and is one of the few surviving Spanish Mission style theatres in Victoria. However the interior was largely altered in 1994 when the Capitol was converted into a three-screen complex. But some decorative features of the old interior were kept and these included the original proscenium. Stan Stevens and his family were associated with the Capitol Theatre management for many years from 1972. The Capitol Theatre still operates today. These slides are of considerable importance as they are a wonderful example of picture theatre-going in the 1940s and 50s when slides were shown during the interval times and many of these were locally made. The reason for showing the words of songs is not known but it is presumed they had sing-a-longs during the intervals, possibly to boost morale during the days of World War Two. The advertising slides are of particular interest and feature such local businesses as the Woollen Mill, Sungold Dairies, E.A. Wright Motors and Alex Donaldson Timber and Hardware Supplies. These are small square glass slides (numbered1 to 92) which were shown in the 1940s at the Capitol Theatre in Warrnambool at interval time (advertisements, words of songs etc). Some of the slides have been professionally produced and some, especially the words of songs, have been hand-made and handwritten or typed. Some are in colour and some are blank. In others the contents have been obscured or obliterated. Most of the slides have been taped around the edges and some have more sturdy frames made of tape. capitol theatre, warrnambool, stan stevens

This poster has been produced as a saleable item by the firm of McCarron Bird & Co of Melbourne about 1900. This firm was founded in 1872 and is best known for its publication of the two-volume work, 'Victoria and its Metropolis' (1888). The poster was intended to be hung on a wall for decorative and advertising purposes. It contains four attractive lithographs of the towns, Warrnambool, Port Fairy, Portland and Hamilton and a great number of advertisements and illustrations, some from Melbourne and the rest from the Westen District towns mentioned above. One Warrnambool advertisement is for the general merchant business of William Caffin in Kepler Street and two others are advertisements for the coastal ships, Flinders, Dawn and Casino which came into the port of Warrnambool. This poster has local historical significance as it has a descriptive drawing of the town of Warrnambool about 1900 and shows the buildings that were existing at that time.This is a cream-coloured sheet of paper with a coloured centre piece showing the title of the poster, four coloured lithographs of Western Victorian towns and advertisements printed and illustrated in black and white. The edges of the poster are frayed and the paper is torn at the centre left edge.warrnambool 1900, western victorian towns 1900, william caffin general merchant warrnambool

This folder contains photographs, advertisements and a sample of a piece of blanket from the Warrnambool Woollen Mill. This mill was officially opened in South Warrnambool in 1910 following the establishment of a local public company. The first manager was John Bennett from Yorkshire, England. The operations of the mill expanded with new buildings enabling the business to double in size by 1915. In the 1940s the factory was employing 700 people. In 1968 the factory was sold to Dunlop Australia but was sold again in 1982 to Onkaparinga Woollen Company. In 1983 Mcquarie Worsteds took over the factory with the business then known as Warrnambool Textiles. In 2000 the mill closed and most of the buildings were later demolished for a housing estate. This item is an attractive and informative memento of one of Warrnambool’s most important businesses of the past. The Warrnambool Woollen Mill operated for 90 years and employed many local people. The photographs are of particular interest.This is a rectangular-shaped sheet of buff-coloured lightweight cardboard. It has been folded twice to create six pages in a folder. Three pages contain black and white photographs of the woollen mill operations and two pages contain advertising material with black and white images. One page has a cream blanket piece of material attached to the page by two staples and this has the brand name stitched onto the right hand corner This piece of blanket also has a paper guarantee card attached by staples. The Warrnambool Woollen Mill Co. Ltd. South Warrnambool The 100% Wool Warrnambool Super Blanket Made in Australia warrnambool woollen mill, history of warrnambool

. This label comes from the business of William Reed who ran a book and stationery store at 168 Timor Street, Warrnambool for many years in the 20th century. In 1976 advertisements indicated that the shop had been operating for 64 years which brings the establishment date to 1912 One date we have for William Reed's business is 1938 This label is of some importance as William Reed was a prominent business man in Warrnambool in the 20th century.White paper label with blue printing adhered to a piece of grey cardboard. Another label is on the same card.WILLIAM REED BOOKSELLER & STATIONER. 168 Timor Street, Warrnambool "AGE" "SUN" "HERALD" Border and horizontal lines. william reed, warrnambool, bookseller

This recipe booklet has been produced as a fund-raiser for the West Warrnambool State School. The production of recipe books such as this one was a popular school project in the 1960s and 70s. West Warrnambool School No. 4899 opened in February 1966 with an enrolment of 183 children and a staff of 8 teachers under the Head Teacher J.J.Godfrey. The West Warrnambool School still operates today in Hoddle Street Warrnambool.This booklet is retained as an example of the recipe books produced for fund raising purposes by non-profit organizations in the second half of the 20th century. It is also a memento of West Warrnambool State School. This is a soft cover booklet with a green front cover with an image of a fry pan and cream printing. The back cover is cream. (This copy has two front covers). The booklet contains a foreword, an index, printed recipes on different coloured pages and hand-drawn advertisements for local businesses. west warrnambool school, history of warrnambool