Historical information

These items were given to clients of the Mid City Motel (probably the one in Ballarat ). The Mid City Motel company was formed in 1963 by a syndicate with the motel in Raglan Parade, Warrnambool. It was later sold with the company liquidated in 1982. The expansion from Warrnambool to Ballarat occurred in 1970 with a building in Doveton Street North, Ballarat. Items such as the sewing kit and shower cap are still given out as promotional material in many motels today.

Significance

These items are of little importance but are examples of the promotional activities of the motel/tourism scene 30 or so years ago. They may be useful for display.

Physical description

This is a small plastic bag containing a paper sewing kit and a paper folder containing two Alka-Seltser tablets. The sewing kit is red and white and the Alka Seltzer packet is mostly blue. The three items come from the Mid-City Motel and are intended to be kept in a car.

Inscriptions & markings

Plastic Bag: Mid City Motels, Princes Highway, Warrnambool, 055 62 8026, Doveton Street, Ballarat, 053 31 1222, Travellers Aid Bag for your car with Sewing Kit, Alka Seltzer, Shoe Shine, Shower Cap, Have a Nice Day, Ballarat City Map.